News: Unity Bulks Up Advertising Capabilities with Responsive AR Ads
Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.
Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.
After one of Britain's "Brothers Bling" bought Blippar out of bankruptcy, the mobile augmented reality company is getting back to business with the addition of web-based AR capabilities to its platform.
The Messages app on iOS features contact photos for every one of your conversations — including group chats. Even if you don't have a picture for a specific contact, their initials will appear instead. For non-contacts, a generic profile avatar appears. These give threads a bit of flare, but if you're looking for extra privacy or don't enjoy the look, you can easily hide those images and icons.
The software updates from Canadian smartglasses startup North keep coming, each with a unique new twist.
While The New York Times' augmented reality section has largely been dormant in 2019 (so far), USA Today has continued to crank out AR news stories.
Already a dominant force at the box office, Marvel Studios appears intent on establishing itself as the ruler of augmented reality media as well.
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
There have been concerns with how much personal information Google tracks and all the things they know about us. Of course, that's what makes Google services so useful, they can use that information to cater to each of us individually. So yes, it serves a purpose, but it's not great for personal data security.
If you've ever wanted to barge into Jerry Seinfeld's apartment like Cosmo Kramer, you can now do so without having to book a ride on the Peterman Reality Tour.
Despite Tinder's tremendous popularity, Bumble has carved out a billion-dollar business by focusing on women (they message first), simplicity (ice breakers less wordy than OkCupid), and relationships past romance (friends and prospective jobs). Now they're diving into customization, with filters that allow you to pore over prospective matches by height, religion, education, politics, and more.
While Unity is already the leading 3D engine for augmented reality content in terms of volume, the announcement of Project MARS, a new augmented reality authoring tool, at Unite Berlin in June promised to expand AR development to a whole new audience of designers and other non-coders this fall.
Apple has done a fantastic job of instantly patching iOS exploits through constant firmware updates to keep hackers at bay. Because of this, jailbreaking has largely been pushed to the fringes, resulting in a myriad of tweaks being abandoned by developers which, in turn, have been rendered incompatible with later jailbroken versions of iOS.
Instagram introduced a new feature in September 2018 that lets you share other users' Stories via Instagram Direct, the app's private messaging tool for solo and group messages. Problem is, it works both ways, so whenever you add to your ephemeral Story, everybody that sees it can share it directly with anyone else.
According to Google's new Android ecosystem transparency report, you're eleven times more likely to be infected by malware if you're running Android Lollipop (5.0) as opposed to Android Pie (9). The same report shows that if you sideload apps, you're almost seven times more likely to be infected than if you stick to Google Play as your app source. All of the data provided in the report is quite interesting, but there's a clear pattern among malware-infected users.
In the latest example of non-tech companies taking on augmented reality marketing, online travel site Travelocity has added an AR version of its Roaming Gnome mascot to its mobile app.
On Thursday, Snap released three new templates for its Lens Studio that will give creators access to augmented reality capabilities previously only available to Snap's own design team.
After the limited initial release of the massively popular game on the Android platform, many users have been stuck waiting to play Fortnite. That's because, initially, Epic Games only released the game to Samsung Galaxy devices, and asked non-Samsung users to join an invite list. Well, the wait is finally over.
Apple released the second developer beta for iOS 12.1 to testers on Tuesday, Oct. 2. The new update features over 70 new emoji, including emoji with red hair, gray hair and curly hair, and an emoji for bald people, among many others. It also introduces a fix for iPhone XS and XS Max suffering from charging issues, that some have dubbed "Chargegate."
There are nearly 100,000 unique onion service addresses online with over two million people using Tor every single day. Join me as I explore a small fraction of what the Tor network has to offer.
If you aren't convinced that mobile augmented reality apps need occlusion (or you don't know what the word even means), you really need to watch the latest video from AR cloud startup 6D.ai.
