Market Reality: This Is How AR Is Changing Things at Amazon, Apple & Snapchat
During its third-quarter earnings call, Apple CEO Tim Cook said that "AR is going to change everything."
During its third-quarter earnings call, Apple CEO Tim Cook said that "AR is going to change everything."
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.
When the Super Bowl airs, every other TV network puts on reruns because no one wants to face that juggernaut for ratings. The launch of a new iPhone is the Super Bowl of the tech world, with the launch of the iPhone X being the biggest one yet.
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
The launch of the latest line of iPhones came and went without major revelations for advanced AR hardware other than the next iteration of processors and cameras.
Outside of early military applications, augmented reality is a relatively new technology. It stands to reason that the next company to make a splash in AR would be a startup, and Techstars wants to help.
This week, two companies looking to capitalize on the growing augmented reality industry, raised funding from starkly different sources.
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
We continue to field stories underscoring the strong trends of Investment in augmented reality in various sectors. This week, one company strengthens their offerings to the enterprise sector, while two other companies capitalize on the promise presented by augmented reality to consumers – specifically, in gaming.
A pair of organizations recognized companies working in augmented reality for their innovative technologies over the past week. Meanwhile, another company used augmented reality for a sector that is overdue for a technology makeover, while another company has developed new camera modules that could usher in the next evolution of mobile AR.
German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.
A report by PwC highlights that immersive experiences in augmented and virtual reality represent the fastest growing segment of the entertainment and media industry over the next six years. News from two companies working in the industry, Fox and NetDragon, underscore the growth forecast.
Over the past week, we are seeing more companies capitalizing on services leveraging augmented reality. One company secured funding to expand their service, while two other companies grow its own services through acquisition.
Facebook is hiring video game teams and other eSports organizations to create live and on-demand videos for its newsfeed. The company aims to take on others such as Twitch and YouTube, where most of the eSports' content is typically housed.
The US driverless market has become a competitive – and crowded – arena, with big names like Google, Apple, Uber, and even Intel intent on leading the pack. Not to be outdone, the EU is also getting in on the automated car action with self-driving fleets launching in both the UK and the Netherlands within the next two years.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This weekly Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column starts with a stock price that's performing well for one company — one that HoloLens developers should know quite well.
A state of emergency has been declared in Malaysia's northeastern Kelantan state after an outbreak of avian influenza virus H5N1.
In December of last year, UK-based Zappar successfully raise $84,356 for their ZapBox mixed reality headset—over $50,000 more than their goal. Well, they just blew that sum out of the water when they announced this morning that they've closed a Series A round of funding with $3.75 million.
Fighting fires has always been a dangerous and noble venture, even with the proliferation of aerial firefighting. But things are looking to get a lot safer for firefighters with the help of the Boeing and mixed reality.
You're all kale-d out, you've had it up to here with golden milk, and you're on the prowl for the next superfood. Well, get ready for some unicellular goodness: the next superfood is an algae named Spirulina, also known as Blue Majik. (Kudos to the marketing exec that came up with that, am I right?)
After lots of waiting and anticipation, the OnePlus One Android smartphone has been unveiled, and it's ready to take down the Nexus.
Watch out Samsung (and you too, Pebble, Sony and the still unrealized Apple), your hold on the smartwatch market is about to get a lot less firm. Announced today, Google has released Android Wear, their platform for developing smartwatches, along with a preview of the Moto 360 smartwatch from Motorola.
Video: . Optimize your Marketing with a Mobile Website
While becoming the next Mark Zuckerberg may be out of reach for someone just getting introduced to code, the skill has never been more valuable. Just understanding basic programming language is a great thing to put on your resume, and if you know how to code, you’re golden. Software developers and programmers have been the most resistant to the recession, as jobs in the tech industry continue to grow.
Chances are you've had shaved ice before. As a kid, it's hard to go through the summer without nomming on one of these sweet, cold treats, usually chipped ice topped with various rainbow hues of orange, mango, or grape syrup.
Now that fall has officially begun, corn is soon to be in season and will be abundant and ripe at most supermarkets and local farmers markets. So if you're looking forward to making corn chowder or tossing some in a slad, simplify the task by checking out this knife skills video.
