News: Toyota Rolls Out Web-Based AR Advertising Campaign via 8th Wall
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
While Toyota ranks as the leading automotive brand in the world, the company is a follower when it comes to augmented reality.
Already a powerhouse for its graphic design tools, Adobe is making a run at the 3D content creation realm dominated by Unity and Epic Games by acquiring software maker Allegorithmic.
Among a crowded field of AR cloud companies aiming to power the future of augmented reality by creating a world of persistent holographic content that lives in a cloud, accessible across devices and accounts, Ubiquity6 is hoping it has found a way to differentiate its platform.
Despite funding difficulties that forced Meta to place employees on temporary leave in September, the augmented reality headset maker is reminding enterprise companies that it remains a viable option for visualizing and working with 3D design models.
Hollywood has already proven that it's on board with augmented reality, with examples ranging from Avengers: Infinity War to Ralph Breaks the Internet. But one startup wants to make the augmented reality content that's being used to promote TV and film entertainment smarter.
On Thursday, Mojo Vision, a startup comprised of former engineers from Apple, Amazon, Google, and other Silicon Valley mainstays, emerged from stealth backed by $50 million in funding for a hands-free augmented reality platform that runs without smartphones, tablets, or other devices.
Augmented reality content makers often position the technology as a new storytelling medium. And who loves stories more than children?
Microsoft is adding another important piece to its growing immersive computing arsenal by putting its newest Mixed Reality Capture Studio in the center of the movie business: Hollywood.
The mainstreaming of augmented reality won't happen overnight, but it's becoming increasingly clear that traditional media is leading the charge in the effort to introduce the public to immersive computing. A recent example came from none other than USA Today via its 321 Launch app.
Web application vulnerabilities are one of the most crucial points of consideration in any penetration test or security evaluation. While some security areas require a home network or computer for testing, creating a test website to learn web app security requires a slightly different approach. For a safe environment to learn about web app hacking, the OWASP Juice Shop can help.
At I/O 2018, Google showcased features that would make the Google Assistant easier to communicate with. While some people were impressed with (and maybe creeped out by) Google Duplex, one feature that was well received was the ability to talk to the Assistant without the constant "Hey Google" before each question.
This time last year, computer vision company uSens introduced a stereo camera module capable of hand tracking. Now, uSens can achieve the same thing with just a smartphone's camera.
Confirming a previous report from last week, Qualcomm announced its Snapdragon X1 platform designed for augmented and virtual reality devices during an event at the Augmented World Expo in Santa Clara on Tuesday, with Meta and Vuzix among the first manufacturers to adopt it.
Cosmetics maker Coty is hanging an augmented reality Magic Mirror on the wall of its Bourjois boutique in Paris that will tell customers which shade of makeup will make them the fairest of them all.
With the Galaxy S9 finally making its debut, flagship season is officially underway. But even though Samsung's latest offerings are the newest phones out there, they already face some stiff competition — namely, the LG V30.
This month, the power of artificial intelligence will be coming to more augmented reality developers as a leader in the game and 3D software development space and a major force behind the current school of cloud-based AI have officially announced a new partnership.
While it may seem to some like investors are just throwing their money at augmented reality companies simply because the tech is heavily hyped, these money managers do actually want to see a return on their investments.
While 2017 saw the rise of "bezel-less" smartphones, none truly lived up to the name. Samsung shrank its bezels significantly, while Apple went with the infamous "notch." However, Samsung seems on the verge of kicking bezels out the door with a new patent application that embeds the front camera into the display.
Among consumer brands, cosmetics companies rival furniture retailers as the quickest to adopt augmented reality as a means to help customers visualize how products will look before they buy them.
For those times when we need music grouped together for a specific task, we have playlists. Playlists are the next natural step after mastering your library and radio stations. While you've probably been an All-Star of curating playlists since your mid-90s mixtapes, Google Play Music has some pretty neat features that are going to really Smash your Mouth.
It's long past time to face the facts: farts are funny. The first fart joke dates back nearly 4,000 years to the ancient Sumerian people. References to flatulence were also found in ancient Greece within the works of Aristophanes. (More like Aristo-fannies, am I right?) A standard in practical jokes, the whoopie cushion debuted way back during the time of the Roman Empire.
