With developers chomping at the bit to play with ARKit 2.0, Unity has updated its ARKit plugin to enable access to the new augmented reality superpowers of the toolkit.
For years, Magic Leap has promised to deliver stunning augmented reality experiences that will outperform any other competitor, and a newly revealed partnership hints that the company may be able to deliver on those promises.
The NBA Finals is underway, and now basketball fans with iPhones and Android devices can get closer to the action for free than they ever could with expensive courtside tickets.
On Thursday, at the Augmented World Expo, Stockholm, Sweden-based eye tracking company Tobii announced that the augmented reality display company Lumus will integrate its eye tracking technology into the Lumus DK50 AR development kit.
While Vuzix is beefing up the processing power of its next-generation smartglasses with the Qualcomm Snapdragon XR1, the company will also give its devices an upgraded display engine.
Enterprise augmented reality software maker Scope AR is bringing the powers of its two productivity apps together like the Wonder Twins into the form of a single app.
New York-based startup CTRL-Labs has closed a $28 million Series A round of funding from Google parent Alphabet's GV and Amazon's Alexa Fund, among others, for its next-generation neural interface technology for AR/VR and robotics.
Many Americans will celebrate the start of the summer this Memorial Day weekend with backyard cookouts, and two brands hope to solidify their invites to those parties through augmented reality experiences in Snapchat.
While Huawei smartphones haven't always been the best choice when it comes to custom ROMs, one thing that has always been accessible is the ability to unlock the bootloader. An unlocked bootloader is the first step into the magical world of rooting, but after May 24, Huawei will stop offering this service.
If you are an active player of Pokémon GO, you may soon be capturing more than just virtual pocket monsters.
The iOS App Store is a big place, offering over two million applications in total. However, there are actually some apps you can and should install on your iPhone that the iOS App Store doesn't include. And no, these apps do not require any difficult jailbreaking or complicated sideloading techniques — they are really simple to install.
If $200 was too much for you to get in on some Star Wars augmented reality action, Best Buy is now selling refurbished Star Wars Jedi Challenges sets for $79.99 and new ones for $99.99.
The annual Coachella Valley Music and Arts Festival is one of those events that everyone talks about, so an augmented reality experience in the festival's mobile app and from one of its headlining acts, Eminem, basically means the technology is officially cool.
For social media platforms like Facebook, augmented reality represents a whole new art form with which users can express themselves online. Now, Facebook is giving those users a new brush.
Fast-casual burger restaurant Bareburger expects to soon replace all of its paper menus with 3D models of its burgers and other items rendered in augmented reality, but for now, the company is preparing some rather interesting limited AR interactions.
Department store chain Zara is temporarily ditching its mannequins and dressing up its stores with augmented reality experiences featuring virtual versions of real fashion models.
Taking photos that are actually printed and hung on a real wall, versus being shot and shared via a social wall, is a seemingly lost art, but PhotoBloom AR wants to change that with augmented reality.
The future of augmented reality isn't on your smartphone or face, it's in the everyday items all around us. At least that's the belief of Gordon Meyer, the vice president of marketing at New York-based startup Lampix.
Just weeks after being acquired by comedian turned producer Byron Allen for $300 million, The Weather Channel has tapped augmented reality studio The Future Group to integrate immersive augmented reality experiences into its broadcast content.
Another AR cloud candidate has emerged in YOUAR, a startup that has developed a new system that enables persistent augmented reality experiences on iPhones and Android devices.
Netmarble has released a new MMORTS game called Firstborn: Kingdom Come to go up against competing games like Lords Mobile. Unfortunately, the game seems to be stuck in development as a soft launch in select countries, limiting its exposure to gamers worldwide. But don't let this hiccup deter you — we've found a simple workaround to play the game on your iPhone right now.
While Apple usually sets the precedent for its consumers to follow, the iPhone SE returned the company's iconic smartphone to a small form factor, one that had been ditched by the iPhone 6 and beyond. However, it appears Apple is finished with 4-inch phones for good, as the iPhone SE 2 looks to be even larger than last year's iPhone X.
Google's AI investment arm, Gradient Ventures, has joined a $10.5 million round of funding for Ubiquity6 and its platform for shared augmented reality experiences, just weeks after Google's GV fund backed a competing AR cloud platform.
With its recent acquisition of 3D gaming engine PlayCanvas, Snapchat parent Snap, Inc. appears to be preparing a challenge to the existing players in the world of game development, particularly in terms of augmented and virtual reality gaming.
To help keep potential drama at bay, WhatsApp lets you delete questionable messages before the other person even sees them. If you're on the receiving end and you're curious about the deleted text, however, there's an Android app that lets you view erased messages.
Samsung's Galaxy S9 is officially on sale, so we ran through its best software features and even took a look at a few hidden things you might not know about. A new phone is always exciting, but there are a few annoying issues with any device. One such issue is the new persistent Android System notifications in Android Oreo on the Galaxy S9.
The Galaxy S9 is now available worldwide. We ran through several Android P features already on the Galaxy S9 and even took a look at a few hidden things you might not know about. While you're likely loving your new phone, there are a few concerns with any new device. One possible issue is the new persistent Android System notifications on the Galaxy S9.
The legal travails of Magic Leap appear to have no end in sight, as a lawsuit filed by an ex-employee further threatens to dampen the startup's 2018 launch.
If you have some experience in the Google world, you'll know that Google Assistant has had location-based reminders since it dropped nearly two years ago. Before that, Google Now offered the same feature. Even with that precedent, you've never been able to ask Google Home to remind you to, say, pick up eggs when you reach the grocery store. That is, until now.
Remember that scene in Tim Burton's Batman where the Joker and his goons defaced dozens of priceless works of art? A collective of digital artists have found a less criminal, more geeky way to do the same thing.
It turns out that coming up groundbreaking technology and raising billions may actually be the easy part for Magic Leap, as a new report has revealed yet another legal entanglement at the Florida-based company.
This week, two companies preparing the most anticipated augmented reality devices for consumers were the subject of reports regarding strategic moves to put them in better positions to move those products forward.
What many thought was inevitable, based on recent hints, has been revealed to be in the planning stages: Snapchat is working on smartglasses. The surprising information came out on March 2 in a report that also claims Snap Inc. is planning to release version two of its Spectacles product in the third quarter of 2018.
Eventually, even the most private company has to file its patents and unveil its tightly-held secrets, and Magic Leap is no exception.
It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now.
On Tuesday, at the Geneva International Motor Show, Volkswagen gave the world an early peek at a futuristic autonomous concept car that includes a virtual AI host embodied in an augmented reality interface.
Because it takes two to tango, your dancing Bitmoji World Lens on Snapchat is getting a dance partner.
Sure, you just got your Galaxy S8. But now, Samsung came out with their latest and greatest device — the Galaxy S9. While the S8 is still a great device, it's possible that the Galaxy S9 completely outclasses it, almost forcing you to pick it up. It is worth it though? That's a harder question to answer than you may think.
While the consensus among some in the augmented reality community is that the Microsoft HoloLens is the best device available at present, it also remains the most cost-prohibitive option, with the development edition costing $3,000.
Old school media stalwart Sports Illustrated is billing this year's Swimsuit Issue as the "Most Immersive Experience Ever," and it certainly lives up to that statement, as the magazine has added augmented reality and virtual reality experiences to this year's version via Snapchat and the Life VR app.
