While it may seem to some like investors are just throwing their money at augmented reality companies simply because the tech is heavily hyped, these money managers do actually want to see a return on their investments.
Nowadays, with the convenience of online shopping, brick-and-mortar retailers and malls have to work harder to draw shoppers to stores. This year, many of them are turning to augmented reality for assistance.
As if Amazon didn't already make it easier to buy things from home than in a store, the company has now given shoppers yet another reason to avoid the holiday rush with an ARKit update to its iPhone app.
The first wave of iPhone X preorders, the ones with a delivery date of Nov. 3, sold out in ten minutes. You can still preorder one and skip the lines next week at Apple Stores across the country, but if you want that bezel-less beauty in your hands ASAP, brick and mortar might be the way to go.
With a new installment of the Saw horror series opening in theaters nationwide this weekend, Lionsgate is betting its ad dollars on immersive advertising to sell tickets.
Mobile apps themselves are not always the end product or service for generating revenue. More often, they are deployed as tactics within a larger marketing or public relations strategy.
Apple Music's name reveals a lot about itself — it's made by Apple, and it has a lot of music. 40 million songs, in fact, if the iPhone-maker is to be believed. With that many songs, you may find a gem before any of your friends or family do. How can you share that song with them?
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
Chris Brogan is no stranger to using multiple social media platforms all from the comfort of his phone. In fact, not only does he have over 350,000 followers on Twitter, but he's also an avid YouTuber, Instagrammer, podcaster, and blogger.
A survey by ABI Research revealed that only 25 percent of businesses have implemented augmented reality technology in some form or fashion.
While Meta Company has agreed to a settlement in its lawsuit against a former employee and his company, they find the tables have now turned on them in the form of patent infringement allegations from another entity.
Snapseed is an app that you should definitely be using not only if you're really serious about photography, but also if you want to ensure that your online work sets the standard for social media. It's a great companion app to Instagram and VSCO, and it will save your day many times over when you find yourself on your phone, on-the-go, needing to edit an image beyond the typical everyday filters.
Some drivers give Tesla's Autopilot update released this week rave reviews, after version 8.1 has taken longer than expected to live up to Elon Musk's "smooth as silk" Tweet from earlier this year.
Growing evidence suggests that neurodegenerative diseases like Parkinson's may develop in part due to environmental factors, including infections that can cause inflammation in the nervous system. New research from investigators from Jude Children's Research Hospital and Thomas Jefferson University has strengthened that connection.
The Operative Framework is a powerful Python-based open-source intelligence (OSINT) tool that can be used to find domains registered by the same email address, as well as many other investigative functions. This reconnaissance tool provides insight about your target through examining relationships in the domains they own.
When it comes to differentiating from the competition, brands are continuing to leverage augmented reality to give consumers to the point that there are few "firsts" left to achieve in the marketplace. While L'Oreal jumps on the augmented reality bandwagon for cosmetics, Acura finds a new way to make augmented reality a spectacle in the automotive industry.
New research reveals how E. coli bacteria construct elaborate and effective tunnels to pump unwanted molecules like antibiotics and other toxins out of cells. The discovery could help us better understand how antibiotic resistance occurs and give us a leg-up to beat them at their own game.
If the all the fingerlike projections in our gut were flattened out, its surface area would be 100 times bigger than our skin's. It's so large that the actions of just a small part of it can impact our health. A new research study has found that enterochromaffin cells in the intestinal lining alert the nervous system to signs of trouble in the gut — trouble that ranges from bacterial products to inflammatory food molecules.
For $0.25 per transaction, PayPal will soon be allowing you to transfer money through their app that will get delivered within seconds rather than days.
The act of liking someone's really old Instagram post is called "deep-liking," which is pretty apt if you think about it. While going "deep" into older posts on the feed of your ex or crush or whoever, your finger may slip accidentally and double-tap on a photo or video that you'd rather not let them know you're looking at.
Getting support for your mental health is now as easy as opening up Facebook Messenger. By just opening up the Messenger app, you can connect to Woebot, a new chatbot developed at Stanford trained in administering cognitive behavioral therapy (CBT).
Wound infections don't usually enter the blood and become systemic, spreading the infection throughout our bodies, and there's a good reason for that: Our bodies actively work to prevent it, according to research that discovered a new use for a protein first discovered decades ago.
Buying a smartphone used is an excellent way to save money, but those savings come with a risk that your seller isn't as forthcoming as they claim. You don't want to end up buying a stolen smartphone because it might not work correctly ... and, you know, it's wrong. Luckily, there's an easy way to check if the phone you're about to buy is legit.
