News: Lionsgate Goes Deep into AR & VR Ads for New 'Saw' Movie 'Jigsaw'
With a new installment of the Saw horror series opening in theaters nationwide this weekend, Lionsgate is betting its ad dollars on immersive advertising to sell tickets.
With a new installment of the Saw horror series opening in theaters nationwide this weekend, Lionsgate is betting its ad dollars on immersive advertising to sell tickets.
As the level of data being generated grows exponentially, past the Information Age and into the coming Hyper-Information Age of immersive computing — as resistant as many of us are to the idea — personal data security is becoming a necessary consideration in our everyday lives. Recognizing this, Mastercard, Qualcomm, and Osterhout Design Group have teamed up to show what secure shopping could look like in the very near future with iris authentication.
A partnership between augmented reality company Zappar and IoT services provider EVRYTHNG will bring AR experiences to consumers while supplying market data to brands.
ARKit is a marketer's dream. By providing tools for creating augmented reality experiences on mobile devices, AR apps can now be deployed easily alongside just about any campaign. As expected, we now have ARKit apps pushing wares ranging from automobiles to tequila.
This fall, DC Comics fans will be treated to an augmented reality experience promoting the Justice League movie. Likewise, history buffs will be able to enjoy their own augmented reality content by way of the Terra Cotta Warriors exhibit at The Franklin Institute in Philadelphia, Pennsylvania and an in-store promotion featuring famous convicts from 19 Crimes wines.
iCloud can occasionally be the worst part of being an Apple user. It's useful for backing up your information, however, sometimes the problems that stem from Apple's cloud service are so tremendously frustrating they almost seem intentional. Well, buckle in, because it's possible there may be a widespread login issue.
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
Virtual reality holds the promise of electronically visiting distant places we'd otherwise struggle to reach, but that teleportation-esque ability isn't possible without the right content. YouVisit created a platform that makes it easy for almost anyone to create immersive 360-degree experiences so we can map our lives and see the world through the eyes of our fellow humans.
If you're an Apple user and want an untethered virtual reality system, you're currently stuck with Google Cardboard, which doesn't hold a candle to the room scale VR provided by the HTC Vive (a headset not compatible with Macs, by the way). But spatial computing company Occipital just figured out how to use their Structure Core 3D Sensor to provide room scale VR to any smartphone headset—whether it's for an iPhone or Android.
We've heard a bit about Google Daydream—the new smartphone-based virtual reality platform that is supposed to provide a markedly better experience than Cardboard—but don't really know what it'll look like. Engadget claims we could find out in just a couple of weeks, since Android Nougat is already out, a necessary component of Daydream.
With most augmented and mixed reality devices, you wear a purchased headset and use it alone, in a place of your choice—but not this one. Ben Sax decided to reinvent the binoculars to create a mixed reality experience that anyone can walk up to and try for free. He calls it the Perceptoscope.
While the early stages of any new technology always seems amazing because of the utilitarian, almost altruistic software concepts it inspires, mixed and augmented reality will still see its fair share of corporate apps. That might be a good thing, however, as Volvo's plan goes past general information and advertising to make a truly helpful tool for prospective car buyers.
This video is for whose who want to learn the aerial twist freerunning move. It's a tutorial taught by an experienced freerunner and has sick slow-motion shots.
Fable 3, like many modern 3rd person games it seems, has a Banjo Kazooie-like number of random collectibles for you to find to enjoy the entire game experience. One of these sets is Rare Books. There are a ton and tracking them down takes a long time, so watch this video to learn the locations of every Rare Book and how to unlock them.
The days of Skype 2.8 for Mac are over! Mac users can now rejoice and make calls with ease using the new beta version: Skype 5.0 for Mac OS X (available here). It was well worth the wait, with a revamped look and feel that simplifies navigation and provides a more Mac-like experience.
Asparagus is a tricky vegetable to cook properly, because you can undercook or overcook them. Getting them just right takes precision and experience. And one of the best ways to prepare asparagus is steaming. You can steam both white and green asparagus. This video shows you how it's done, plus you'll learn a great sauce that consists of juice from one lemon, some fresh garlic (one clove grated) and butter.
In this tutorial, we learn how to stop a panic attack. Start by reminding yourself that you are having anxiety and do not get upset with the situation. Realize you are just having heightened sensations and that you are not in any danger at the moment. Don't close down, let your sensations run through your body and process the fear. Travel through the anxiety to become free of it. The act of welcoming will change your attitude, and let you flow with the experience. You can mentally feel the se...
The second law of motion. Force equals mass times acceleration. F=MA. Learn the facts about Newton's second law of motion from the National Aeronautics and Space Administration, otherwise known as NASA. The United States government's most infamous agencyand the powerhouse of space exploration explains motion theory.
Watch this tutorial to learn how to draw a hand giving a thumbs up. Make sure to pause the video after each step and look at the screen every few seconds while you are drawing.
Modernize your home with a new ceiling light fixture. That old, traditional ceiling rose with the decorative chandelier or light fitting might just not look right anymore, with all of your modern furniture and appliances. The best thing… replace it.