Battery life on all cell phones is a problem. There isn't a cell phone on the market today that can satisfy everyone's power needs, but there are a few tips and tricks to making sure you have total control of your battery's lifespan on Droid smartphones.
The Nook from Barnes and Noble is a revolutionary new e-reader. Not only is the Nook slim, useful and touch screen, it is also the most inexpensive one on the market. This colorful, customizable reader is great anywhere in America, but what about if you live elsewhere?
In this clip, learn how to tether your rooted Droid to a WiFi network and use it as a modem for your other Wireless devices. This process is pretty easy and only requires a network and that your phone be rooted.
After a divorce, it may seem easy to keep your female hunting on the down low and avoid awkwardness by simply registering on sites like eHarmony.com and "dating" people online. But the experience of a first date is one hell we must all go through in our lives.
Chances are, if you're a branding or marketing professional, you've been tasked to come up with a new name for a product, a service, or maybe even a company at some point in your career. Maybe you're trying to come up with a new brand name right now. Well, there are objective measurements for choosing new names, and if you need help figuring these out, watch this video tutorial to learn how to develop a new product or company name that will stand out among your competitors, presented by namin...
Frozen foods are becoming more and more popular dinners for busy families. These microwave meals can be a great alternative to cooking when you are short on time, but sometimes they pack hidden unhealthy additives like sodium, and excessive calories. Check out this tutorial from Ask Amy and know which frozen meals are the best for your family. Learn to keep an eye on things like preservatives, sodium, calories and fat, and to stay away from artificial junk foods. This way, you will not only b...
For frizzy and wavy hair, you can create a hairstyle using wide flat irons using the right techniques. Firstly, apply a good amount of moisturizer on your hair. One new equipment out on the market that you can use is Cloud Nine. To use it, you have to make different sections of your hair and then start with the one nearest to your face. With the flat iron in place on your dominant hand, grab a section of your hair and loop it around the flat iron. Hold it in place for a few seconds and let it...
Facebook is the number one Social Networking site that hosts the number way farming game, FarmVille! This video will give you a few basics to bring you back to your farming roots! Your game screen will show your plot of land surrounded by some neighbor's farms. Using your click took, plow tool or shovel tool you can plant, delete, move and plow your plots of land. The market shows you the crops that are available to buy as well as buildings, animals and decorations too! Watch the rest of the ...
This instructional video Nehal Kazim from Site shows you how to make a complete Facebook fan page. Before creating a fan page evaluate the reasons of making a fan page. A fan page lets you connect with your future clients and fans and keeps them updated and gives them a platform to talk about your organization. To create a fan page go to the bottom of any page and click 'Advertising', select pages and click create a page. Select a suitable category and a suitable name make sure to select it c...
Today we are going to learn how to make corn on the cob the Mexican way. Make sure you get sweet corn from the market. It is also possible to make this recipe using loose corn. Add some salt and some butter to boiling water and boil the corn cobs. When the corn is cooked, spread some mayonnaise on it. It is delicious to add some cream to some mayonnaise to spread on the corn. Then, sprinkle on some cheese powder and some chili powder and enjoy!
Now we explain how to marinade and barbecue on the grill. Skill level is beginner. For great-tasting chicken, consider whole chickens over light or market chicken parts. Combine herbs and spices with oil and an acid like juice, vinegar, or yogurt; the acid tenderizes the meat. Marinade the chicken at room temperature for 20 minutes. Cook for 10 minutes on one side at medium heat. Cook on the other side for another 5 minutes and check the temperature. If the temperature is at 165 degrees it is...
Don't throw away that old keyboard! You can make a sweet wallet with the circuit sheets inside! Inspired by this Instructables project. Hack together your own cool wallet with this mod video.
Learn how to make the hottest trend on appetizer menus across the country: sliders! Ours are vegetarian made with garbanzo beans and spiked with smoked peppercorns and toppped with thick and creamy cucumber and Greek yogurt tzatziki. Follow along with this cooking how-to video and let Whole Food's Market show you how to make these veggie burgers.