Web application vulnerabilities are one of the most crucial points of consideration in any penetration test or security evaluation. While some security areas require a home network or computer for testing, creating a test website to learn web app security requires a slightly different approach. For a safe environment to learn about web app hacking, the OWASP Juice Shop can help.
Another entrant into the do-it-yourself AR content creation market has emerged, as Zappar has updated its ZapWorks Studio software to include features for development newbies.
Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday.
Thanks to its intuitive interface that makes sending and receiving money a breeze, Venmo has become the go-to app for millions in the US. In fact, you've probably heard the term "Venmo you" being tossed around between friends. But before you take the plunge and sign up, it's always a good idea to read the fine print and know what you're getting into. Money is involved, after all.
Fast-casual burger restaurant Bareburger expects to soon replace all of its paper menus with 3D models of its burgers and other items rendered in augmented reality, but for now, the company is preparing some rather interesting limited AR interactions.
The augmented reality and VR arm of Verizon, Envrmnt, wants to make it really easy for anyone to create AR apps.
Less than a week after iOS 11.3 was released to the public, iOS 11.4 beta dropped for developers on April 2, then became available for public beta testers the following day. If you're an iPhone user, there doesn't seem to be much to love about iOS 11.4 just yet, since its mostly geared toward education uses for iPads, but Messages on iCloud is back, as well as AirPlay 2.
Three months after its promise, Apple has pushed out an iOS update that gives you important information about the health of your iPhone's battery. This means you no longer need tools such as Geekbench and Battery Life to determine whether or not you need a replacement battery.
While Magic Leap may have plans to eventually introduce sign language translation for smartglasses in the near future, students at New York University have demonstrated that such a feat is possible today with a smartphone and a prototype app.
The legal travails of Magic Leap appear to have no end in sight, as a lawsuit filed by an ex-employee further threatens to dampen the startup's 2018 launch.
Accused of violating whistleblower and age discrimination laws by its security director, Magic Leap has taken an internal situation to the US District Court to clear its name of the allegations.
We already know that the connection between virtual and augmented reality is pretty tight, with tools like Unity making porting some apps between the two platforms fairly frictionless. But there are some things currently going in VR that just don't need to come to the world of AR.
By default, images embedded using external links will not automatically load in any emails that you get with ProtonMail. This is a security mechanism that can prevent malicious code from being executed on your system, but it can also be fairly annoying to have to manually load images in email after email.
Apple pushed out iOS 11.2.5 beta 6 today for iPad, iPhone, and iPod touch to developers and public beta testers. Last week two beta updates were rolled out, and this fast pace may indicate that iOS 11.2.5 is almost ready for prime time.
A while back, we told you about NoChromo, a no-root ad-blocking browser based on Google Chrome's open source code base, Chromium. That browser was wildly successful, as it offered an identical interface to regular Chrome, but without any ads. Sadly, the developer abandoned NoChromo, but a new ad-blocking Chromium port called Bromite has been released to fill its void.
In the midst of outlining plans to release Pokémon Go in China and debut its new Harry Potter game during the back half of 2018, Niantic CEO John Hanke turned to the dark arts by taking a swipe at the company's AR gaming competition.
Last week, Magic Leap CEO Rony Abovitz teased his Twitter followers with some "fun and cool stuff" to share in the coming days. On Monday, he made good on that promise, sort of.
In a highly exciting but ultimately disappointing turn of events, Google released the ARCore Preview 2 today. While the new preview does bring with it new versions of the application programming interface (API) for the C language, pause and resume functionality, as well as increased accuracy, one thing it seems to be missing is a bigger compatibility list.
Highways are among the most efficient routes of driving from one place to another. Unfortunately, however, they're also the most used route taken by everyone else resulting in migraine-inducing congestion, especially during rush hour. Thankfully, Apple Maps has a feature that will direct you along lesser known routes that could be faster and/or safer.
We may have to wait a few years before they arrive, but reports of Apple's headset taking shape in Cupertino gives the tech world hope that its white knight for consumer AR is on its way.