Market Reality: Apple's AR Toolkit Is Slowly Catching on While Google & Snap Invest in More AR Development Tools
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
The business of enabling the development of augmented reality experiences appears to be as lucrative as AR app development itself.
In the latest example of life imitating art, IBM has applied for a patent for a video censoring system that looks a lot like the "Arkangel" child monitoring system from the latest collection of modern sci-fi fables from Black Mirror on Netflix.
A report from app data firm Sensor Tower reveals that more than 13 million ARKit apps have been installed on iPhones and iPads within the first six months since the toolkit launched with iOS 11.
Google's AI investment arm, Gradient Ventures, has joined a $10.5 million round of funding for Ubiquity6 and its platform for shared augmented reality experiences, just weeks after Google's GV fund backed a competing AR cloud platform.
At Apple's education event in Chicago on Tuesday, augmented reality stood at the head of the class among the tech giant's new offerings for the classroom.
With the Google Maps API giving entertainment brands the means to build their own location-based AR games, Niantic is raising the bar for the genre with new updates to Pokémon GO.
With its recent acquisition of 3D gaming engine PlayCanvas, Snapchat parent Snap, Inc. appears to be preparing a challenge to the existing players in the world of game development, particularly in terms of augmented and virtual reality gaming.
Sketchfab, one of the leading 3D model aggregators, continues to defend its turf from encroachment by Google. This time, the company has deployed a new API that gives developers even easier access to Sketchfab's extensive library.
Your Instagram bio could always be used to link to other websites or profiles or just to show off your witty personality. Now, you also have the ability to use this section to tag other Instagram accounts as well as add tappable hashtags. Whether you want to link out to your best friend, company, or the latest trend in your city — if it has a profile name or tag, it can be in your bio.
Going out to dinner on a Saturday night can be more trouble than it's worth when you find yourself waiting for hours on end just to be seated. Thankfully, Google Maps has some very useful data that can save you from a headache the next time you head out to your favorite restaurant.
Scope AR has decided to take its live remote assistance enterprise application, Remote AR, further into the mobile augmented reality realm by harnessing the powers of Google's recently released ARCore.
Now that we've had a chance to jump into the Lumin SDK documentation at Magic Leap's Creator Portal, we now have much more detail about how the device will function and utilize software than any single piece of content released by Magic Leap to date.
Just weeks after officially launching its mobile augmented reality toolkit, Google can now claim one of its first Android and ARCore app exclusives with the Curate app from Sotheby's International Realty.
Magic Leap has reached a major milestone in the lead-up to the launch of its Magic Leap One: Creator Edition by opening access to its developer portal and software development kit (SDK) to all developers.
Magic Leap's recent flurry of patent applications prompted us to look around for any trademark movements from the company, and it turns out that the Florida-based company has been quite busy.
The legal travails of Magic Leap appear to have no end in sight, as a lawsuit filed by an ex-employee further threatens to dampen the startup's 2018 launch.
Ever since the announcement of The Walking Dead: Our World game last fall, publisher AMC and developer Next Games have been quiet about the title. Almost too quiet.
Franchises left and right are releasing Pokémon Go-style augmented reality games, and Google is making it even easier to churn out the apps.
If you're playing word association with the terms "augmented reality" and "automobiles," your first thoughts probably center on navigation displays in cars or virtual models of exotic vehicles.
If you have a Mac, you can use Apple's Handoff feature to open one of your Safari desktop tabs in Safari on your iPhone. But if you prefer to use Google Chrome as your desktop browser, whether or not that's because you have a Windows PC, you can't "hand off" open tabs from Chrome desktop to Safari on your iPhone. There is a cool workaround, however.
If you're a golf fan who can't attend the Arnold Palmer Invitational in person, you can still follow the next stop on the apparent Tiger Woods comeback tour in augmented reality with an iPhone or iPad.
The NCAA College Basketball Tournament, colloquially known as March Madness, is arguably the most exciting postseason format in US sports, and the team behind Thyng want to take advantage of the annual event with AR content.
Next to things like natural disasters and disease, the specter of war is one of the only things that threatens to derail the 21st century's long stretch of technological innovation. Now a new app is using augmented reality to remind us of that by focusing on those most impacted by war — children.
Patent holder Genedics, LLC has filed a legal complaint alleging that hand-tracking startup Leap Motion is infringing on its intellectual property.
Whenever Japan does something new in tech, the cute factor is almost always taken into account. The same holds true for augmented reality, as Yahoo! Japan has just revealed its take on AR map navigation with a new AR Mode.
Remember that scene in Tim Burton's Batman where the Joker and his goons defaced dozens of priceless works of art? A collective of digital artists have found a less criminal, more geeky way to do the same thing.
It turns out that coming up groundbreaking technology and raising billions may actually be the easy part for Magic Leap, as a new report has revealed yet another legal entanglement at the Florida-based company.
This week, two companies preparing the most anticipated augmented reality devices for consumers were the subject of reports regarding strategic moves to put them in better positions to move those products forward.
When you visit a website in Safari, it's most likely keeping tabs on your browsing activity. It could be keeping track directly, or its third-party content providers and advertisers can be spying on you. All three could happen simultaneously. This enables them to serve you content that's tailor-made for you, but it can also feel like an invasion of privacy.
What many thought was inevitable, based on recent hints, has been revealed to be in the planning stages: Snapchat is working on smartglasses. The surprising information came out on March 2 in a report that also claims Snap Inc. is planning to release version two of its Spectacles product in the third quarter of 2018.
Eventually, even the most private company has to file its patents and unveil its tightly-held secrets, and Magic Leap is no exception.
Spring training has begun in earnest, and to mark MLB's soft debut, GLU has soft-launched a followup to the smash hit MLB Tap Sports Baseball 2017 in Canada. While MLB Tap Sports Baseball 2018 is still technically unavailable outside of Canada, you can actually play this game right now through a simple hack.
It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now.
In hopes of strengthening its growing augmented reality team, Apple has reportedly hired Michael Abbott, an engineering and investment veteran with past ties to Twitter, Microsoft, Palm, and others.
On Tuesday, at the Geneva International Motor Show, Volkswagen gave the world an early peek at a futuristic autonomous concept car that includes a virtual AI host embodied in an augmented reality interface.
Because it takes two to tango, your dancing Bitmoji World Lens on Snapchat is getting a dance partner.
It's been a long time coming, but Tamagotchi has finally ditched its iconic toy egg and arrived as a mobile game. The new iteration is called My Tamagotchi Forever, and though it's currently only available in Canada, you can actually download the game anywhere and care for your very own virtual pet right now.
As part of its ARCore release announcement, Google also revealed a forthcoming app that's sure to excite those who celebrate '80s pop culture.
A controversial video from Magic Leap's past has once again surfaced, but this time it comes with a lot more credibility and a good bit of excitement around the Magic Leap One headset.
After years of rumors, we got our Apple Watch, and we have our anniversary iPhone, so now everyone has moved on to a new Apple rumor obsession: Apple smartglasses. And, in keeping with Apple rumor tradition, we're getting some pretty imaginative ideas of what the next big Apple product might look like.