News: Puma Uses Zappar to Bring Web-Based AR Experience to Retail Store
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
When it comes to the athletic footwear retail game, it's just not enough to just sell shoes anymore.
The worlds of augmented reality and virtual reality are closely linked in many ways. That means it's smart for AR insiders to keep a close on new developments in VR. If you have been paying attention, you know that Oculus CTO John Carmack is one one of the most important thinkers in the VR space.
It was a long time coming, but we finally have a meaningful conclusion to the legal case against augmented reality startup Meta Company.
In recent years, augmented reality has increasingly helped to take art off museum walls and bring it (virtually) into people's homes and communities, offering new perspectives on classic pieces and modern creations alike.
In recent years, the US military has been utilizing augmented reality as a training tool, giving officers and soldiers an opportunity to train and hone their decision-making, tactical efforts, and weapons accuracy via virtual scenarios.
After debuting its virtual Pocket Gallery last year with the works of Johannes Vermeer, Google Arts & Culture has released a sequel that brings even more artists into your home via augmented reality.
My autistic son loves music. One afternoon, when he was nine, I downloaded GarageBand to his iPhone to help with the boredom of a long wait at a doctor's office. Instead of pacing or escalating into a meltdown, he spent the entire hour and a half practicing, learning, and composing. When we finally left that day, the rest of us exhausted and irritated, he shared his first composition with a big smile.
In the last few years, the HoloLens has become a popular tool for use in medical procedures and training. But recently, the Magic Leap One has gained momentum in the space as well when it comes to medical use cases.
When researching a person using open source intelligence, the goal is to find clues that tie information about a target into a bigger picture. Screen names are perfect for this because they are unique and link data together, as people often reuse them in accounts across the internet. With Sherlock, we can instantly hunt down social media accounts created with a unique screen name on many online platforms simultaneously.
So you've been using iOS 13 for a little while and noticed your iPhone is pretty slow to charge. Using the 5-watt power adapter out of the box, in the time it used to take your iPhone to charge its battery to 100 percent, your iPhone is stuck at 80% or below instead. That's because Apple introduced a new feature in iOS 13 that slows down charging — but for a good reason.
The iPhone's "Accessibility" menu is one of those options that's very easy to overlook but incredibly handy in certain situations. You can set AssistiveTouch to help navigate your device, use a Bluetooth mouse when your screen is acting up, and enable the red screen filter for nighttime escapades. For as long as the menu has been available, it's been in the "General" settings, but not in iOS 13.
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
Almost half a year after we broke the story about the demise of Meta Company, there's good news for fans of the augmented reality startup — a rebirth is at hand.
Magic Leap and Samsung are putting their money where their augmented reality plans are, with the former acquiring an AR collaboration technology and the latter funding a waveguide display maker.
While augmented reality industry continues to grow, analog board games are also making a comeback. So, why not join the two together?
Because of its ability to place digital content into the real world, augmented reality lends itself well to artists and creatives.
Two years ago, Facebook founder and CEO Mark Zuckerberg kicked off the F8 Developers Conference keynote with augmented reality and the introduction of Facebook's AR camera platform, now known as Spark AR.
Months after Next Reality broke the story surrounding the financial troubles at Meta Company, there's a new update in the company's ongoing patent lawsuit.
Location-based gaming company Niantic knows its business model is inextricably tied to the outdoors, so it is in its best interest to help preserve that environment to give players a place to play.
While painting in augmented reality is not a groundbreaking pursuit, the ability for Magic Leap One, iPhone and iPad, and Android users to collaborate remotely on virtual artwork would be.
When it comes to resistance to the elements, Samsung seems to believe in the old saying "if it ain't broke, don't fix it." They've carried over the IP68 rating under IEC 60529 that was first found on the S8 all the way to their tenth-anniversary flagship, the Galaxy S10. While this certainly sounds great on paper, it's natural to want to dig a little deeper and find out what the rating means.
The Oscars are fast approaching, which means that all the most talked about films are getting a second dose of heavy promotion in hopes of winning an Academy Award.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
The HoloLens has made enough of an impact on the healthcare industry for Microsoft technology partner Medivis to convince investors to pledge $2.3 million in funding for its surgical platform.
The Moto G7 Power is a phone that screams battery life. From its display resolution to the massive battery, it was designed for those who hate to recharge each night. But unlike other battery-focused smartphones, it comes at a price almost anyone can afford.
With Magic Leap One approaching six months since launch, Magic Leap is fully focused on building a content ecosystem and developer community.
The era of smartglasses designed for consumers has officially begun, as shipments of North Focals began arriving at its stores this week. And the company now has plans to expand its retail footprint.
Already a powerhouse for its graphic design tools, Adobe is making a run at the 3D content creation realm dominated by Unity and Epic Games by acquiring software maker Allegorithmic.
The rise and fall of Meta, the Silicon Valley-based augmented reality startup that looked to challenge the likes of Microsoft's HoloLens, and others, took just six years.
With Pokémon GO as its cash cow and the forthcoming Harry Potter: Wizards Unite and Niantic Real World Platform promising future revenue streams, Niantic has convinced investors to bet on its flavor of augmented reality
Unlike past Pixel releases, it appears Google isn't done with their current lineup. Rumors have it that Google plans to put out two new phones that act as budget variants for their existing devices. And based on the leaks, it looks like one of these variants might be better than its non-budget counterpart.
The last time we heard from Meta, the makers of the Meta 2 augmented reality headset, things looked pretty bleak. Now, as several new facts have come to light, we have confirmation regarding the beleaguered company's fate: Meta is done.
Occasionally, a not-so-great movie also does something so right that you have to forgive some of its sins and give it a little love. Such is the case with the latest film from Keanu Reeves, Replicas, which takes a HoloLens-style device and gives us a look at how future research labs might use that kind of augmented reality device, sort of.
Despite funding difficulties that forced Meta to place employees on temporary leave in September, the augmented reality headset maker is reminding enterprise companies that it remains a viable option for visualizing and working with 3D design models.
One the leading game developers for the PlayStation 4 and Oculus Rift platforms, Insomniac Games, is finally releasing its first major augmented reality title: Seedling for the Magic Leap One.
When computers have vision but people don't, why not have the former help the latter? That's the gist behind the Cognitive Augmented Reality Assistant (CARA), a new HoloLens app developed by the California Institute of Technology.
WaveOptics, makers of diffractive waveguides, has inched closer toward getting products featuring its technology to market through a production partnership with a consumer electronics company whose clients include Google, Microsoft, and Sony.
Another contestant has emerged in the race to deliver a mainstream augmented reality car navigation system, with Silicon Valley-based Phiar picking up $3 million in seed funding to launch its own artificial intelligence-based mobile app by mid-2019.
Cross-site scripting is one of the most common vulnerabilities found on the web today, with repercussions of this type of flaw ranging from harmless defacement to sensitive data exposure. Probing for XSS can be tedious and time-consuming for an attacker, but luckily there are tools available to make things a little easier, including Burp Suite, Wfuzz, and XSStrike.
At its annual MAX event kicking off on Monday in Los Angeles, Adobe gave the audience a new preview of its forthcoming Project Aero augmented reality authoring tool during the keynote presentation.