In a leaked company memo, Snap CEO (and NR30 member) Evan Spiegel has made it clear that the future of the company lies not only augmented reality but also hardware that enables those AR experiences.
Despite the popularity of Pokémon GO, augmented reality gaming hasn't quite caught on yet. The makers of the popular World of Tanks game aren't taking a shot at Niantic's crown yet, but they are looking at giving spectators a new way to watch the game.
Magic Leap has been promising to launch a developer conference for years, and now the company is finally making good on that promise. On Wednesday, Magic Leap sent out the official announcement for its first L.E.A.P. conference, which will be held in Los Angeles in October.
As Android device partners ship new products, Google has been diligent in its efforts to ensure that users can enjoy ARCore apps once they boot up their new toys.
OnePlus will be releasing a new phone in the second half of 2018, specifically, an upgrade to their T-series. Over the past two years, #T versions have come out about five months after their predecessors and have included small updates that fix any problems from the previous OnePlus device. While we do know a bit about OnePlus 6T, what it could be is much more exciting.
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
Microsoft is adding another important piece to its growing immersive computing arsenal by putting its newest Mixed Reality Capture Studio in the center of the movie business: Hollywood.
One of iOS 12's biggest attractions is Group FaceTime, which would allow up to 32 people to video chat together at the same time. It's quite the pitch, and many iOS users are excited to see in action. Unfortunately, Apple has confirmed that Group FaceTime won't be included with iOS 12 when it launches, leaving everyone to chat one-on-one just a little bit longer.
On Friday, the release date for her new album, Queen, Nicki Minaj is already grabbing headlines for the track "Barbie Dreams," where she disses Drake and a host of other rappers.
While the next-generation HoloLens does not have a launch date yet, we now have a better idea of how big a leap the device will take in terms of depth sensor performance.
Computer vision company Blippar has already dabbled with outdoor AR navigation, but now it wants to make it easier for people to make their way through indoor spaces with augmented reality.
With all the hype around Magic Leap's recent launch, it's easy to forget that augmented reality hardware is still very much in its infancy. While we marvel at what is available now, researchers are still finding ways to design and produce more sophisticated components for next-generation wearables.
If you're a part of Generation X or a Millennial, there's a good chance that the first mobile game you played was Snake on an old school Nokia phone. Now, you can relive that nostalgia of monochrome and push buttons in augmented reality with the Facebook Camera.
Snapchat users are used to raising their eyebrows or opening their mouths to activate augmented reality face effects. Now, they get to use their voices as well.
Apple released the fourth public beta for iOS 12 to public beta testers on Tuesday, July 31, just one day after the company seeded the fifth developer beta to eligible users. Both releases are surprising, as Apple had appeared to stick to a two-week release schedule for the iOS 12 beta season, and these updates both came one day earlier than expected.
Last week, Magic Leap gave us an additional peek at its Lumin OS and more tutorials that show how its device works with virtual content. But details about the hardware wasn't included in the array of new information.
Among a treasure trove of new developer information on the Lumin OS that Magic Leap recently published on its Creator Portal appears to be the official confirmation of the Magic Leap Mobile Companion App.
With the launch of the Magic Leap One looming over summer's horizon, on Wednesday, Magic Leap released an essential component that will differentiate it from current augmented reality platforms.
If you're not impressed with the current crop of AR content, and you're worried this may put a damper on the industry's growth, these stories should give you cause for some optimism.
In keeping with its focus on loading the Magic Leap One with content at launch, Magic Leap has inked a creative partnership agreement with augmented reality production studio Square Slice Studios.
Snapchat is enjoying a high field goal percentage when it comes to securing movie studio business with its sponsored augmented reality experiences, the latest coming through the basketball movie Uncle Drew.
The spirit of Google's Tango augmented reality platform lives on at Vivo, a China-based company that has developed its own 3D sensor for mobile devices.
With a new version of its ARCore in the wild and more than 30 devices now supporting it, Google is helping beginners get up to speed with augmented reality.
At I/O 2018, Google showcased features that would make the Google Assistant easier to communicate with. While some people were impressed with (and maybe creeped out by) Google Duplex, one feature that was well received was the ability to talk to the Assistant without the constant "Hey Google" before each question.
Right on the heels of the iOS 11.4.1 beta 3 release, Apple pushed out iOS 12 beta 2 to registered developers on Tuesday, June 19. Public beta testers received the same version, labeled as iOS 12 public beta 1, six days later on Monday, June 25. Last year, the iOS 11 public beta opened up just five days after the release of iOS 11 developer beta 2, so iOS 12 is pretty much right on track in that regard.
Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters.
Netflix is branching out into the comic book business, and it's summoning augmented reality via Facebook to make the first issue more magical.
If you cover a particular area in tech long enough, you develop certain pet peeves, and one of mine happens to be devices that attempt to keep us wed to the Google Glass style of augmented reality. And while I remain mostly uninterested in such devices, one of these products recently earned my admiration and might work for you, too, under the right circumstances. It's called the Golden-i Infinity.
Just a year after facing trade secret theft allegations from his former employer, ex-Meta Company employee Kevin Zhong and his new company are ready to ship the product that triggered the lawsuit.
We learned during the LG G7 ThinQ announcement that AT&T would be carrying a new V series device, the V35 ThinQ. In the LG V35 ThinQ's press release, LG revealed its specifications but left out pricing and availability. Thanks to Project Fi, we now know its price tag, and you may not like it.
Just in time for the release of Pixar's highly anticipated sequel, AR Emoji based on characters from The Incredibles 2 have arrived for Samsung Galaxy S9 and S9+.
The Essential Phone was undoubtedly one of the most underrated phones of 2018. It launched with buggy software and camera problems, but the company worked diligently to push out updates. Many Android enthusiasts were anxiously waiting for the Essential 2 release later this summer. Unfortunately, news today from Bloomberg indicates that Essential will not release a phone in 2018.
New Balance is helping Liverpool Football Club (FC) fans see how they look in the team's new kits with an augmented reality experience in Snapchat.
Location services company Mapbox has added new capabilities to its location-based gaming tool to fend off Google's challenge for the same mobile app category.
Ramadan, the Islamic holy month of fasting and prayer, is underway, and Google has rolled out several tools to help Muslims commemorate the event, including an augmented reality app.
Google's Pixel smartphone had a decent head start as one of the first devices to offer ARCore, but that early exclusivity has been frustrating for some Android device owners. Some of that frustration was relieved when Google added more Android devices to the ARCore list in February.
On this, the most cherished day for Star Wars fans, May the fourth, Lenovo has released a significant new update to its Star Wars: Jedi Challenges app: real person versus person lightsaber battles.
HTC is entering the augmented reality market through the back door by giving developers access to the stereo front-facing cameras on the Vive and Vive Pro VR headsets.
Android Pie is bringing in plenty of changes, but the headlining feature is a set of navigation gestures like the iPhone X uses. With Android 9.0, you can now navigate through your phone using a total of seven new swipe gestures.
Apple's iPhone X now has the power to turn anyone into a Japanese anime character, thanks to a new app that harnesses the device's TrueDepth camera.