With Google's release of Poly API on Thursday, the search giant has found a way to simplify the workflow for AR creators by enabling the ability to integrate its 3D object search engine Poly directly into an application.
Amazon Web Services (AWS) opened its re:INVENT developers expo with a bang by launching Amazon Sumerian, a new tool that could become the dominant platform for building cross-platform augmented and virtual reality applications.
Crafting is an important aspect of Animal Crossing: Pocket Camp, as it helps you get animals to come to your campsite. However, it's also one of the best ways to get ahead in the game, and there are a number of reasons for this.
Considered by many (perhaps unfairly) to be a very public failure, Google Glass can add another plot point to its comeback story, this time as a tool to teach social skills to children and adults with autism.
If building with Lego blocks in AR appeals to you, rest assured that an app is on the way for iPhones, iPads, and Android devices.
Mobile AR developer Blippar has achieved a breakthrough by releasing what appears to be the first commercially-available AR navigation app.
The Pixel 2 and Pixel 2 XL were built by different manufacturers. This is pretty common knowledge among Android fans at this point — Google's smaller Pixel 2 was built by HTC, while the larger Pixel 2 XL was built by LG. What would the Pixel 2 XL look like if HTC had followed through and delivered on the larger phone for Google? Today we have some answers.
If you're following the classic Halloween playbook closely, you've already got a costume or three picked out, you've binged-watched your favorite horror movies, and you've likely visited a haunted house. But it's 2017, so how about trying something new, like a haunted house that's not actually there?
A few months ago, we gave you a small peek at a new entrant in the race to deliver augmented reality smartglasses to the masses, and now the device is finally ready for the public. ThirdEye Gen is now accepting preorders for its X1 Smart Glasses, which will also provide users with an AR-centric app store.
Clumsiness is the great equalizer when it comes to smartphones — it makes no distinction between the most expensive flagship handset and cheaper mid-range models. A hard drop onto pavement will usually result in a shattered screen, regardless of how pricey your device is. And with a smartphone breaking every two seconds, we're truly our own handset's ultimate nemesis.
The Google Assistant is great about understanding what you actually mean, so you don't have to issue exact commands like you do with Amazon Alexa, for instance. But even though it's a master of colloquial speech, it could still be better, and that's where shortcuts come into play.
Gonorrhea infections reached a peak in 1975, then decreased until 2009, when infection rate started rising and has increased each year since. With the rise of antibiotic resistance, those numbers are only going to get worse — unless we find new treatments against the bacteria.
A new study shows the Zika virus is present in saliva — but it may not be enough to make you sick. The Centers for Disease Control and Prevention notes there is "no evidence that Zika can be transmitted through saliva during deep kissing." Given the results of research published in the journal, Nature Communications," the agency may need to revise its guidance.
A recent case of Powassan virus has been reported in Saratoga County and may have been the cause of the infected patient's death. It's the 24th case in New York State since 2000, and will be reported to the CDC tomorrow, the NY Department of Health told Invisiverse. The tick-borne illness has no vaccine or specific treatments and can damage the nervous system.
A promising new antibiotic has been discovered in, of all things, another bacteria. Burkholderia bacteria live in diverse habitats, including soil, plants, and humans where they thrive by knocking out other microbes that compete with them for resources or threaten their existence. Scientists have discovered they accomplish this by producing a very effective antibiotic.
It seems we've come full circle in alternative dating routes. Just like a long time ago when people were able to go to matchmakers and watch videos of potential matches, the dating app 'Hinge' is now allowing you to add videos to your profile.
A case of West Nile virus recently confirmed in a person in Barton County, is the first human case of 2017 in Kansas. State health officials confirmed the appearance of West Nile this year in a press release on June 9th.
The act of liking someone's really old Instagram post is called "deep-liking," which is pretty apt if you think about it. While going "deep" into older posts on the feed of your ex or crush or whoever, your finger may slip accidentally and double-tap on a photo or video that you'd rather not let them know you're looking at.
If you've ever wanted to turn your favorite GIF into a live wallpaper for your iPhone or even just make it a 3D Touch-friendly Live Photo that you can share, there's a super simple way to do so.