On Thursday, at the Augmented World Expo, Stockholm, Sweden-based eye tracking company Tobii announced that the augmented reality display company Lumus will integrate its eye tracking technology into the Lumus DK50 AR development kit.
While some in the augmented reality space are tweeting about future amazing immersive experiences and others are showing off cool experiments, Microsoft continues to move forward with tangible business solutions right now that show how the HoloLens can improve business.
One of the more obvious benefits that vertical surface detection will bring to iPhone and iPad apps with the spring 1.5 update to Apple's ARKit platform is the ability to hang virtual artwork that rests realistically on walls.
Following up on a preview of the deal we reported during last week's CES, Dell has officially announced the details around its role as the first company to resell the Meta 2 augmented reality headset.
While the Twitch app for iOS came out way back in 2011, livestreaming iPhone games was a rarity until Apple recently updated its ReplayKit in iOS 11. However, Twitch hasn't jumped on the bandwagon yet, but that doesn't mean you can't livestream your iPhone games to Twitch right now.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.
After years of tantalizing drone video, and then brief glimpses from special guests sharing photos on social media, the Apple Park Visitor Center finally opened to the public on Friday, Nov. 17.
Ever since the planet went crazy trying to find augmented reality creatures in Pokémon GO, we've been waiting for the next virtual object game capable of delivering a similar hit. And now, we might finally have one coming, direct from the magical world of Harry Potter.
For those who enjoy the finer things in life, premium Scottish distillery The Macallan is bringing an augmented reality art gallery, viewable through the high-priced Microsoft HoloLens, to select cities in celebration of whisky season.
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
A Jedi does not seek adventure or excitement, but Star Wars fans can seek Jedi with the Find the Force augmented reality scavenger hunt promoting the launch of merchandise for Star Wars: The Last Jedi.
On August 21, a total solar eclipse will be able to be seen across the country for the first time since June 8, 1918, and it's going to be incredible. Retired NASA astrophysicist Fred Espenak spoke to ABC News about what to expect and said:
The app SketchAR is an easy, innovative way to trace what you want to draw onto the canvas of your choice. It was first released on iOS and Android Tango phones, but now, finally, it has been released on Microsoft's HoloLens.
Lazy makeup enthusiasts, this new service is what you've been waiting for! Makeup giant Estee Lauder's latest project incorporates augmented reality to help customers test out their lipsticks without even getting out of bed. The company collaborated with Modiface — a group that creates AR services for the beauty industry — to produce a new Facebook Messenger chatbot that uses customers' cameras to let them virtually try on the brand's Pure Color Lipsticks.
Though the Golden State Warriors won the crown as the NBA's best team again this season, the Sacramento Kings continue their rule as the sport's technology leader, debuting their new uniforms from Nike through augmented reality today.
Heathrow Airport's most recent arrival isn't a flight, but rather an interactive children's game featuring augmented reality technology.
Apple continues to impress the AR world with game-changing innovations that add to their already incredible products. The company's most recent endeavor has been to plunge into the world of augmented reality with the announcement of their ARKit.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
Though the Microsoft HoloLens' release to the consumer market is still a distant thought at the moment, Ubisoft is preparing for the future with the unveiling of AR video game prototypes.
Dogmented reality might be coming to Apple's ARKit, so get ready to play with your new (AR) pups! Don't Miss: A Breakdown of the What Apple's New ARKit Can Do for iPhones & iPads
More video content is making its way to Facebook as the social network relentlessly tries to get its video platform up to par with YouTube. Now, they seem to be making more of an effort to improve their video tab, as new features have started to appear on some Android phones.
Thanks to a $100 million deal, you could be seeing more original shows on your Snapchat soon. Already, Snap has been producing super short shows in order to compete with social media outlets like Twitter and Facebook who have also been attempting to create their own content. While musical.ly has so far had the biggest success in this area, this deal with Time Warner is certainly promising for the beleaguered platform.
According to a source at TechCrunch, a new version of Snap's 'Spectacles' could include augmented reality.
