If there's any lingering uncertainty as to the mainstream viability of augmented reality, a list of the top mobile apps and games of 2019 serves to dispell those doubts.
Action figures may be on the way out as mainstream toys, but all your old ones are awesome, we swear. If you don't mind modifying your precious toys a little bit, check out this video to learn how to insert LED lights into plastic action figures and make them light up awesomely.
Back when I worked in the music industry, I never imagined there would be a day that I'd be able to sit in a room surrounded by virtual album covers while listening to beats, but that day is really here.
While the tech industry is hot in pursuit of mainstream smartglasses for consumers, another early maker of enterprise-focused AR hardware has apparently met its end.
If you need some help expressing how you feel to your mom for Mother's Day, Snapchat and Facebook are here with some augmented reality help.
Hyundai Motor Company says it will launch its driverless tech ahead of schedule, but the Korean carmaker will remain behind mainstream rivals, including General Motors (GM), Nissan, and Honda.
Driverless partnerships continue to appear as Continental AG, leading German automotive manufacturing company, has signed a strategic cooperation agreement with global electric startup, NIO. The goal of this partnership is to research, share, and develop autonomous technology, among other developments.
This week, Next Reality published its annual feature on the leaders in the augmented reality industry, the Next Reality 30. So it's no coincidence that the companies represented in the top four spots of the NR30 also made business headlines in AR this week.
Just when you thought Google Glass was dead, it turns out there may be a second life for the often ridiculed device that won't relegate it to the staid confines of factories and repair jobs.
Japan is in the process of curbing its aging population and mature workforce. According to The Diplomat, the country's population has been declining at a steady rate. To meet future productivity demands in commercial and industrial sectors, local officials are turning to self-driving technology, including truck platooning, where three or five vehicles travel autonomously in a string formation. This practice, according to a study by MIT, can reduce fuel consumption by up to 20% (more about thi...
Why do you need augmented reality? Because enterprise, they say. And while that's certainly true for several disciplines, there's still that mainstream use case hanging out there waiting for users to discover beyond the realm of enterprise and gaming.
Mystery is a tricky thing. Used correctly, it can give onlookers the impression that wondrous and perhaps valuable things are afoot. However, once the veil of suspension of disbelief is removed in any significant way, that same mystery can quickly turn into not just skepticism, but outright anger at what may have seemed like an attempt to dupe trusting onlookers.
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
The mysterious technology product teased via an eccentric TED Talk nearly five years ago has finally been revealed, and it's called the Magic Leap One: Creator Edition. After all of the non-disclosure agreements, furtive comments from CEOs and insiders given early access to the device, and a seemingly never-ending string of hints dropped by the company's CEO, Rony Abovitz, on Twitter, we finally have a real look at the product.
The beginning of autumn has delivered a number of new augmented reality developments, and we're on top of it.
What if you went to an art installation at one of the coolest venues in New York that you could then take with you anywhere in the world?
Filmed in what appears to be a single continuous shot, war film 1917 is now the front-runner to conquer the Best Picture category of the Academy Awards after bringing home the Golden Globe for Best Motion Picture in the drama category.
Sure, Tony Stark was able to build the original Iron Man suit in a cave with a box of scraps, but can the average do-it-yourselfer replicate the EDITH smartglasses from Spider-Man: Far From Home in a similar fashion?
We already know that major players like Magic Leap have been planting the seeds of augmented reality for mainstream consumers through wireless partnerships with AT&T, NTT Docomo, SK Telecom.
While Gucci is among the most recognizable brands in fashion, you would be excused for not realizing that the company makes sneakers as well.
Lions and tigers and bears are just a few of the animals that Google users can now bring into their physical environments.
The software updates from Canadian smartglasses startup North keep coming, each with a unique new twist.
Next to Apple, Snap is currently one of the most important companies on the planet in terms of delivering products that are moving augmented reality into the mainstream. That's why it's no surprise that Facebook, which is also focused on AR and tried to acquire the company for $3 billion several years ago, duplicates many of the smaller company's features.
Alongside its official unveiling of the lower-cost Pixel 3a smartphone at Google I/O, Google took the opportunity to extend its early preview of AR walking navigation in Google Maps to all Pixel devices.
While North has yet to add third-party app support to its Focals smartglasses, the company has been diligent as of late in its efforts to add more functionality to the bare-bones AR device.
Smartglasses maker Vuzix made a big splash at CES 2018 with the inclusion of Amazon's Alexa voice assistant among the AR superpowers of its consumer-centric Blade smartglasses.
The year in augmented reality 2019 started with the kind of doom and gloom that usually signals the end of something. Driven in large part by the story we broke in January about the fall of Meta, along with similar flameouts by ODG and Blippar, the virtual shrapnel of AR ventures that took a wrong turn has already marred the landscape of 2019.
On Monday, Apple unveiled its Apple Card, the company's boldest move yet toward becoming a truly mainstream mobile payments company. And the product has vast implications for our augmented reality future, some of which may not be immediately obvious to many.
Just over two months ago, smartglasses startup North opened the doors at its two brick-and-mortar retail locations in Toronto and New York and began accepting orders for Focals. On Thursday, the company announced that those initial customers can get ready to pick up their wearables, as the first shipments have now arrived in stores.
Location-based AR game Ghostbusters World is creeping closer to launch, and developer FourThirtyThree has released some new gameplay footage and a trailer to capture the interest of the living.
The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix.
Around this time in 2016, the predictions for the next year had reached something of a consensus: 2017 would be the year of augmented reality. But a funny thing happened on the way to the future — nothing much, really. At least not for the first half of the year.
The knee-jerk reactions to Magic Leap's long-awaited augmented reality device, the Magic Leap One: Creator Edition, range from pent-up joy to side-eyed skepticism. That's what happens when you launch the hype train several years before even delivering even a tiny peek at the product.
In the years leading up to the release of the Apple Watch, we were frequently teased with concept designs of what Apple's smartwatch might look like. Of course, many of those outlandish designs were off the mark, but the attention to the idea itself hinted that the public was ready for a mainstream wearable from a high-end hardware maker like Apple. Now smartglasses are getting the same treatment.
While most of Hollywood and its celebrity class are enthralled by virtual reality, a new augmented reality experience featuring some of the music and film world's top talent is preparing for virtual liftoff.
Apple CEO Tim Cook told us that augmented reality would change everything, and now we have a better idea of exactly what he meant.
German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.
Driverless transportation is definitely coming closer to the mainstream, but most companies developing the technology have said it will be another couple of years before we see autonomous vehicles being used as an alternative for typical transportation.
According to a new study from the Reuters Institute and the University of Oxford, people are getting their news from ... unexpected sources. Put away your CNN app and stop checking the New York Times because a familiar app is now keeping you up to date on current events: WhatsApp.
Millions of dollars continue to pour into the Chinese driverless market. Now, according to research firm CB Insights, $929 million have been invested in the first quarter of this year.
