Noted poet T.S. Elliot once wrote that "April is the cruelest month." But Magic Leap might argue that March is the most miserable, as the Ides of March brought more legal woes to augmented reality startup. Elsewhere, its closely-held branding secrets have been spilled by way of the US Patent and Trademark Office (USPTO).
Augmented reality business followers, we've got good news and bad news. First, the good news: Upskill closed another round of funding, this time led by strategic investors Cisco and Accenture. (Well, this is probably bad news if you're competing with them on the enterprise AR front.)
In any business, there are a number of questions companies must answer in order to get customers to buy a product or service. The same holds true for companies selling augmented reality headsets.
Super Bowl LII will bring millions of football and non-football fans together to watch the big game on the big screen. But without a cable subscription, this process can be a little daunting. Luckily, the Google Play Store and the iOS App Store offer a few ways to accomplish this — no cable contract required.
Digital imaging company OmniVision Technologies and the Hong Kong Applied Science and Technology Research Institute Company Limited (ASTRI) entered the CES fray this week with a new reference design for an augmented reality headset capable of 60 degrees field of view (FoV).
Everything that has a beginning has an end. This week marked the end of the long wait for the reveal of Magic Leap's first product and the beginning of the wait for more substantive details. Likewise, Google Tango will meet its end in March 2018, when ARCore will officially begin its public rollout.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
Transparent display maker Lumus has reached a deal to license its augmented reality optical engine models to Quanta Computers for mass production of displays for consumer smartglasses.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
We continue to field stories underscoring the strong trends of Investment in augmented reality in various sectors. This week, one company strengthens their offerings to the enterprise sector, while two other companies capitalize on the promise presented by augmented reality to consumers – specifically, in gaming.
A pair of organizations recognized companies working in augmented reality for their innovative technologies over the past week. Meanwhile, another company used augmented reality for a sector that is overdue for a technology makeover, while another company has developed new camera modules that could usher in the next evolution of mobile AR.
German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.
A report by PwC highlights that immersive experiences in augmented and virtual reality represent the fastest growing segment of the entertainment and media industry over the next six years. News from two companies working in the industry, Fox and NetDragon, underscore the growth forecast.
Global design and technology services company Tata Elxsi says it has licensed its advanced autonomous vehicle middleware platform "AUTONOMAI" to a "leading automotive OEM."
Facebook is hiring video game teams and other eSports organizations to create live and on-demand videos for its newsfeed. The company aims to take on others such as Twitch and YouTube, where most of the eSports' content is typically housed.
The US driverless market has become a competitive – and crowded – arena, with big names like Google, Apple, Uber, and even Intel intent on leading the pack. Not to be outdone, the EU is also getting in on the automated car action with self-driving fleets launching in both the UK and the Netherlands within the next two years.
While the technology continues to mature, businesses from various industries continue to adopt augmented reality to improve the efficiency of business processes. In this edition of Brief Reality, as conference season continues, we see examples of augmented reality applied to logistics processes and marketing of industrial supplies, as well as the topic of discussion at another trade show.
A state of emergency has been declared in Malaysia's northeastern Kelantan state after an outbreak of avian influenza virus H5N1.
In December of last year, UK-based Zappar successfully raise $84,356 for their ZapBox mixed reality headset—over $50,000 more than their goal. Well, they just blew that sum out of the water when they announced this morning that they've closed a Series A round of funding with $3.75 million.
Fighting fires has always been a dangerous and noble venture, even with the proliferation of aerial firefighting. But things are looking to get a lot safer for firefighters with the help of the Boeing and mixed reality.
You're all kale-d out, you've had it up to here with golden milk, and you're on the prowl for the next superfood. Well, get ready for some unicellular goodness: the next superfood is an algae named Spirulina, also known as Blue Majik. (Kudos to the marketing exec that came up with that, am I right?)
After lots of waiting and anticipation, the OnePlus One Android smartphone has been unveiled, and it's ready to take down the Nexus.
