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Market Reality: Snapchat Does E-Commerce, Renault Drives into Star Wars AR & Christie's Taps Wealthy Art Buyers via AR

It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.

ARCore 101: How to Create a Mobile AR Application in Unity, Part 1 (Setting Up the Software)

If you've contemplated what's possible with augmented reality on mobile devices, and your interest has been piqued enough to start building your own Android-based AR app, then this is a great place to to acquire the basic beginner skills to complete it. Once we get everything installed, we'll create a simple project that allows us to detect surfaces and place custom objects on those surfaces.

Dev Report: Some Light Shed on Magic Leap's Persistent Object Locations Solution but Many Mysteries Remain

With the reveal of Magic Leap's developer documentation last week, many questions have been answered—and several new ones have been raised as well. But since the Magic Leap One (ML1) isn't simply called the "Leap One," these are questions that the company probably has no interest (at least for now) in answering. Understandably, Magic Leap wants to keep some of the "magic" under wraps.

News: 5 Android P Features the Galaxy S9 Already Has

Over the past week, we've had a number of important launches take place in the Android community. Samsung is in the middle of their rollout of the Galaxy S9, with preorders in the US shipping this week. Google also rolled out the first Android P developer preview last week. While these may seem unrelated, there are actually a number of Android P features inspired by Samsung software.

Pocket Camp 101: How to Make Human Friends in Animal Crossing

While Animal Crossing's emphasis has always been on making friends with the animals that populate your world, each subsequent game following its initial release has stressed relationships with human players more and more. In Animal Crossing: Pocket Camp, making human friends is a crucial part of the process with the inclusion of market boxes, Shovelstrike Quarry, and giving "kudos."

News: Top 5 Features Missing from Samsung's Android Oreo Update

At this point, we've seen Samsung's vision for Android Oreo on both the Galaxy S8 and Galaxy Note 8. Just last month, Samsung opened its Oreo Beta Program for the S8 to the public. A few days ago, we obtained and detailed a leaked beta build of Oreo for the Note 8. While both of these updates have some compelling new features, there are always tweaks we hoped to see that didn't make the cut.

How To: Comparing the 5 Best Internet Browsers for Android

For all those times when an app either isn't available or simply won't cut it, your phone's internet browser provides access to your favorite websites and services. But some browsers are flat-out better than others, and chances are, the browser that came pre-installed on your phone isn't the best option out there.

How To: The 5 Best Phones for Video Chat

Video chatting has become an important factor in the overall smartphone experience. Even just a few years ago, 37% of teens were making video calls on a regular basis, and that number has surely grown. 85% of households with infants have used video chat apps to call relatives in other cities, and it's been shown that toddlers can create bonds and learn from visual cues in video calls.

How To: Google Actually Has 4 Different 'Assistants'—Here's the Best One for You

The new Google Assistant is only officially available on three platforms—newer Android phones (Pixels and those running Marshmallow and Nougat), the Google Allo app, and Google Home. However, most of the Assistant's basic functionality is also bundled into the Google app for Android and iOS, which used to go by the name Google Now, but is now referred to only as Screen Search or your Google app's Feed.

News: The Made by Google Pop-Up Shop in NYC Is Like an Apple Store, but with Personality

This morning, Google opened a pop-up showroom where anybody can visit to get a hands-on look at the new Made by Google hardware lineup. At 10 am the line at 96 Spring st, in the SoHo neighborhood of New York City, was growing but still manageable. As we waited to be ushered in, Google representatives came by to offer us coffee drinks prepared by a pair of baristas in the Peddler Coffee cart parked on the curb. "Now that's latte art," said the guy in line next to me when he saw that the foam-t...