While most kids his age are busy playing Fortnite, 11-year-old Yumo Soerianto is developing augmented reality games. Kids like Soerianto are the future of the augmented reality field — they'll likely be coming into their own as professional developers right as AR technologies become lightweight and powerful enough to be contained in a pair of sunglasses.
If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.
Online shopping giant Shopify literally cannot wait for ARKit 2.0 to arrive via iOS 12 this fall to implement its latest augmented reality feature.
Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters.
Just in time for the release of Pixar's highly anticipated sequel, AR Emoji based on characters from The Incredibles 2 have arrived for Samsung Galaxy S9 and S9+.
Like Marvel's Avengers, Facebook's Camera AR platform now has a number of new AR superpowers at its disposal, so it is fitting that Earth's Mightiest Heroes have the distinction of displaying them.
At its F8 developers conference on Tuesday, Facebook announced new tools and features coming in a new version of AR Studio, including the integration of 3D content aggregator Sketchfab's Download API.
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
Samsung introduced AR Emojis in the Galaxy S9, largely as a response to the iPhone X's Animojis. However, they appear to be taking on a life of their own by integrating a variety of custom AR Emojis. Among those are ones from the PyeongChang Olypmics and even Mickey Mouse.
The augmented reality cloud and multi-user experiences are shaping up to be one of the hotter areas of augmented reality, and now Google is the latest entity to back these emerging branches of AR.
Samsung's big reveal of the Galaxy S9 and S9+ at Mobile World Congress revolved around its "reimagined" camera and augmented reality capabilities.
Unsurprisingly, Google wants to be the caretaker for augmented reality on the web, and its latest move in this endeavor is a 3D model viewer prototype called Article that's designed to work across all web browsers.
Coming into this year's Consumer Electronics Show (CES), the common sentiment among observers was that this was expected to be the big year for augmented reality.
With just a few more days to go before its release in theaters, the Star Wars: The Last Jedi push has gone into overdrive. On Monday, Google released "The Last Jedi AR Stickers," a set of augmented reality stickers that lets users put a number of different Star Wars characters and objects into the real world.
As it turns out, Apple did get AR hardware into its retail stores for the 2017 holiday shopping season, but it's not the headset we've been hearing rumors about for years; it's the MekaMon battle-bot.
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
The Washington Post believes augmented reality adds an extra layer to stories, and they're doubling down on that belief by adding in new AR features into their already popular "rainbow" news (iOS and Android) and Classic (iOS and Android) news apps.
In this video, we learn how to speak Spanish by using the present tense of AR verbs. For females, "ellas" means they and for males "ellos" means they. To say "you all" you would say "ustedes". For example, the word "trabajar" would knock the "ar" off depending on who was the subject in the sentence. It would be replaced with "o", "as", "a", etc depending on who was being talked about. This goes the same for every verb that ends in "ar". The tense must change when you are talking about singula...
While much of the world is currently in some form of quarantine due to the COVID-19 pandemic, augmented reality (AR) gives us all the opportunity to see virtual content while stuck in our homes.
After jumping to the head of the class of augmented reality journalism in 2019, USA Today is continuing to push the medium forward in 2020.
While Apple and Google have paved the way for developers to create web-based AR experiences through their respective mobile toolkits, an open source option has entered the space.
The year 2019 was filled with all the normal peaks and valleys of the tech business cycle, but this year was particularly important in a space as relatively young as the augmented reality industry.
If there's any lingering uncertainty as to the mainstream viability of augmented reality, a list of the top mobile apps and games of 2019 serves to dispell those doubts.
Usually, flying into unknown territory would mean riding into the "danger zone", but Paramount and Snapchat are taking the trip anyway with one of Summer 2020's most anticipated movie sequels.
As far as HBO is concerned, it's not augmented reality — it's Snapchat. The premium cable network is leaning hard on Snapchat's AR magic tricks to promote yet another series, this time for the adaptation of Philip Pullman's His Dark Materials series of novels.
All Kohl's wants for Christmas is Snapchat augmented reality. In conjunction with a holiday pop-up hosted in New York City from Nov. 7 through Nov. 10, Snapchat ran a sponsored portal lens available to targeted Snapchat users in the AR carousel. The experience gave users the ability to virtually transport themselves to the pop-up.
While the long-awaited HoloLens 2 officially arrived this week, details leaked about another, arguably longer-awaited AR headset, the fabled wearable from Apple, and a previously undisclosed partner assisting the Cupertino-based company with the hardware.
With its 3D engine being responsible for approximately 60% of augmented and virtual reality experiences, Unity is continuing to place a premium on tools that not only keep developers working in its development environment but also make their workflows easier.
Move over, Star Wars. You're not the only Disney property that can play in the Lenovo Mirage AR headset anymore.
Thanks to improvements in technology, AR has become more prominent on our phones. With all the power of the Galaxy Note 10 and Note 10+, Samsung decided to add some pretty nifty AR features. One of these is the new AR Doodle mode, a feature that will make your videos pop.
While Snapchat augmented reality often embraces pop stars like Drake and Ariana Grande, a couple of bands from the louder side of the music industry have found a home with Facebook.
After one of Britain's "Brothers Bling" bought Blippar out of bankruptcy, the mobile augmented reality company is getting back to business with the addition of web-based AR capabilities to its platform.
After Apple unveiled ARKit 3 at WWDC on Monday, Unity Technologies wasted little time on ensuring its developers can take advantage of it.
Augmented reality platform maker Zappar and its marker-based augmented reality technology have been around well before Apple and Google brought markerless AR to mobile apps.
Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.
The year in augmented reality 2019 started with the kind of doom and gloom that usually signals the end of something. Driven in large part by the story we broke in January about the fall of Meta, along with similar flameouts by ODG and Blippar, the virtual shrapnel of AR ventures that took a wrong turn has already marred the landscape of 2019.
Already a dominant force at the box office, Marvel Studios appears intent on establishing itself as the ruler of augmented reality media as well.
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.
Among a crowded field of AR cloud companies aiming to power the future of augmented reality by creating a world of persistent holographic content that lives in a cloud, accessible across devices and accounts, Ubiquity6 is hoping it has found a way to differentiate its platform.
