Hollywood loves to use New York City's Times Square as a setting for major scenes in a blockbuster movie, so it's only right to use the area for a choice bit of virtual apocalypse in augmented reality.
The potential of augmented reality is often shown in science fiction movies, but a new exhibit marries the genre with very real-world AR technology, to great effect.
Despite the recent gut punch of staff layoffs, Canada-based smartglasses startup North and its Focals are likely to be in the game for a while longer.
Dark mode is one of the most requested features these days, but it's even more important with a navigation app. If you're using Google Maps for directions while driving at night, the default white background will shock your eyes and make it harder to see the road in front of you. Thankfully, you can now enable a dark theme to make this whole process a lot safer.
You already know that the best place to learn about the cutting edge of augmented reality is Next Reality, but the best event to meet the people and companies pushing the space forward is the annual Augmented Reality Expo (AWE), and we're giving away free tickets!
If you need some help expressing how you feel to your mom for Mother's Day, Snapchat and Facebook are here with some augmented reality help.
The long-awaited augmented reality game based on the Harry Potter franchise from Pokémon GO masterminds Niantic is closer to release, as the developer has begun public beta testing of the app.
Though primarily a Pixel exclusive, Google Camera has become the go-to camera app for many Android users. Not only does come with a standout features like Night Sight and capture better photos than most stock camera apps, but it's also packed with functionality that makes it a one-stop-shop for all your photo and video needs.
Don't look now, but stock photo mega-site Shutterstock may have the most extensive library of augmented reality content available.
Over the past two years, Apple's Worldwide Developers Conference (WWDC) has become a showcase for new ARKit capabilities. This year, it could offer more information related to Apple's long rumored augmented reality wearable.
Apps that can display virtual furniture in the home are one of the most popular applications of mobile AR today, but Houzz has decided to raise the stakes with its latest update.
It may take practice to get to Carnegie Hall, but a new mobile app gives the average iPhone or iPad owner the experience of walking on stage with a live orchestra.
While Jack Daniel's is one of the most iconic brands in the liquor business, when it comes to augmented reality marketing, it's joining a long list of others telling a very familiar story in the growing marketing medium.
The marketing team for Marvel Studios is doing "whatever it takes" to make sure you see Avengers: Endgame when it hits theaters in a couple of weeks, including offering an updated set of augmented reality Playmoji for the Playground app on Google Pixel.
London-based developer Andrew Hart has been working on AR navigation since Apple's original ARKit tool was still in beta preview. Now, he's ready to unleash his technology on the world.
Arthur van Hoff, former CTO and co-founder of Jaunt, is taking his immersive content talents to Cupertino.
Thanks to its encrypted messaging, WhatsApp can be a platform for secure communication with friends and family. One drawback, however, is that the app would let anyone add you to a group chat, regardless of if you approved it or not. This lack of control over your own account is over, as WhatsApp now lets you decide who can add you to a group chat.
If you're a public beta tester, your Thursday just got awesome. Apple just released the first public beta for iOS 12.3 today, March 28. This update comes right on the heels of the first developer beta for 12.3, which itself released just one day ago. Thanks to that release, we know that this update contains a new TV app with updated layouts, Apple TV Channels subscriptions, a new logo, and more.
We last saw China-based augmented and virtual reality headset maker Shadow Technologies at last year's Augmented World Expo, where they had the Action One, one of the wildest augmented reality headsets we've seen, on display.
With the latest software updates for its Focals smartglasses, North has essentially deputized its customers as marketing evangelists to friends and family.
It's here! Apple just released the latest version of iOS today, Monday, March 25. Version 12.2 has seen six beta releases, spanning the course of fewer than three months. The new update sports 30+ awesome features, including new Animoji, air quality reports in Apple Maps, and AirPlay 2 support for compatible TVs, in addition to a slew of new UI tweaks and redesigns.
With plans to compete with Niantic and other augmented reality game developers, game developer WarDucks has closed a $3.8 million funding round.
Every year, fans of Irish culture, as well as those looking to celebrate their own culture, come together on St. Patrick's Day, March 17.
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
Fashion brand Christian Dior is using augmented reality as a carrot to drive up their follower counts on Instagram.
Your S10's notification panel can quickly fill up with alerts about incoming messages, emails, weather reports ... the list goes on and on. If that weren't enough, those notifications are accompanied by badges that pop up as tiny numbered circles overlaid on icons within your phone's home screen and app drawer.
Developers options is one of the first things tinkerers unlock on a new phone. However, even the less tech-savvy users will find some benefits to revealing this hidden menu, as it enables features such as GPS spoofing and faster animations.
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
The debut of Microsoft's HoloLens 2 went off without a hitch, and now it's time to figure out if you want to hop aboard the updated augmented reality train.
We already know that Microsoft has something big planned for later this month, and now we have details on how to watch the company's big reveal.
Next to Game of Thrones, Harry Potter is one of the most beloved franchises in entertainment today, and now we have another peek at its dive into augmented reality.
We're still weeks away from a probably HoloLens 2 release, but Microsoft's immersive computing team is still hard at work on other aspects of its "mixed reality" ecosystem.
While Apple augmented reality smartglasses are not yet official, the tech giant is ramping up its resources by appointing company veteran Frank Casanova to promote its augmented reality offerings.
The augmented reality walking navigation mode for Google Maps appears to be closer to an upcoming release for the general public.
If there was a version of the Doomsday Clock for counting down the release of Microsoft's HoloLens 2, then the caretakers of that imaginary clock would move the minute hand to "one minute to midnight."
The recent pitfalls and media fallout hitting Facebook hasn't stopped the social media giant from looking to the future.
Although Apple's Animoji game is strong, as recently exampled by its Ariana Grande collaboration, Google isn't slacking either, unleashing a far more immersive music experience for smartphone users.
While the story of augmented reality headset maker Osterhout Design Group has come to an end, the epilogue of its demise continues.
If there's one company that is a fan of the TrueDepth camera on Apple's iPhone X devices, it's the popular eyeglasses retailer Warby Parker.
In the realm of internet security, it's becoming clear that augmented reality is not immune to the increasing wave data breaches plaguing users.