In keeping with its focus on loading the Magic Leap One with content at launch, Magic Leap has inked a creative partnership agreement with augmented reality production studio Square Slice Studios.
The old school staple of many US homes with children, the remote control race track, has been given new life in augmented reality thanks to the Room Racer app for iPhones and iPads.
With the opening round of Wimbledon, one of professional tennis's four major tournaments, beginning on Monday, Snapchat is serving up an augmented reality tennis mini-game.
Hip-hop artist Drake once rapped that "goin' online...ain't part of (his) day," but that's not stopping him from promoting his new double album, Scorpion, via augmented reality on Snapchat.
Snapchat is enjoying a high field goal percentage when it comes to securing movie studio business with its sponsored augmented reality experiences, the latest coming through the basketball movie Uncle Drew.
A team of academics from three different universities and two private companies have just discovered a new vulnerability that affects almost every Android device since 2012. The vulnerability is known as RAMpage, and it could be used to gain complete control over the device.
The spirit of Google's Tango augmented reality platform lives on at Vivo, a China-based company that has developed its own 3D sensor for mobile devices.
While 3D motion capture via iPhone X is coming soon from Unity, software maker Reallusion offers similar functionality to 3D model animation producers today.
The latest augmented reality feature from The New York Times gives readers a close-up view of the damage left behind by the eruption of Volcán de Fuego in Guatemala earlier this month.
A new set of APIs for Unity promise to make it easier for developers to publish apps that support both ARKit and ARCore.
Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters.
With the 2018 FIFA World Cup underway in Russia, soccer (aka "football") fans worldwide can show support for their favorite teams and players in augmented reality via Snapchat and Facebook.
Netflix is branching out into the comic book business, and it's summoning augmented reality via Facebook to make the first issue more magical.
If you have a substantial collection of POGs, the disc-collecting game from the 1990s, squirreled away in your basement, then a new augmented reality app may give you a reason to dig them up.
Looking to inject a little more processing juice into your HoloLens? Unity can fix you up with the Standalone Universal Windows Platform Holographic Emulation.
Alongside ARKit 2.0, Apple revealed new Animojis alongside new Memoji virtual doppelgangers that compete with functionality quite similar to that of Samsung's AR Emoji.
Just in time for the release of Pixar's highly anticipated sequel, AR Emoji based on characters from The Incredibles 2 have arrived for Samsung Galaxy S9 and S9+.
The company behind Japan's beloved Gozilla, Japan's Toho Studios, has for years tried to give fans the sense of what a giant, nuclear-powered lizard invading Tokyo might feel like. Until now, those attempts have been limited to the movie theater, but now, with the help of the Microsoft HoloLens, Godzilla is finally getting its chance to invade the actual city, with terrified fans looking on from a safe distance.
New Balance is helping Liverpool Football Club (FC) fans see how they look in the team's new kits with an augmented reality experience in Snapchat.
One of the leading chipmakers for smartphones is getting ready to announce a new processor made specifically for augmented and virtual reality headsets.
Apple's lead marketing tool for the iPhone X, 3D Animoji that you control with your facial and head movements, are once again in the spotlight in a new commercial the company posted on its Korean YouTube account this week.
Location services company Mapbox has added new capabilities to its location-based gaming tool to fend off Google's challenge for the same mobile app category.
After the spectacular rise and fall (and rebirth) of Glass, Google is taking another run at augmented reality smartglasses.
Waveguide manufacturer DigiLens has closed a $25 million Series C round of funding from automotive technology company Continental, which uses the technology in its heads up displays.
Ramadan, the Islamic holy month of fasting and prayer, is underway, and Google has rolled out several tools to help Muslims commemorate the event, including an augmented reality app.
Whichever web browser you use, each comes with a way to surf the net "secretly." While nothing on the internet is truly anonymous, private browsing modes can help keep your movements hidden from those who might have access to your data. The "secret mode" for the Samsung Internet app goes a step further on Android, by locking your private browsing behind a unique password.
Google Lens is a fantastic addition to Google Photos for Android and iOS that allows your smartphone to identify a number of things in your pictures, like landmarks and contact info. Using this power, you can even find out how to buy almost any product you've taken a photo of — you don't even need the barcode.
When it comes to augmented reality apps, visually immersive experiences are plentiful, but audio experiences are somewhat underrepresented. A new app for iPhones and iPads seeks to shift the AR paradigm toward the latter.
Royal wedding fever has officially taken over the media, and that obsession with the UK's latest marriage event has now extended to Snapchat, thanks to a new Lens from the Today Show.
Google's Pixel smartphone had a decent head start as one of the first devices to offer ARCore, but that early exclusivity has been frustrating for some Android device owners. Some of that frustration was relieved when Google added more Android devices to the ARCore list in February.
It's not an official app, but for fans of Rick and Morty, it's a welcome piece of the series' universe until the recently renewed animated show returns to Adult Swim.
Images captured by Microsoft's next generation Kinect depth-sensing camera that will facilitate augmented reality experiences in the next version of the HoloLens and give computer vision to untold multitudes of connected devices in enterprise facilities, have made their way into the wild.
Before Google I/O 2018, the Google Assistant for Android and iOS had only two available voice options to choose from — a robotic female and male voice. But there are now six additional voices, and these ones sound way more natural than any other mobile voice assistant (plus, John Legend's voice is coming later this year).
Before starting any drive where you're using Google Maps for directions, it's vital to make sure the app is functioning correctly, specifically, navigation prompts. After initiating turn-by-turn directions on your Android or iPhone, the last thing you want to worry about is Google Maps not audibly telling you where or when to turn, especially in an unfamiliar area.
Spotify is a great music subscription service, but constantly streaming songs can really run up your monthly mobile data. Fortunately, you're able to download music from Spotify on Android and iOS in order to preserve your precious data cap.
On this, the most cherished day for Star Wars fans, May the fourth, Lenovo has released a significant new update to its Star Wars: Jedi Challenges app: real person versus person lightsaber battles.
Like Marvel's Avengers, Facebook's Camera AR platform now has a number of new AR superpowers at its disposal, so it is fitting that Earth's Mightiest Heroes have the distinction of displaying them.
Bookmarks and favorites are handy options for saving interesting websites you come across while surfing the web on Android but are far from ideal when it comes to instant access. Thankfully, Google Chrome gives you the added ability to save webpages and progressive web apps directly to your home screen for added convenience.
Spotify is one of the most popular music streaming services available and allows you a high degree of control over the way you experience your music. Included in that is the album art for your playlists. While not an option ingrained in the mobile app itself, changing a playlist's cover image on your phone can still be done.
The "Up Next" feature in Apple Music helps you control which songs you want to listen in the order that you want. However, this list can become messy fast, quickly becoming a collection of songs you never wanted to listen to in the first place. Luckily, Apple has built a way for you to clear Up Next, it's just not very obvious.