Watch out Samsung (and you too, Pebble, Sony and the still unrealized Apple), your hold on the smartwatch market is about to get a lot less firm. Announced today, Google has released Android Wear, their platform for developing smartwatches, along with a preview of the Moto 360 smartwatch from Motorola.
In this series of informative videos, you will learn how to find flea market finds to use in home decoration. Flea market events are often crowded with people and crafts, so knowing what to look for is imperative. In the video titled “About Flea Markets,” you will learn more about the general idea and practices included in the flea market experience. Learn how to and whether bartering is appropriate in different flea market situations. Get tips on dealing with vendors and finding the right pr...
If your iPhone is a business tool for you, you'll want ways to send out mass e-mails, either to your customers or employees and coworkers. You can use the iEDL, or Email Distribution App, published by MerckTech, to set up a distribution list that will let you send out mass emails as often as you need. This video shows you all the ins and outs of this awesome little app. Expand your productivity and marketing reach for your business and personal projects!
Everyone does it. And, apparently, everyone does it late. Procrastination is a problem that affects everyone, from middle schoolers waiting until the last minute to put together their science project to grown men who wait until an hour before to write their marketing pitch.
Jailbreaking isn't just for Apple devices anymore! You can jailbreak your G1 phone as well, which will give you access to third party apps outside the regular market store. After you've connected your phone to your computer, download the software, and you'll have a freshly jailbroken G1 phone! Make sure you have everything backed up before doing the jailbreak.
You never know what you might stumble across on your next visit to a flea market or thrift store. Real gold is very soft, so biting down on the piece is a time-honored test for real gold. You can also examine your jewelry for a maker's carat stamp or discoloration that may indicate fake metal.
Peter John teaches us how to explain Tarot cards & reading with Peter John. Tarot cards come from the playing cards era and there are many different types of tarot cards on the market. These work by the person that picks the specific cards. When someone picks a certain type of card, this will tell something about themselves or what is going to happen in their future. The larger cards are harder to use and the smaller are more frequently used. Some tarot cards will explain what they mean on th...
If you are in desperate need to clean your toilet, don't rush to the store just yet. What you might need to clean it, is probably already in your home. Most of the toilet cleaners out on the market contain harmful, toxic chemicals that are inhaled during the cleaning process.
Sanwa Denshi's JFL series joystick is one of the most popular ones on the market, and a lot better than the standard joysticks out there. If you want great gameplay, you need the right equipment, but that's not to say the JFL doesn't have it's faults. Sometimes, even the best gaming equipment needs modded every now and then, and that's where the Happ Cherry Micro-switches come in. You're JFL joystick will reign supreme. This three-part series will show you just how to do the Cherry mod.
If you need help balancing our tires on your RC vehicle, this tutorial should help. Like a regular car, tire balancing is very beneficial since it can make things last a lot longer and make your RC drive smoother.
In this crochet tutorial, you'll be guided through how to crochet using one of the most unique and difficult yarns avilable on the market. Known as Pomp A Doodle yarns by Red Heart, these yarns are punctuated with little pom poms and are cute on their own, but great for fluffy projects.
The Motorola DROID is the hottest new mobile device on the market, and playing all of your favorite music on it is a cinch. The new Android platform makes it easy to navigate through your music files. Want to know how? Best Buy has answers. The Best Buy Mobile team explains how simple it is to access the music on your Motorola DROID cell phone.
There are so many delicious and tasty fruits out on the market, it's tough to keep up with them all. One of the most tastiest would be that of a peach. Not only are they a great snack, but can be used to make a popular rap song. In this tutorial, you will be taken through the steps needed to properly peel a peach. Oh and the song was "Peaches N Cream" if you forgot. Enjoy!
Photoshop is one of the most powerful and widely used program out there on the market. Not only can people use it to make their own photos look better, but they are able to take other pictures and images and enhance them to whichever way they want. That can be seen as both bad and good. Somtimes, to do so it involved using the layers and moving a picture to a new image. In this tutorial, you'll find out how to move a layer to a new image using Photoshop. Enjoy! It's quick, easy, and will be a...
