One of the best recent outings in the Marvel universe is the animated series What If...?, which explores alternate universe takes on various superhero storylines that deliver fascinating scenarios if one single factor had been different in the story.
Over the past week, practically every major tech company working on augmented reality has held their quarterly earnings calls with investors, and each addressed or at least mentioned the role of AR during their prepared remarks. However, Facebook's earnings call had some of the spicier commentary on the technology.
Brands are increasingly adopting augmented reality to promote their products and services, and they have multiple paths for bringing AR experience to their audiences.
It's (virtual) developer conference season, and this week was Facebook's turn with F8 Refresh. Like Google and Snap, Facebook had some new AR capabilities to show off.
As a company, Facebook is not shy about talking up its AR smartglasses plans. The latest missive comes from two executives in charge of developing AR software and hardware.
The Metaverse, or AR cloud, has been a sci-fi dream for decades, but only recently have companies begun to actually develop the technology to build it. With its latest funding round, Epic Games is suddenly a front-runner in this pursuit.
Microsoft believes its Mesh platform can help developers build immersive AR apps more easily. We spoke with a member of the Microsoft team to learn more about the platform.
Snapchat may trail Facebook and Instagram in terms of daily active users, but a new partnership with Samsung may get those innovative AR Lenses onto the mobile devices of a lot more users.
The year is still off to a roaring start, with augmented reality at the center of nearly everything, from enterprise solutions, to entertainment, to safety.
When life hands you lemons, make lemonade. At Magic Leap, the lemons are the COVID-19 pandemic, and the lemonade is a new solution for virtual meetings born out of social distancing.
The majority of us have been shown, again and again, that we want our own business. Business software is making this a reality by automating and simplifying the complex parts of running any company.
Ever since the announcement of the Razer Phone, a wave of gaming smartphones started to hit the market. With ASUS being such a big name in gaming, it made sense for them to throw their hat in the ring. The result is the ROG Phone. And with this first try, ASUS has topped the rest, creating a gaming phone others should try to emulate.
The gig economy is thriving, and if you aren't already making money with your phone, you could be missing out on easy residual income. Some people just want extra cash, and some even manage to completely ditch the 9–5, enabling them to work at their own pace and set their own hours.
The war on dehydration is a commercially burgeoning marketplace. An increasingly sophisticated consumer population hoping to conquer everything from 26-mile marathons to vodka shots is deconstructing every functional remedy in the fight to quell the effects of severe dehydration.
For almost a decade, projector phones have tried to entice consumers with their convenience as media machines. While these devices are alluring, they've never really taken off with mainstream success. The latest effort, Moviphone, sounds tempting if you watch a lot of films and TV on your smartphone, but is it good enough to be your daily driver?
The private automobile has been an intrinsic part of our lives for around a hundred years. But over the last decade, car sharing has gained a very small but growing part of the mobility market. The more recent rise of companies like Uber and Lyft is witness to a more dramatic shift in mobility and car ownership. Private vehicle ownership to a transportation-as-a-service model has already started, and high capability SAE Level 4 vehicles will complete this trend.
Human life has been wiped out. Extinct for 20 years. Destroyed by a nuclear holocaust. But there are a few survivors on Earth, and they're forced to live in the underground metro systems in the big cities. But it gets worse. There's mutant beasts, communists, Nazi factions, and even psychic powered Dark Ones that endanger your lives every second. This is Metro 2033, and this walkthrough series from Mahalo will show you the entire gameplay on the Xbox 360. Can life really be like this in the M...
It can be hard finding fellow singles in the suburbs but it can be done! Keep your eyes peeled and make sure you are out and about meeting new people in public settings. Don’t forget about your online or in print options.
Dyeing your hair is a great way to change your look. But if you don't do it right, the results can be pretty ghastly. If you seek a new do without the harsh chemicals, these steps will give you the locks you’ve been looking for.
A CNC router machine is probably the most useful tool a hobbyist can own, but the price for a CNC machine on the market is way more than the average hobbyist is willing to spend. You can build your own CNC with very basic tools, little knowledge of machinery, mechanics, or electronics, but be warned, these machines are inherently dangerous, so wear the proper protection and use common sense. At the very least, read the instructions and precautions on every tool you use.