Demand for Tesla's driverless features as well as its ultra-long battery ranges and a reputation for offering the best-in-class electric car driving experience helped Tesla see a 32% surge in its value as a brand, topping out at $5.9 billion in the BrandZ Top 100 Most Valuable Global Brands study, released June 5.
German tech store Saturn is experimenting with an AR alien called Paula to push their products ... That's a sentence I never thought I'd write.
While the technology continues to mature, businesses from various industries continue to adopt augmented reality to improve the efficiency of business processes. In this edition of Brief Reality, as conference season continues, we see examples of augmented reality applied to logistics processes and marketing of industrial supplies, as well as the topic of discussion at another trade show.
While the numbers may not always seem to agree, the message remains the same: augmented reality is a growth segment. This week's edition of Market Reality starts with two new reports outlining the expected good fortunes for the industry and concludes with an example of a company capitalizing on their own growth.
It seems nowadays there's no limit to what type of companies are looking to invest in augmented reality. Given both the positive outlook on the future of AR, and its reported benefits for efficiency in employees, this makes sense. Safran, an international corporation with three main sectors—aerospace, defense, and security—is one such company taking the plunge into incorporating AR in their business.
Bitmoji has experienced explosive success this year thanks to Snapchat. The app allows users to create their own personal emoji and send responses to other friends, and even though it's only two and a half years old, this customizable emoji app is growing at an impressive pace.
While augmented reality is mostly in the minds of consumers in the form of Pokémon GO, AR has been popular behind the scenes, with AR companies marketing it as a tool to help business operations become more efficient. This business-to-business market is the target of the new app DOTTYAR, which "provides 3D visualization tools for augmented reality viewers."
A new app called Roadie now makes life a little easier by connecting users to people who can transport their stuff. The app allows users to transport anything from dogs to getting rid of your ex's things. Furthermore, anyone can register as a sender, or become a driver to make an extra buck. The app is very easy to use: simply download (the app is available on both iOS and Android) and register using an email address or with Facebook. Using the profile you've created, users then select whethe...
Thanks to Google's latest update to their Motion Still app, iPhone users can now pick a new frame for Live Photos. The app fixes everything annoying about Apple's Live Photos, and this is just another great feature to add to Motion Still's impressive features list.
The Washington Post believes augmented reality adds an extra layer to stories, and they're doubling down on that belief by adding in new AR features into their already popular "rainbow" news (iOS and Android) and Classic (iOS and Android) news apps.
Meta's long-awaited Meta 2 development kit finally began shipping in late-December last year, after having been delayed about six months. While very few have received a dev kit at this point, some more information about the headset has just been announced; Depth-sensing technology from pmdtechnologies is included in the dev kit headset.
DAQRI, a company mostly known for its odd but fun-looking industrial Smart Helmet, unveiled their new Smart Glasses product at CES 2017. Their smartglasses look like a strange attempt to answer the Microsoft HoloLens, and the price tag of $4,995 for the developer's edition reinforces that notion.
Merge VR, a company mostly known for its virtual reality experiences, is moving into and creating an augmented reality experience that combines an iPhone or Android smartphone, a set of goggles to put your phone in, and a box about the size of a Rubik's Cube which looks more akin to the Lament Configuration seen in the Hellraiser film series. When used in concert with the smartphone and goggles, the toy cube, called Holo Cube, becomes one of many AR experiences.
Ah, ginger. From stir fry to smoothies, ginger is a reliably sharp and refreshing flavor that adds zing to everything it touches. It may be a pain in the ass to remove the skin from ginger (or not), but the zest it brings to food is well worth the trouble. Don't Miss: How to Brew Your Own Ginger Beer Like a Boss
The desktop browser market has some stiff competition going on, but Opera has always been able to maintain its market share by offering innovative features such as a data saver option. With over 350 million users, it's safe to say folks are appreciative of the efforts being made by the web browser's development team.
For generations, parents have been struggling to come up with innovative ways to get their kids to eat their vegetables. They'll cut them into fun shapes, bake them in cheese, batter, and deep-fry them.