With fears over the COVID-19 pandemic subsiding, live concerts are returning. And Doritos wants to send music fans to a few of them via an augmented reality promotion.
The recent release of the Looking Glass Portrait has gotten the public excited about personal displays that simulate 3D visuals, but in the public display marketing space, this is an area that has already received a lot of attention.
It's (virtual) developer conference season, and this week was Facebook's turn with F8 Refresh. Like Google and Snap, Facebook had some new AR capabilities to show off.
Consumers who haven't already delved into the interactive wonders of augmented reality are about to be pushed into the immersive waters by market forces.
Snapchat parent company Snap may finally be taking the big step into the fully-functioning augmented reality wearables realm with the next iteration of its Spectacles devices.
Microsoft believes its Mesh platform can help developers build immersive AR apps more easily. We spoke with a member of the Microsoft team to learn more about the platform.
With non-fungible tokens (NFTs), particularly those that are 3D in nature, holographic displays are becoming more indispensable for those looking to show off their valuable works of art.
Even as we look forward to returning to work in person, the last year has changed how work can be done. That means there will always be a demand for good programmers and coders who can support the digital infrastructure of the online working world. The Backend Developer Bootcamp Bundle can give you the expertise you need to become a highly qualified programmer for only $29.99.
The year is still off to a roaring start, with augmented reality at the center of nearly everything, from enterprise solutions, to entertainment, to safety.
The average business person likely recognizes Epson for its printers or even its projectors, not the futuristic AR wearables.
After weeks of reports about their first augmented reality device, Apple actually shipped a real AR product this week in the form of a TV tie-in AR app.
Just as the augmented reality industry grows, so too does the segment dedicated to creating experiences for the tools becoming available.
One of China's largest smartphone makers, Oppo, just took the wraps off its new design for augmented reality smartglasses called AR Glass 2021.
Last year this guy made his own smartwatch from scratch, so in 2020, naturally, he decided to give making smartglasses a try. And it worked!
You don't need to work as an executive at Google to understand and appreciate the importance of large-scale data analytics in today's world. Whether you're interested in joining the ranks of a major tech firm or want to improve your company's marketing campaigns through consumer analysis, knowing how to work with large sets of complex data is paramount.
With so many competing outlets to reach people, accessing inboxes remains one of the most effective forms of communication. Yet newsletter creators run into a constant problem: bounced emails.
No doubt, you've heard a lot about 5G lately. This might have you looking at your current 4G phone and lamenting your inability to connect to the faster network. But is 5G worth buying a new phone over, and should you buy one right now?
With Avatar, Facebook's personalized stickers for use on its social and messaging platforms, those who aren't on Facebook or have otherwise dumped the social network may feel left out.
No website, service, or platform is immune to being abused or exploited by hackers, and Google Analytics is no exception. To better understand how Google Analytics can help deliver payloads and bypass security protocols, one might want to learn how to use Google Analytics from a user's perspective first.
It's not hard to let the new SARS-CoV-2 strain of coronavirus put pressure on our minds. Fear of catching COVID-19 is never far from the topic of conversation. But it doesn't have to be that way. If you're struggling with anxiety, stress, depression, or any negative emotions due to the virus's effect on our lives right now, you might find some solace in meditation.
The still-unfolding story of China's Nreal augmented reality startup continues to develop, with each turn uncovering another unexpected wrinkle.
Part of the fallout from the canceled Mobile World Congress is that a range of products, ideas, and designs slated for reveal in Barcelona are now being showcased without the framing and context of the massive tech gathering.
The camera system on the iPhone has never been better. Apple's iPhone 11, 11 Pro, and 11 Pro Max sport some of the best shooters on the market. But no level of quality makes up for the fact that shady apps can access your cameras for nefarious reasons. You can take control of the situation, however, and block any app you want from using your rear and front-facing cameras.
If you thought the news coming from China about the coronavirus might not affect your daily life in Europe and in the Americas, think again.
The time to wait for an absolutely killer phone from Samsung is over. They've released a giant of a phone known as the S20 Ultra, and at least on paper, it's a grand slam. But only a few months ago, Apple released its first "Pro" iPhone, and it was giant in its own right. So which is better?
This week, the beginning of an epic legal battle was set to begin between augmented reality players Magic Leap and Nreal, the small China-based startup accused by the former of stealing trade secrets.
We've been predicting the rush of augmented reality wearable makers from China for a couple of years, and now it looks like it's in full swing, with one of the most promising entrants coming from startup Pacific Future.
It's a good sign for any emerging technology when one of the leaders of an industry adopts it. So when Mastercard, a brand so recognizable that it dropped its name from its logo at CES last year, decides to develop a mobile augmented reality app, the moment is a milestone for the AR industry.
The Unity 3D engine is not only responsible for facilitating the creation of 60% of AR and VR content but it also plays a significant role in producing the immersive stories that increasingly push the boundaries of cinema.
After exiting the mobile market, Microsoft has redirected its efforts to better integrating their services with Android. Thanks to a partnership with Samsung, that Windows integration is even better if you have a Galaxy phone.
After opening up its Spark AR platform on Instagram for all creators, Facebook is already expanding the platform's capabilities on its Snapchat killer.
Thanks to the expanding universe of augmented reality tools being made available, increasingly, anybody can liven up sleepy office meetings with immersive computing.
Halloween may be finished, but the augmented reality chills are not over yet for some people. Arachnophobes are bravely facing their fears by cozying up to augmented reality spiders for a university study.
Silicon Valley-based startup 8th Wall has spent much of the last few years building a reputation for enabling AR experiences that are platform agnostic via web browsers and mobile apps. Now, 8th Wall is promising to give developers the freedom to build and host AR experiences from anywhere via a simple web browser.
We have seen Kickstarter-launched wearables before, but this one is particularly unique and may even have you blinking a bit in wonder when you see how it functions.
It's a sad fact, but the Galaxy Note 10+ is the only phone in Samsung's 2019 Note 10 lineup to include microSD support. It comes with either 256 GB or 512 GB of storage, but you can more than double that if you slap a memory card in it. So if you're in the market, here are some of your best options.
With the imminent arrival of the HoloLens 2 expected any day now, Microsoft is preparing new users to take advantage of its software from day one.
Norway-based production tools company Vizrt is putting the real into augmented reality with its broadcast AR solution that's designed to keep sports fans (and other audiences) watching.
After adding dual cameras to its camera glasses, Snap is finally taking full advantage of the depth-sensing abilities of newer iPhones as well, extending the use of its new 3D Camera Mode.
If we were to assign a theme for the 2019 edition of the Next Reality 30 (NR30), it might be something along the lines of, "What have you done for me lately?"
