Inte Ar Search Results — Page 19 of 61

News: Mobile AR App Octi Evolves into Social Network via Facial Recognition Tech

In a world full of augmented reality camera effects apps, one app is going in a more social direction.

News: Apple's Tim Cook, Google's Sundar Pichai, & Snap's Evan Spiegel Deliver Strategic Insights into AR in 2020 & Beyond

The words of three of tech's most important executives in the last 48 hours are providing some valuable insight into the near term future of augmented reality and the cloud infrastructures that support it.

News: This Viral Instagram Augmented Reality Filter Will Tell You Which Disney Character You Really Are

One Instagram creator's augmented reality homage to Disney's deep bench of animated characters has earned him fifteen minutes of fame.

News: Now You Can Drive Elon Musk's Tesla Cybertruck in AR from the Comfort of Your Home via iOS & Android

What do you do when your favorite new car is still two years away from hitting the road? Look to augmented reality, of course.

News: Hello Kitty Challenges Pokémon GO's Reign as Top AR Game with Kawaii World

After three years and change, no one seems to be able to knock Pokémon GO off its augmented reality throne. Zombies, dinosaurs, and ghosts have all met defeat at the hands of the pocket monsters. Heck, not even the world's most popular wizard and Pokémon GO's developer can replicate the original's success.

News: AR Cloud Startup Ubiquity6 Launches Display.land for 3D Capture via Smartphone Cameras

While its competitors are concentrating on building out AR cloud platforms to give advanced AR capabilities to mobile apps, Ubiquity6 is taking a step in a different direction.

News: User-Created Facebook & Instagram Face Filters Lead to Ban on 'Plastic Surgery' Effects

Facebook recently hit a snag in its quest to take augmented reality face effects to its millions of users.

News: Sony Is Launching a Location-Based Ghostbusters Training Experience in Augmented Reality

We've got almost a full year until the next installment of Ghostbusters arrives, but in the meantime, it turns out that Sony is about to launch an augmented reality experience that will let fans use immersive computing to combat the franchise's whimsical apparitions.

Market Reality: Snoop & Mark Ronson Hit AR, DreamWorld & Mad Gaze Launch Wearables, & Google Tests Mobile Hand Tracking

Before smartglasses makers can dream of taking smartglasses to mainstream consumers, they must first determine the right mix of form, function, and price that will drive customers to buy into what they're hoping to sell.

News: USA Today's Latest Augmented Reality Story Takes Readers on Sobering Trip Aboard Slave Ship

Augmented reality as a storytelling medium can do some extraordinary things words and images alone can't convey -- such as transporting readers 400 years into the past.

Market Reality: Snap Inches Toward Smartglasses with Spectacles 3, Meta Patent Suit Ends, YouTube Launches AR Makeup

This week, Snapchat parent Snap came closer to fulfilling its smartglasses destiny by adding new 3D content capabilities to its third-generation Spectacles. At the same time, the now defunct Meta Company continued its fall from grace, as a judge ruled in favor of the plaintiff in the patent infringement case against the Meta 1 and Meta 2 headsets.

News: Startup Light Field Lab Lands $28 Million in Funding from Samsung, Verizon, & Comcast for Holographic Displays

The venture arms of Samsung and Verizon Ventures, along with Comcast, are among the strategic investors backing startup Light Field Lab and its glasses-free holographic displays in a $28 million Series A funding round

News: Snap Finally Enters AR Smartglasses Territory with Spectacles 3

After teasing what smartglasses powered by Snapchat might look like with two product cycles of camera glasses, Snap has now added augmented reality capabilities to its third take on Spectacles.

Market Reality: Magic Leap App Makes Waves, Norm Glasses Push Smartglass Future, & Facebook's Mind-Powered Controllers

When it comes to the business of augmented reality, companies that aren't already introducing new products or apps are focused on producing the AR technology of the future. But in the realm of real products and apps, Magic Leap continues to show off what its headset can do, this time via a new app that transports users to the ocean's depths.

News: Amazon Sumerian Gains Support for Physically-Based Rendering & Product Templates

Thanks to a new update to Amazon Sumerian, developers will now be able to not only create more realistic 3D content, but also build AR experiences more easily.

