Now that some of the best-known beauty brands are leveraging augmented reality to market and sell products, the rest of the market is beginning to catch up — fast. The latest competitor to add AR to its arsenal is direct sales makeup company Younique.
Developers and enterprise customers chomping at the bit to get their hands on HoloLens 2 may not have to wait much longer, as Microsoft passed one of the remaining hurdles needed to release their new tech into the wild.
Imagine this: you have your finger poised to take the perfect picture — a once in a lifetime opportunity, like a solar eclipse — and you are suddenly caught off guard by a buzz, then "ding!" You look down at your phone to find your perfect pic ruined by distortion from the vibration, all because of an ill-timed notification. It's enough to make you crazy, especially when you find out it could have been prevented.
One developer has taken the formal name of the Magic Leap One: Creator Edition quite literally with an app that enables users to create a custom universe in their own living room.
A major obstacle to the mainstream acceptance of smartglasses is the current inability able to smoosh processors, sensors, and batteries into a pair of frames that look cool. Wearables maker Thalmic is hinting that it may have figured it all out.
To punch up the launch of its new podcast, USA Today has created an augmented reality experience to introduce listeners to the story of corruption in Chicago.
With every new Android update, hidden features are lurking under the surface. Google hides these options to prevent unnecessary tinkering by average users, leaving them in place for power users to discover. These secrets range from silly to really useful, with the latter opening up new ways to manage your phone.
The long, long, loooong wait finally ended this week for the augmented reality community as the Magic Leap One was finally released. The Florida-based company has loomed over the industry for years promising something big, and now the AR cat is finally out of the bag. Now we get to see if it will live up to expectations, but early reviews are a bit skeptical.
For the first time since its inception, the famously hidden System UI Tuner has to be unlocked in a new way. No longer can you long-press the gear icon (found in Quick Settings) until it spins and reveals the hidden settings option. With Android 9.0 Pie, there's a new workaround to reveal the menu.
Marvel has solidified itself as the dominant superhero franchise with the release of Avengers: Infinity War, and it's now dipping its toes into the world of mobile card-based strategy games with the soft launch of Marvel Battle Lines in select countries ahead of a worldwide release. If you'd like to install this game right now and get a head start on your fellow gamers stateside, there's a workaround.
While it has been slower to arrive than a walker limping through thick Georgia mud, location-based augmented reality game Walking Dead: Our World finally has a confirmed launch date: July 12.
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
Less than two months after launching its augmented reality platform for casual gaming and shared experiences, Snapchat is ready to make Snappables available to advertisers.
While mobile gaming, in the 10 years since the App Store launched, has matured to console-level quality, premium augmented reality games built with ARKit (or ARCore) have been scarce.
Futureplay has soft-launched Battle Bombers Arena, giving mobile gamers a refreshing twist on MOBA by infusing it with simple but addicting gameplay based on the console classic Bomberman. Though only available in select European countries, this game can be played on your iPhone right now, regardless of where you live.
With tons of titles to choose from on the iOS App Store, you'll never be lacking when it comes zombie shooters. Unfortunately, the same can't be said if you're more interested in base-building and defending against the undead. PlayStack aims to change this, and they've soft-launched Survival City in the Philippines for further development. With a simple hack, you can try the game yourself right now.
In the latest installment in its burgeoning augmented reality journalism practice, The New York Times is bringing its readers closer to Mars and NASA's latest spacecraft set to travel to the red planet.
Riding the coattails of one of the biggest movies this year, the first edition of the new Moviebill augmented reality magazine will be available at Regal Cinema theaters nationwide this weekend alongside the release Avengers: Infinity War.
Mobile gamers are well aware of this, but zombie shooters have become pretty stagnant and unimaginative in recent years. Too many entries in this genre feature the same cookie-cutter gameplay, but thankfully, Gameloft aims to change this. The company has soft-launched Dead Rivals in a few countries, and with a little work, you can try the game yourself right now.
Netmarble has released a new MMORTS game called Firstborn: Kingdom Come to go up against competing games like Lords Mobile. Unfortunately, the game seems to be stuck in development as a soft launch in select countries, limiting its exposure to gamers worldwide. But don't let this hiccup deter you — we've found a simple workaround to play the game on your iPhone right now.
