Ever since Snapchat rebuffed its acquisition attempts, Facebook has morphed Instagram with features from Snapchat, such as stories, chat, and, of course, augmented reality.
Consumers who haven't already delved into the interactive wonders of augmented reality are about to be pushed into the immersive waters by market forces.
Even as the world continues to grapple with the pandemic, the tech industry continues to chug along, with some looking for ways to present new products, and in some cases continue major conferences that reveal the latest in augmented reality developments.
Sure, Snapchat AR Lenses can be fun, but they can help communicate complex issues as well. While our Facebook news feeds were filled with references to 311 Day, March 11 is also World Kidney Day, the United Kingdom's National Health Service Blood and Transplant (NHSBT) used the occasion to educate its constituents about organ donation.
Everyone needs a great website. Whether you want to launch the new business you've been dreaming about in 2021, increase your brand's web presence and bring it into the digital realm, or promote yourself and your portfolio, a fully optimized website is the way to do it — and the results can be life-changing.
You can learn countless skills from the world's leading experts — without the need to watch a screen — by using the incredible audio learning platform Knowable. Not only will this platform revolutionize your downtime, but right now, a lifetime subscription to Knowable Audio Learning Platform is on sale for just $59.99 — that's 75% off the usual price of $249.
The movie theater business is hurting due to the pandemic, but that hurdle is actually the perfect set of circumstances for movie studios to lean hard into augmented reality marketing.
In this year of everything going virtual and remote, it makes even more sense now that Hollywood is leaning heavily on augmented reality. In this case, it's HBO using AR to promote its highly-acclaimed original programming.
The true crime genre has long been popular on television and more recently on podcasts with shows like Serial.
If there's anything we've learned during 2020, it's that working and learning from home is going to shift the way we do business. With Microsoft announcing that its staff will be allowed to permanently work from home, expect more businesses to follow suit.
Dreaming up the next big business is easy. Running day-to-day administrative tasks is not. The tedious nature of entrepreneurship is the barrier that holds many people back from realizing their full potential.
The gold standard in any business is reaching the front page of Google. You need to get your brand in front of audiences. While it can seem daunting, it's not impossible when you master SEO best practices.
You don't need to work in the accounting department of a Fortune 500 company to use and appreciate Microsoft Excel. Although primarily associated with a wide variety of functions pertaining to accounting and finance, Excel is actually an incredibly powerful and multifaceted platform that can be found at the heart of many large-scale analytics environments.
No longer strictly relegated to the realm of science fiction shows and novels, artificial intelligence can be found behind important technologies that are driving innovation throughout the world. From space exploration and self-driving cars to data science and marketing algorithms, AI is the driving force behind many technologies that are moving humanity forward.
For all the benefits 5G brings to cellular data, it isn't without weaknesses, the biggest being privacy. Yes, the latest standard comes with breakneck downloads speeds up to 4.3 Gbps, but at what cost? Like with all things on the internet, 5G devices open opportunities for both good and bad actors.
If the interconnected worlds of blockchain, Bitcoin, and cryptocurrencies scare you a bit, you're not alone. Thanks in part to the extreme and seemingly random fluctuations in the value of Bitcoin over the past three years, more than a few developers and investors are wary of the cryptocurrency revolution and its ties to blockchain development.
In 2009, 4G LTE networks rolled out in Stockholm and Oslo, replacing 3G as a better upgrade to the mobile data technology that gives us the broadband speeds we have on our mobile devices. Over a decade later, and we have the latest, next-generation wireless network technology among us, 5G, but can you even use it?
In our comparison of the best gaming phones in 2019, the winner actually surprised us. A phone that most people don't know about from a brand you probably haven't heard of ended up as the clear winner. But how? Well, it ticked so many flagship boxes despite its midrange price tag.
When I first found out about Nreal, back in the spring of 2018, the most interesting thing about the company's story was the founder's background. Chi Xu, the CEO and founder of Nreal, previously worked at Magic Leap as a software engineer.
By far the most significant development for AR in the coming months and years — the development that will drive AR adoption — will be our reliance upon the AR cloud.
While Microsoft dominated the augmented reality news at this year's Mobile World Congress, a small AR startup we've covered in the past arrived in Barcelona, Spain, to unveil the next phase of its mission.
In 2018, augmented reality went from the vague promise of interesting things in the near future to tangible developments in software and hardware, proving that immersive computing is indeed the future.
