At the Microsoft Build 2017 conference in Seattle this past week, 3D application and game platform Unity, partnering with Microsoft, launched a contest that drives HoloLens developers to realize their ideas into a full-fledged application and possibly win money for it.
After closing its office last year, enterprise AR company Daqri has moved on to the final stage of its lifecycle with the liquidation of its assets.
The economic impacts of the COVID-19 pandemic have been felt in practically every business sector. Now, as we look back at the top augmented reality investments of 2020, the AR industry has been no exception.
Smartglasses startup Nreal enjoyed some highs and endured some lows this week, as the company landed a product placement with Kevin Bacon but then faced production issues related to the coronavirus outbreak.
This week, the beginning of an epic legal battle was set to begin between augmented reality players Magic Leap and Nreal, the small China-based startup accused by the former of stealing trade secrets.
Investment in augmented reality remained robust in 2019. For the third consecutive year, we looked back on the biggest funding deals in the AR industry this week, and a familiar name came out on top.
When it comes to the business of augmented reality, companies that aren't already introducing new products or apps are focused on producing the AR technology of the future. But in the realm of real products and apps, Magic Leap continues to show off what its headset can do, this time via a new app that transports users to the ocean's depths.
Long before the HoloLens or the Magic Leap One, a California-based team of independent filmmakers envisioned what the future of augmented reality might look like.
Augmented reality and computer vision company Blippar has a new lease on life, as previous investor Candy Ventures has completed a successful bid to acquire the assets of the beleaguered company.
The week of the annual Consumer Electronics Show is supposed to be filled with good news for the augmented reality industry as AR headset and smartglasses makers show off their new wares.
Mixed reviews of Magic Leap One aside, it would be hard to deny that Magic Leap has had a big year. And the AR unicorn isn't coasting to the finish line, with a number of new apps dropping and prescription frames finally arriving to bring relief to those who wear eyeglasses.
Last week, Twilio showed off how avatar-based chat communications will work on the Magic Leap One, and now a new startup has unveiled yet another way that augmented reality telepresence and remote collaboration can take place on the device.
This week, Next Reality released the fifth and final set of profiles on the NR30 leaders in augmented reality, with this chapter focusing on the influencers in the industry.
This week, we continued our NR30 series highlighting the leaders of augmented reality space by profiling the venture capitalists and strategic corporate investors that sustain the industry.
Apple often cites its tight integration of hardware and software for its success. Startup Illumix is looking to do the same thing for AR gaming by building an AR platform for its apps.
Using Bitcoin (BTC) or Ethereum (ETH) to buy alt-coins like TRON (TRX), Stellar (XLM), or Ripple (XRP) can seem intimidating if you're new to cryptocurrency. Though you'll still need to do your research to avoid potential disasters, Binance takes the hassle out of trading digital currencies on your smartphone.
The most convenient way for US users to buy Ripple (XRP) or Stellar (XRM) is through Binance. However, you can't deposit money directly into this app, but you can deposit cryptocurrency like ether or bitcoins to buy other alt-coins. The easiest way to do that is by using Coinbase, the most popular cryptocurrency app.
When a firm like Techstars believes that augmented reality is an attractive industry to invest in, there's a high probability that it's right.
A potentially groundbreaking new app targeting retail financial services hopes to bring augmented reality to your local bank and credit union.
Augmented and virtual reality continues to be a hot commodity among tech investors, with more than $800 million invested in AR/VR companies in the second quarter alone and global tech leaders like Samsung focusing their investment strategies on the emerging field.
The de Blasio Administration of New York City has announced that the NYU Tandon School of Engineering will be hosting the country's first publicly funded VR/AR facility.
The leading platforms enabling augmented reality technology lead our headlines in Market Reality this week.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column is led by two companies cashing in on visual inputs.
Over the past decade the Internet community has been witness to the rise of many new forms of online interaction. These new technologies have given rise to anonymous networks (like TOR), black markets within the deep web network (like the Silk Road), and even forms of digital currency, or more accurately crypto-currencies, such as Bitcoin. All of these technological advancements have contributed to securing users around the world and protecting their privacy. Therefore it is no surprise that ...
The coronavirus continues to disrupt the tech industry, including the augmented reality segment, with Apple and the iPhone the latest to feel the impact.
Google pushed a new kind of augmented reality walking navigation to the mainstream last year, and now startup Phiar is hoping users will use its AR app in the same way for driving navigation.
Those going on crazy off-road adventures, taking their inspiration from various SUV commercials, are likely to encounter many unexpected, all-terrain dangers.
Augmented reality jigsaw puzzle game PuzzlAR: World Tour, formerly only available on mobile devices, has been given a major upgrade via a new version for the Magic Leap One.
Just months after we previewed the augmented reality, volumetric video conferencing powers of Mimesys, the company has undergone a major change — it's now a part of Magic Leap.
On Sunday, Microsoft did what everyone expected the company to do by unveiling the long awaited HoloLens 2.
The rise and fall of Meta, the Silicon Valley-based augmented reality startup that looked to challenge the likes of Microsoft's HoloLens, and others, took just six years.
The company behind augmented reality's first real gaming hit, Pokémon GO, is quietly making moves toward supporting the rapidly growing smartglasses space that may one day move its content away from smartphones and tablets and onto AR lenses positioned on your face.
A Series B round of funding, totaling $30 million, will enable Helsinki-based startup Varjo to launch its industrial-grade augmented and virtual reality headset capable of "human-eye resolution" before the end of the year.
As it prepares to ship its first product by the end of the summer, Magic Leap has managed to impress yet another high-profile investor in telecommunications giant AT&T.
Augmented reality is really picking up steam as a tool for marketing departments to pitch their products.
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
It will likely take a few more years before smartglasses are ready for primetime as component makers achieve the innovations necessary for consumer-centric device designs. Nevertheless, two technology companies are making steps in that direction as Qualcomm is rumored to be working on a chip dedicated to AR & VR headsets, while DigiLens has reduced the size of its waveguide displays for motorcycle helmets.
Every dollar that comes your way is a blessing, especially when it comes to trading in the volatile world of bitcoins. Thankfully, Coinbase rewards you for sending much valued customers their way, giving you more money to feed your cryptocurrency trading needs.
This week, saw two companies leaning on AR to prop up their financial futures. On one hand, Apple made quite a bit of AR-related news ahead of its quarterly earnings report next week. On the other hand, Vuzix launched a pre-order program for its Blade smartglasses and closed the largest financing deal in the company's history to fuel its ongoing headset production.
It would be difficult to discuss the business of augmented reality without acknowledging the annual tech meat market of CES.