In the weeks following Google's AR toolkit launch last month, the availability of quality ARCore apps has been somewhat limited. That changed on Tuesday, as a flurry of new and updated apps arrived on the Play Store, including some AR experiences available exclusively on Android.
Just weeks after officially launching its mobile augmented reality toolkit, Google can now claim one of its first Android and ARCore app exclusives with the Curate app from Sotheby's International Realty.
HBO's Westworld has touched down on iOS as a mobile game, giving players the chance to manage their very own futuristic theme park set in the wild west. Unfortunately, the game is currently only available in select countries as a soft launch until its fully developed. But if you'd like to try out this game right now, there's a simple workaround to get Westworld on your iPhone.
Last week, Magic Leap CEO Rony Abovitz teased his Twitter followers with some "fun and cool stuff" to share in the coming days. On Monday, he made good on that promise, sort of.
The bandwagon for NFL teams using augmented reality to engage fans isn't exactly full, but it is starting to get a bit crowded.
It's finally that time. Stranger Things 2 dropped today, just days before Halloween. And to get you in the mood, Snapchat has quietly launched a spooky new filter that lets you immerse yourself in the world depicted in the hit Netflix series.
We may not know what Magic Leap's product looks like. And we haven't received even a "save the date" for its launch. But we know that it will display mixed reality comics from Madefire when whatever it is arrives.
The auto industry continues to shift into high gear to lay the groundwork for driverless cars with an electric vehicle (EV) emphasis.
Can't wait till Apple's ARKit is released? Me neither. Luckily, a fun new app launched today that is close to what the ARKit promises to deliver in a few months.
Furniture shopping is about to get a whole lot easier thanks to Apple's AR Kit and Ikea. In an exclusive with Bloomberg Businessweek, Tim Cook, Apple CEO said:
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
The way we tell stories is about to change. Imagine you're hearing a story when suddenly characters and images from the tale start to appear in your world. This immersive way of storytelling is in the not-so-distant future thanks to the Microsoft HoloLens and Rémy Martin.
Every now and then, it's refreshing to play a game that doesn't involve much thinking. Sega is set to bring us just that, as a new game called WWE Tap Mania has soft launched for iOS and Android in the Philippines.
The world of mobile gaming is flush with MMORPGs that entice players with console-quality graphics and gameplay, intense co-op dungeons similar to World of Warcraft, and epic loot that'll give you a leg up over your competition. While there are games like Order & Chaos that nearly match PC-based RPGs, most simply fail to measure up. But the latest entry in this genre, Crusaders of Light, may finally get players to ditch their computers for iPhones and iPads to get their online RPG fix. Crusad...
The Galaxy S8 and S8+ might not have made it into the hands of the public yet, but we sure have come across a lot of the stock apps from Samsung's latest flagship phones. First, there was the new launcher, then Hello Bixby, and now, the extremely elusive Record Screen feature has been leaked.
We have some bad news for BlackBerry fans: It looks like the upcoming KeyOne flagship won't be shipped in April after all.
Apple's anxiously awaited iPhone 8 with a 5.8-inch OLED display is all set to launch this September, alongside the iPhone 7s variants. However, according to MacRumors, which cites information from a number of Barclays analysts, stock will be very limited, and most won't ship until late in the fourth quarter.
Before many games make it to the US-based iOS App Store, they get "soft launched" in a smaller country to get real-world testing for bugs. It's a pilot program, so to speak, as countries like Vietnam or the Philippines have far fewer iPhone users than the US, thus offer a more controlled environment for developers to get feedback and zero-in on issues that may occur in a game's early development phases.
If you're part of the Windows 10 Insider Program, build 15048 launched this morning, and included a nice big unannounced surprise. You can now launch the Mixed Reality Portal and enable the simulation to try out mixed reality right from your PC, even if you don't have one of the new Acer dev kits.
Android 7.0 Nougat brought a lot of multitasking improvements along with it, but the most notable addition is a unified multi-window mode (which shines bright in Google's Pixel phones). This means that every Android device can now use the same split-screen interface, and the days of software fragmentation caused by differing multi-window implementations by LG and Samsung are now over.