The Diet Coke and Mentos Explosion prank is one of those classic pranks that everyone should experience at some point. When combined the Diet Cola and Mentos become volatile, basting your victim in stickiness. Watch this video to learn how to make a Diet Coke and Mentos bomb, a simple, yet devious exploding prank. Next up: how to con your victim into cleaning up the mess. Use this as inspiration for one of your April Fools Day pranks!
The Solar Schoolhouse presents this video tutorial on how to use the Solar Cell Classroom Set. The purpose of this set is to give students hands on experience making electricity using sunlight. See what's inside the set, and then see how to wire three different types of electrical circuits: a simple circuit, a series circuit, and finally a parallel circuit.
In this video tutorial, viewers learn how to do the Around the World soccer trick. When doing this trick, users are able to do an inner rotation known as Inside Around the World or an outer rotation known as Outside Around the World. Begin by hitting the ball with your toe and start rotating you leg. The ball needs to go up with the foot, but the foot should still be above the ball. Now end the rotation by landing the ball on the tip of your toe and continue to juggle. This video will benefit...
Having downloadable files on your website is often an essential. It is an easy and fast way to share programs via the web and allow your visitors to experience software and files that you enjoy. In this tutorial, you will learn how to make a file downloadable for you website, so your visitors can easily download any file. This process is surprisingly straight forward and easy. You can follow this same process whether it is a text file, image, movie or music file. You will also learn how to tu...
Not really the choreographer type? Have no fear - In this Bachata dance tutorial, learn how to put together Bachata steps to make your dance floor experience a fluid one. No more jerking, stopping, or stepping on one's toes... Learn how you can master your Bachata moves with help from a professional dance instructor.
In this video, Andrew, from Creative Guitar Studio, explains how to translate sheet music, (not tablature), to notes on the guitar. You will learn how to finger the notes and chords you see in sheet music on the guitar fret board. Beginning guitarists, and experienced players alike will appreciate this lesson in music theory as it applies to their instrument. Andrew does a great job of explaining how to learn how to convert sheet music and demonstrates it all very well in this guitar lesson.
Learning to sketch can be a frustrating process for even the most experienced artist. In this easy to follow guide, you will learn to draw your favorite anime or manga character to express that annoyed feeling you get from having to erase! The artist makes sketching and shading angered features on the characters seem like a breeze, and in no time flat you'll be sketching your own characters without the previous hassle! He demonstrates all kinds of faces, from simple scrunched up annoyance to ...
Don't let an overpriced mechanic take control of your Chevy Tahoe repairs, learn to fix your car yourself. Learn from an ASE certified Master Automobile Technician with over 14 years of experience. He'll teach you how to replace the electric fuel pump in a Chevy Tahoe. This step-by-step video tutorial will show you the exact actions to make when replacing the fuel pump. Pay for only parts and use your own time!
SAS: Zombie Assault 2 is flash game from Ninja Kiwi. Learn how to hack Zombie Assault 2 with tricks and cheats. Watch this video tutorial to learn how to hack Zombie Assault 2 with Cheat Engine (09/13/09).
Go beyond the traditional 3D workflow to an immersive creative experience with the software Modo, created by Luxology. Modo is the next evolution of 3D modeling, painting and rendering for Mac and PC. Modo includes 3D sculpting tools, animation and network rendering, and advanced features such as n-gons and edge weighting.
The only thing slimier than Charlie Sheen's latest sex scandal is this super sticky and icky green slime, made with borax and some Elmer's Glue. Gain the sticky molasses of experience by checking out this science tutorial on how to whip up a batch of green goo.
Does the Low Oil Pressure light in your car always come on? Experienced mechanic Scotty Kilmer shows you a few strategies on how to make this light shut off. Make sure your oil is not too low before trying anything else.
All new Apple Macs are NOT coming with Adobe's Flash plug-in pre-installed, meaning you'll need to do it yourself to get the most out of your internet browsing experience.
One way to get your kids to read more books is not by forcing them to do so, but by making the reading experience fun by giving them these cute handcrafted bookmarks.
Did you get the latest Firefox browser? If you're a tab addict, you know how much memory all those tabs can hog. Enter BarTab, which will help speed up your web browsing experience, and still allow you to keep as many tabs open on your Firefox browser as you wish.
Some users are experiencing difficulties using the MSS picture messaging and FaceTime voice chat features on their jailbroken iPhone 4. This tutorial shows you an easy fix after jailbreaking your phone - all you need to do is go into Cydia and upgrade all packages in order to regain your features.
Guile has been a part of Street Fighter for the duration of the series, and in Street Fighter 4 he is as awesome as ever. This video for those new to the series but with some Street Fighter experience will show the basics of playing as Guile in SF2, and should have you winning some fights in no time. It focuses on using pokes and special moves to control spacing.
Are you planning on throwing a memorable Halloween party this year? Give your party invitees a taste (literally) of the treats they'll be experiencing at the bash by including a cookie with your invitation.
Is your Internet currently slower than dialup? In this video, Tinkernut shows you a few different ways you can supercharge your web browsing experience. You won't have to do much. Just make sure you're using the fastest browser available, and follow the rest of the steps in this helpful how-to video.
Getting to know your HTC Droid Incredible cell phone will help you fully experience its benefits. In this video tutorial, Verizon Wireless shows you some basic navigation tips for the home screen for getting started with your Android device.