Google might be taking the lead on artificial intelligence in smartphones with their latest announcement, MobileNets. MobileNets is a series of TensorFlow vision models built for mobile devices, described by Google as "mobile-first."
Right off of the unveiling of the Moto Z2 Play, it looks like Lenovo is gearing up to announce the highly anticipated Moto Z2.
Waymo's transfer of its driverless car know-how to commercial trucks will likely pose few challenges for the self-driving unit of Alphabet, which owns Google.
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
Snapchat is attempting to take over the world via augmented reality technology. Well, it's more of a virtual makeover than a takeover, but still ...
Verizon could be getting in on the autonomous vehicle party, judging by its recent investment in driverless software company Renovo Motors.
The first augmented reality hardware and software functional requirements guidelines have been released today by UI LABS and the Augmented Reality for Enterprise Alliance (AREA).
Welcome to the maiden voyage of our new Market Reality column. Each Friday, NextReality will give you a roundup of news briefs from the financial end of the augmented and mixed reality industry. We'll cover funding news, market analysis, and more.
Google's former driverless car boss Chris Urmson raised considerable funds to get his new startup company Aurora Innovation up and running. Axios initially reported that Urmson raised over $3 million to fund his brainchild in the wake of his Alphabet exit, according to an SEC filing.
If you've been longing since the '90s for the total Clueless experience of virtually trying on clothes, you missed out by not attending London Fashion Week earlier this year.
Mercedes-Benz's parent company, Daimler, announced their intention today to put self-driving taxis on the road in three years or less in a partnership with Bosch.
Judges at the South by Southwest (SXSW) Accelerator Pitch Event named Lampix the winner in the Augmented and Virtual Reality category, conference organizers announced today. The ninth annual competition, which took place over the weekend in Austin, Texas, pitted 50 startup finalists against each other in 10 technology categories.
Having control of your basic motor functions is something most people take for granted, but for individuals with Parkinson's disease, that is not the case.
Google and Microsoft have both established platforms and hardware for emerging digital realities, but Apple, true to form, hasn't had much to say on the subject. They've shown interest in augmented reality, and we've seen patent filings that indicate research and development, but a recent rumor points to that research ending up in your car instead of a rose gold headset.
Six Flags is teaming up with Samsung to make riding a roller coaster a little more thrilling, and quite possibly a little more nauseating as well.
A while back, Facebook released a killer feature called "Chat Heads" to its Facebook Messenger app. Messages from users would "pop up" in small bubbles that floated on the screen that could be seen, accessed, and moved around from within most apps.
If you're doing research that includes a lot of copy/pasting, it can get really tedious to open a new document every time you want to save something. Luckily, you can cut out the extra step and save text and images that are currently in your clipboard directly to a folder or your desktop—without the hassle of creating file after file. Here's how to do it on both Windows and Mac OS X. Windows
The worldwide health crisis around the coronavirus has gripped the live events industry, particularly in the tech sector, with the cancellations of Mobile World Congress, the Game Developers Conference, Facebook's F8, Google I/O and now South by Southwest.
As a native of Alabama, Apple CEO Tim Cook has a special place in his heart for the state. He also empathizes with the struggles that African-Americans have historically faced in the state, particularly during the 1950s and '60s civil rights era.
The coronavirus continues to disrupt the tech industry, including the augmented reality segment, with Apple and the iPhone the latest to feel the impact.
After closing its office last year, enterprise AR company Daqri has moved on to the final stage of its lifecycle with the liquidation of its assets.
One of the hallmarks of augmented reality's coming of age is that the technology is starting to find a home in business categories that are less obvious compared to typical AR enterprise use cases.
The venture arms of Samsung and Verizon Ventures, along with Comcast, are among the strategic investors backing startup Light Field Lab and its glasses-free holographic displays in a $28 million Series A funding round
Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique.
Fast-food chain Jack in the Box has decided to put an augmented reality twist on the traditional sweepstakes promotion by employing the immersive powers of Snapchat.
In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.
The longer it takes Apple, Snapchat, Facebook, and other tech giants to build their own version of augmented reality headsets and smartglasses, the longer runway of practical experience Microsoft gains with the HoloLens and its sequel. The latest example: AR cloning.
In the last few years, the HoloLens has become a popular tool for use in medical procedures and training. But recently, the Magic Leap One has gained momentum in the space as well when it comes to medical use cases.
Some investors play the short game, placing their bets on industries that show the quickest return on their investment, and, in the augmented reality space, that means the enterprise sector.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience.
While painting in augmented reality is not a groundbreaking pursuit, the ability for Magic Leap One, iPhone and iPad, and Android users to collaborate remotely on virtual artwork would be.
While augmented reality made more of a cameo appearance during Samsung's official grand unveiling of the Galaxy S10 line-up on Wednesday, it's the company's move into 5G connectivity that has huge implications for AR.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
Move over, cosmetics companies. The athletic footwear industry wants to be able to give their customers the opportunity to try on products in augmented reality as well.
The ability for apps and devices to determine the precise location of physical and virtual objects in space is a key component of augmented reality experiences, and the latest advancements in Bluetooth technology may have a hand in facilitating such location services in the near future.
With Pokémon GO as its cash cow and the forthcoming Harry Potter: Wizards Unite and Niantic Real World Platform promising future revenue streams, Niantic has convinced investors to bet on its flavor of augmented reality
While Leap Motion has given makers a DIY solution for building their own augmented reality headset with Project North Star, a self-described "AR wonk" has taken the blueprints one step further by creating an untethered version.
Mobile augmented reality pioneer Blippar has now completed its fall from hopeful AR startup to the immersive computing history books.
The app that Lego demoed at this year's iPhone launch event is now available in the App Store, and it showcases several new capabilities available in ARKit 2.0.
