Just weeks after being acquired by comedian turned producer Byron Allen for $300 million, The Weather Channel has tapped augmented reality studio The Future Group to integrate immersive augmented reality experiences into its broadcast content.
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
With the Google Maps API giving entertainment brands the means to build their own location-based AR games, Niantic is raising the bar for the genre with new updates to Pokémon GO.
With its recent acquisition of 3D gaming engine PlayCanvas, Snapchat parent Snap, Inc. appears to be preparing a challenge to the existing players in the world of game development, particularly in terms of augmented and virtual reality gaming.
When I'm with my friends on the weekend, we always end up Snapping shots of one another, adding in whatever stickers and lenses we've accumulated over the last week. But these filters are fleeting, so it's always a challenge to keep up with the best new ones. If you want to get a leg up on the competition, this is your one-stop-shop.
Sketchfab, one of the leading 3D model aggregators, continues to defend its turf from encroachment by Google. This time, the company has deployed a new API that gives developers even easier access to Sketchfab's extensive library.
Scope AR has decided to take its live remote assistance enterprise application, Remote AR, further into the mobile augmented reality realm by harnessing the powers of Google's recently released ARCore.
The Galaxy S9 is a great phone powered by the Android ecosystem. This includes Google's family of apps — many of which overlap with Samsung's in functionality. This can lead to redundant apps that siphon resources from your phone, but fortunately, there's a way to dull some of the noise and disable built-in apps.
Samsung's big reveal of the Galaxy S9 and S9+ at Mobile World Congress revolved around its "reimagined" camera and augmented reality capabilities.
A controversial video from Magic Leap's past has once again surfaced, but this time it comes with a lot more credibility and a good bit of excitement around the Magic Leap One headset.
A recent update to Facebook's News Feed could significantly broaden its reach when it comes to delivering augmented reality content.
The once blurry and mysterious vision of Magic Leap's future is slowly coming into focus in the present, despite the company's obsessive attempts to keep any and all information under wraps until the next reveal is absolutely necessary. A new tidbit of information hints at an addition to the company's unfolding story that almost no one had accounted for: retail stores.
Master director Steven Spielberg's virtual reality epic Ready Player One is coming to theaters in just a few weeks, but you can get an early look at some of the best parts the latest trailer, "Come With Me," which was revealed on Thursday.
Because it sources a majority of its vital data from actual drivers on the road, Waze is easily one of the best navigation apps to use if you prioritize safety. Benefits such as crowd-sourced traffic data, police trap locations, and road work avoidance, when combined, help you anticipate traffic conditions with unprecedented accuracy and make adjustments accordingly.
After receiving many requests for the feature, Signal introduced read receipts last year to its mobile apps. However, some users don't like the idea other people knowing when they've read messages. Luckily, Signal lets you disable this feature and reclaim a little privacy.
Messaging apps can be a double-edged sword. Not only do they let you interact with other people, but they also let you go back and reminisce on past exchanges. However, that same archive can be used against you in certain situations. Luckily, Signal can be manipulated to remove any record of past messages.
Soon, Pokémon GO allies attacking a raid boss at a gym will be able to do so together in augmented reality.
For almost a decade, projector phones have tried to entice consumers with their convenience as media machines. While these devices are alluring, they've never really taken off with mainstream success. The latest effort, Moviphone, sounds tempting if you watch a lot of films and TV on your smartphone, but is it good enough to be your daily driver?
One of the most overlooked components of talking about augmented reality and virtual reality is getting people to actually use the hardware and software associated with these platforms.
Digital imaging company OmniVision Technologies and the Hong Kong Applied Science and Technology Research Institute Company Limited (ASTRI) entered the CES fray this week with a new reference design for an augmented reality headset capable of 60 degrees field of view (FoV).
As the calendar year (and, for many companies, the fiscal year) comes to a close, it appears 2017 may stand as the new high-water mark for investment in augmented and virtual reality technology.
Last week, Magic Leap CEO Rony Abovitz teased his Twitter followers with some "fun and cool stuff" to share in the coming days. On Monday, he made good on that promise, sort of.
Whenever you attend or remotely watch a major Apple event, you're likely to see Phil Schiller, the company's senior vice president of worldwide marketing, unveiling a brand new product on stage. Outside of an official event, Schiller is the second most likely person (after Apple's CEO Tim Cook) you'll find delivering a rare tidbit of new Apple info or perspective to the public.
To promote Star Wars: The Last Jedi, Disney and Lucasfilm released virtual porgs into the wilds of Snapchat via a Sponsored Lens on Sunday.
In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.
Until self-driving cars become mainstream, augmented reality might be the next big technology to hit your dashboard.
French manufacturer Renault Trucks is looking to the HoloLens to improve quality control processes with its engine assembly operations.
Death Road to Canada has finally arrived for Android, and it quickly took over our roundup for the best paid action games. Widely regarded as a top contender for the best video game of 2017, it came as no surprise when it easily surpassed all the other games in our list to grab the top spot for both Android and iPhone.
Snapchat's popular AR lenses just got a lot more useful for businesses, as the company has now opened its Context Cards platform to sponsored content.
Live theater doesn't typically benefit from the kind of computer-generated special effects that big-budget Hollywood blockbusters deploy, but that could change soon thanks to Microsoft's HoloLens.
Like gas on an open flame, rumors and whispers have flared up in recent months around hopes of augmented reality smartglasses from Apple. But among all the false leads and unsubstantiated chatter, we finally have a credible report that some sort of Apple AR smartglasses are actually in development.
The would-be role of Snap Inc. as the first step toward mainstreaming wearable tech in the form of glasses has stalled, and now we have proof. In the company's third quarter financial results report, released on Tuesday, Snap Inc. revealed that it will lose nearly $40 million due to unsold Spectacles, the camera glasses first sold at kiosks throughout the US.
Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs.
Google just unveiled it's biggest search product in recent memory, except this time the search giant is looking to take over the world of virtual objects.
If you need a little inspiration for tonight's Halloween festivities, this augmented reality magazine cover featuring the Dark Knight himself, Batman, may do the trick.
As interest in augmented and virtual reality continues to grow, so does the need to bring objects from the real world into virtual space. With that, there's also now an increased need for solutions that bypass the time-consuming process of producing handmade 3D models.
Unlike traditional backlit LCD technology, OLED screens don't use any power to display black pixels. Many manufacturers have taken advantage of this by implementing an always-on display, which only lights up a few pixels here and there to show relevant info when your phone is locked. But this leads to extra battery drain, albeit small, and it increases the risk of screen burn-in.
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
ARKit and ARCore generate excitement among various segments of the tech industry for spurring adoption of augmented reality with consumers via mobile devices.