If you haven't heard, another big OEM has decided to drop the headphone jack. OnePlus, the hero of the people, has just announced that the OnePlus 6T will not have the popular port. With this decision, audiophiles and others are limited to just three big-name options.
One of the primary marketing tactics used by Magic Leap in promoting the Magic Leap One was selling early adopters on the "magic" contained within the device. On Thursday, some of that magic was uncovered as the Magic Leap One was completely disassembled by repair engineers, revealing the delicate innards of the device and detailing how it delivers its augmented reality experiences.
You can never replace the skills and expertise of a professional graphic designer, but Canva comes pretty damn close. It's ridiculously easy to use the drag-and-drop design tool for both professionals and people like me who don't have the need (or knowledge required) to use more advanced graphic design software.
Magic Leap CEO Rony Abovitz doesn't engage in tweetstorms often, but when he does, those tweets are bold, exceedingly confident, and there's usually a strong takeaway regarding what the company is or isn't doing. But on Thursday, Abovitz's latest tweetstorm sent an unusually flustered message: We promise, the magic we're telling you about it better than anything you've seen on video.
On Wednesday, the tech world woke up to fairly shocking news with the announcement that AT&T would be the exclusive wireless carrier for the forthcoming Magic Leap One, as well as an investor in Magic Leap.
The LG G7 ThinQ will likely be lambasted for its notch and awkward name, but one thing they seem to have gotten right is the new display. The G7 ThinQ will give many a first look at a new type of panel with lots of promise. While it was previously limited to TVs, from what we know, it should really shine on a smaller screen.
If you've contemplated what's possible with augmented reality on mobile devices, and your interest has been piqued enough to start building your own Android-based AR app, then this is a great place to to acquire the basic beginner skills to complete it. Once we get everything installed, we'll create a simple project that allows us to detect surfaces and place custom objects on those surfaces.
Just days before the release of the first image of the Magic Leap device, the company's CEO, Rony Abovitz, knew that the biggest moment of his life was about to unfold the following week. But instead of hunkering down in the Florida-based confines of the company's skunkworks, he instead decided to deliver a speech to the public about, what else, the future.
The bacteria in our gut — a community called the gut microbiome — have been in the spotlight a lot lately. What we're learning about how our intestinal bacteria adapt and grow with our bodies could help athletes perform better, according to researchers starting a company focused on creating probiotics that mimic athletes' microbiomes.
At Build 2017, the annual developer's conference, Microsoft featured a Windows Mixed Reality Academy. This class was designed to get a developer started creating Mixed Reality experiences quickly. For those of us already developing for the Microsoft HoloLens, while the class — which is now available on the Microsoft website — did offer our first real chance to work with the new Acer HMD, there was not much depth.
There is an Indian story called the Legend of Paal Paysam, and while it doesn't seem like it at first, it has a lot to say about what motivated Paul Travers in the augmented reality space.
Microsoft has always been pretty good with customer service, especially from the developer's end point. In recent years, since Satya Nadella took over as acting CEO, the level of customer and developer care has become something much more. This software giant has gone out of their way to learn about what works and what doesn't and to adjust.
The OnePlus 5 just made its official debut, so we now have all of the juicy details. From the announcement, this device definitely sounds like it's going to be another flagship killer, following in the footsteps of its predecessors.
In the past, creative chefs and bakers have been rewarded for their daring in the kitchen with viral attention from the internet—like the rainbow bagel or cronut. These sensations weren't crafted for the sake of going viral, but ended up generating an insane amount of buzz anyway.
Virtual reality holds the promise of electronically visiting distant places we'd otherwise struggle to reach, but that teleportation-esque ability isn't possible without the right content. YouVisit created a platform that makes it easy for almost anyone to create immersive 360-degree experiences so we can map our lives and see the world through the eyes of our fellow humans.
Pokémon GO made waves as the first augmented reality game to gain popular adoption. In fact, it was so popular that it only took a few days to uncover some the benefits and serious issues with combining physical and digital worlds.
For many of you, the carving fork only comes out at Thanksgiving as an essential turkey-slicing aid. Perhaps you pull it out of the knife block to slice up the occasional roast. But the carving fork (also known as kitchen fork) can be used for many more tasks around the kitchen, and some of the more unusual involve your favorite shellfish.
Fast food is a guilty pleasure in which we all indulge. When you're short on time and long on hunger, being able to whiz through the drive-thru or run 'in and out' of a fast food joint can be a real lifesaver.