Coming Soon: Choose Your Own AR Backdrops for Instagram Stories

Remember Photo Booth on Mac and iOS? It still exists, but there was a of time where everyone was using it. And why not? It was so cool to take photos with any background imaginable. Underwater? Check. On the moon? Of course. Now, Instagram wants to bring back the fun by introducing AR backgrounds for stories.

News: Samsung Patent Documents Reveal Augmented Reality Smartglasses That Might Challenge Apple's Rumored Wearable

Historically, patents have never been a rock-solid source for uncovering the future of a company's product pipeline. However, sometimes, the images you find in the patent application search archives are so convincing you have to pay attention.

Market Reality: Insiders on Apple's Smartglasses Plans, NASA Bets on HoloLens, RealWear Banks $80 Million in Funding

The future of smartglasses for consumers seems ever dependent on Apple's entry into the market. Coincidentally, the exit of Apple's long-time design chief Jony Ive has shed some light on that eventual entrance.

News: Qualcomm & Bose Back RealWear's Enterprise Augmented Reality Wearables in $80 Million Funding Round

Some investors play the short game, placing their bets on industries that show the quickest return on their investment, and, in the augmented reality space, that means the enterprise sector.

News: Papa John's Launches 'Spider-Man: Far from Home' AR Experience via Snapchat

In the Tom Holland era, it appears to be impossible to promote a new Spider-Man movie without an augmented reality experience, a trend that continues with Spider-Man: Far From Home.

Market Reality: Magic Leap Sues Nreal, Airbus Sells HoloLens Apps, & Harry Potter Takes on AR Gaming

The enterprise sector is where the money is for augmented reality at the moment, and remote assistance apps are the go-to app for many enterprise customers. We took a look at the leading apps and platforms from this category, from the top contenders to the underdogs with unique features.

Hands-On: The Varjo XR-1 Developer Edition has Seamless AR to VR Imaging & Low-Latency

The ability to shift between virtual reality and augmented reality seamlessly on one device is a dream of many AR fanatics, but the execution is usually fairly buggy or underwhelming.

News: Samsung Joins Niantic in Backing DigiLens with $50 Million Funding Round

Smartglasses are the future of augmented reality, and Samsung is betting on waveguide maker DigiLens to emerge as a leader in the growing AR wearable industry.

Market Reality: Magic Leap & AT&T Surge Forward with Consumers, Apple Staffs Up for AR, & Microsoft Hits the Battlefield

Just when we thought the AT&T partnership with Magic Leap wouldn't really take off until the latter launched a true consumer edition of the Magic Leap One, the dynamic duo jumped into action this week to offer the current generation headset to customers.

News: SK Telecom Rolls Out Magic Leap In-Stores in South Korea, Announces Harry Potter & League of Legends AR Partnerships

The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network.

News: 7-Eleven Delivers Assist to BodyArmor Drink with Augmented Reality Promotion for NCAA Basketball Tournament

Now that the NCAA Basketball Tournament is underway, 7-Eleven has decided to launch an augmented reality experience to remind basketball fans where they can quench their thirst throughout March Madness.

How To: Get Unique Face Filters by Following AR Creators on Instagram

It's easy to forget just how cool face filters are. Augmented reality has come a long way, and apps like Instagram now offer a suite of impressive effects to play with, but some of the best ones aren't easily found. There is a treasure trove of exclusive, custom face filters that are unavailable to the general public, but not at all inaccessible — you just need to know the trick to getting them.

Market Reality: Samsung & Microsoft Dip into the Mobile AR Galaxy, with (Respectively) New Hardware & AR Apps

The augmented reality industry had enough twists this week to surprise even M. Night Shyamalan.

News: USA Today App Treats Fans with Oscars-Inspired AR Costume Showcase Featuring Black Panther, Mary Poppins, & More

The Oscars are fast approaching, which means that all the most talked about films are getting a second dose of heavy promotion in hopes of winning an Academy Award.

News: Snapchat Lays Up Lens Studio Experience for Nike's Jordan Brand at NBA All-Star Weekend

Nike and Snapchat, having already reigned triumphant with its viral augmented reality ad featuring Lebron James, are teaming up with another basketball legend at NBA All-Star Weekend

News: Bluetooth 5.1 Adds Precision Location, Offers Beacons for Indoor Navigation & More Augmented Reality Experiences

The ability for apps and devices to determine the precise location of physical and virtual objects in space is a key component of augmented reality experiences, and the latest advancements in Bluetooth technology may have a hand in facilitating such location services in the near future.