And then there was light…on your pen. Have a little fun and with a little ingenuity and a couple of matchsticks you can liven up any afternoon by pranking your friends with this magically burning pen.
You can learn to deal with the thing we all dread, a computer crash. Hopefully you diligently back up work but even if that's not case, stay calm. There is still hope and even if you're not a wiz at computers there are people out there who can help.
A CNC router machine is probably the most useful tool a hobbyist can own, but the price for a CNC machine on the market is way more than the average hobbyist is willing to spend. You can build your own CNC with very basic tools, little knowledge of machinery, mechanics, or electronics, but be warned, these machines are inherently dangerous, so wear the proper protection and use common sense. At the very least, read the instructions and precautions on every tool you use.
There are a few julienne peelers on the market, but how do they work. Watch this how to video for a quick demonstration on the proper or way to utilize a julienne peeler.
In this video series, our expert Tim Kimmel will show you ho to do a non-fiction book proposal. Mr. Kimmel will teach you how to write a title page, a table of contents, and a synopsis for a book proposal; all in the way the publishers like to receive them. Tim will also teach you how to write an author's bio, and tell you a bit about market strategy so you know your words are reaching the right ears.
One of the primary assumptions in the world of VR and augmented reality is that the user has the ability to "see" virtual objects and the real world structures around them. But what if the user doesn't have perfect eyesight, or any eyesight at all?
The practice of using sound to trigger augmented reality interactions hasn't been widely used, but a new experience is so impressive that it could kick off more use of the dynamic.
The march to the mainstreaming of augmented reality can sometimes seem slow, but this week things picked up in earnest.
No, Jack Dorsey's Cash app isn't about to launch an augmented reality device (er, I don't think...), but its latest outing is about as close as we've come to full confirmation that the wearable AR age is upon us.
While Snap may eventually compete with Apple and Samsung in selling smartglasses to consumers, today it is helping them achieve their business objectives via augmented reality.
The march of Snap to become the world's augmented reality engine isn't slowing down. In a new deal announced on Thursday, Snap has revealed that it has signed an agreement to become the software driving Universal Music Group's (UMG) mobile AR music offerings.
Project managers — and those hoping to become one — should rejoice at this killer deal. The Project Manager's Essential Certification Bundle Ft. Scrum, Agile & PMP usually runs for $1,990 but is only $49.99 for a limited time.
Apps went from a novelty to the main way we control the functionality of our phones and tablets in what felt like an instant. Apps are ubiquitous, and you can find one for virtually every need. However, what's right for someone else isn't always right for you, and what's right for you might be right for more people.
When you're working, in class, or just browsing the internet away from an outlet, the last thing you want is to string your devices along with a portable charger that can't recharge them as fast as you need. The Ultimate Charger: Portable Multi-Device Power Bank is exactly what it says it is — the ultimate portable charger that can power even a laptop at full speed, and it's on sale for $149.99 (it's normally $179.99).
We're still basking in the afterglow of the HUGE Snap Partner Summit last week, where Snap made Snapchat a much stronger augmented reality platform while also unveiling the AR smartglasses version of Spectacles. This week, we got a peek at how Spectacles AR started and got our hands on Lenses from Lego and Disney featured during the keynote.
Facebook's annual earnings call on Wednesday didn't come with any big surprises, that is, if you took everything at face value.
Learning to code is difficult, particularly if you're doing it alone. While coding may be among the most valued job skills in many markets, the education is sometimes inaccessible.
The Lens Studio creators have published more than 1.5 million AR effects to Snapchat. One of them is Audrey Spencer, who shared her story with us and provided her insights into Lens Studio as a storytelling device. Meanwhile, Snap has added new capabilities to the platform to stoke more creativity from its creators.
Despite the unfortunate social media-driven association of Corona beer with the virus behind a global pandemic, beverage maker Constellation Brands has pushed its marketing forward like a lime through the mouth of a beer bottle.
The latest whispers about Apple's plans to launch its long-awaited (yet still unconfirmed) augmented reality device hits several familiar notes, but lands on a different refrain.