Being a city dweller does not mean you cannot save the planet — or your food scraps. Climate change and resource management are big issues. Composting in any size space is not only possible, but it gives you a chance to reduce greenhouse gasses and reuse food scraps. Right now, about 40% of all food in the US goes to the landfill. In addition to planning meals and using your food in creative ways to reduce the amount that goes to waste, you can compost.
A Seattle development team is putting the "ARRRR" in AR with the maiden voyage of Captain Blimey, an augmented reality game for iOS and Android devices that puts a pirate premise on Pokémon GO.
Augmented reality software developer Edgybees has launched Drone Prix. The new mobile app immerses DJI drones and their pilots in more than 30 augmented reality obstacle courses.
When building anything of a social nature, be it a local roller derby or softball team, a club dance night for chiptune, or building new technology markets, the community around those ideas are an important factor in helping these things not only come into existence but to grow into something that enlightens everyone involved. The community around an idea can actually make or break these new ventures — and this applies to augmented and mixed reality as well.
The world of mobile gaming is flush with MMORPGs that entice players with console-quality graphics and gameplay, intense co-op dungeons similar to World of Warcraft, and epic loot that'll give you a leg up over your competition. While there are games like Order & Chaos that nearly match PC-based RPGs, most simply fail to measure up. But the latest entry in this genre, Crusaders of Light, may finally get players to ditch their computers for iPhones and iPads to get their online RPG fix. Crusad...
In this Tuesday's Brief Reality report, there's a trio of stories from the healthcare world where augmented reality is helping out with surgical microscopes, asthma treatment, and other diagnostic and treatment tools. There's also something for all of you AR/VR storytellers out there.
Fans of rhythm tap games and traditional one-on-one fighters finally have something to bring them closer together. DuelBeats, a fighting game that lets you perform moves by tapping to the beat of a song, has been released as a soft launch for both iOS and Android in New Zealand, Australia, and Singapore. Just because the game is exclusive to those regions doesn't mean we can't try it out for ourselves, and with a little hackery, it's entirely possible to do so.
Electrical impulses course through our heart and keep it beating. That's why a jolt from an automated external defibrillator can boost it back into action if the beating stops. But new research says there may be more to keeping a heart beating than just electrical impulses.
Usually, the mucus lining of the female genital tract presents a barrier that helps prevent infections. But, somehow, the bacteria that causes gonorrhea gets around and through that barrier to invade the female genital tract.
It's safe to say most of us know the dangers of online security. We know there are people trying to steal our most sensitive information, and we try our best to prevent that theft. But new research is showing what we're doing might not be enough, as the sensors in our phones may be telling hackers everything they want to know.
NextReality will be giving readers a rundown of the augmented and mixed reality news briefs from the preceding week that we didn't cover already. This way, you'll never miss anything of importance in the NextReality landscape, and will always know what's going on with new augmented and mixed reality tech and applications. The first one starts right now, and you can enjoy future ones every Tuesday going forward, so stay tuned.
Udacity, the online education startup that set out to train a school of self-driving car engineers, is now spinning off into its own autonomous tech company called Voyage.
As it turns out, your Android apps are pairing together to share your data without asking for your permission first. Researchers from Virginia Tech developed a tool called DIALDroid to monitor exchanges of data between Android apps over the last three years, and what they've found is quite alarming.
Oh, Mario. The guy that's been a part of our lives since as long as we can all remember. Well, Adam Ringwood and his friends did something pretty cool with one of Mario's most exciting games at the HackIllinois event in February 2016—they hacked a Chevrolet Volt's steering wheel into one big Nintendo 64 controller for Mario Kart.
For some of us, winter puts the brakes on apps like Pokémon GO since smartphone screens usually only respond to bare fingers. Nobody wants to be that guy who caught frostbite chasing a Sneasel. When you use normal gloves, the display's sensor simple doesn't activate, so that doesn't help any. Fortunately, several options for touchscreen-friendly capacitive gloves are on the market to help you through this last blast of winter.
Overweight kids often become overweight adults. New research suggests a couple reasons why and suggested that there may be ways to intercept that fate.
Dirty, malformed, and outright mischievous text strings have long been the enemy of interactive website developers. Strings contain any combination of letters, numbers, spaces, and punctuation, and are entered into text boxes on websites by users. These strings in particular can do everything from highlighting XSS vulnerabilities to soliciting 404 error pages.