The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network.
Uber's struggles are expected help Lyft get ahead in driverless development as it confirms its third partnership with autonomous tech company nuTonomy today.
Smartglasses maker ThirdEye has announced that its X1 model wearable will be updated by the slimmer, as yet unreleased X2 model. Both devices will be promoted and sold through its partner, brick and mortar technology retailer b8ta.
Baidu signed a cooperation agreement on June 7, the first day of the CES Asia conference, with multiple companies in the autonomous vehicles industry. The companies listed in the press release include Desay SV, United Automotive Electronics, and Hangsheng Electronics, as well as possibly additional auto manufacturers. Baidu plans to "jointly develop" upcoming intelligent driving production plans.
The battle for augmented reality and social media supremacy starts with the people working behind the scenes, and this week Snap pulled off a telling win that could indicate a shift in the AR space.
The once blurry and mysterious vision of Magic Leap's future is slowly coming into focus in the present, despite the company's obsessive attempts to keep any and all information under wraps until the next reveal is absolutely necessary. A new tidbit of information hints at an addition to the company's unfolding story that almost no one had accounted for: retail stores.
Already one of the leaders in augmented reality for cosmetics, L'Oréal is extending the reach of its ModiFace virtual try-on platform through a partnership with Facebook.
Riding the coattails of one of the biggest movies this year, the first edition of the new Moviebill augmented reality magazine will be available at Regal Cinema theaters nationwide this weekend alongside the release Avengers: Infinity War.
Last month was a whirlwind for the augmented reality industry, with the Augmented World Expo, Apple's Worldwide Developers Conference, and an exciting Magic Leap Twitch livestream all wrapping up before the ides of June. Now that we've had a chance to fully digest it all, we have a real sense of where the augmented reality industry is heading.
This week's Game Developers Conference came at just the right time for Magic Leap, a company that was riding a wave of bad news from legal troubles and rumors regarding Magic Leap One.
They say home is where the heart is. So, the opportunity to view the inner sanctum of Magic Leap is like gaining access to what makes the company tick, just as the fruits of its labor make it into select AT&T stores.
This week, Next Reality published profiles on the leaders in augmented reality hardware industry, with Magic Leap CEO Rony Abovitz topping the list. So, it should be no surprise that two app makers want to align themselves with Magic Leap's flagship product.
Last week, Snap powered through a mountain of important software and (shock!) hardware updates, as well as a few very big business partnerships.
With the launch of the Magic Leap One looming over summer's horizon, on Wednesday, Magic Leap released an essential component that will differentiate it from current augmented reality platforms.
With the opening round of Wimbledon, one of professional tennis's four major tournaments, beginning on Monday, Snapchat is serving up an augmented reality tennis mini-game.
With smartglasses designed for navigating drones and an AR drone racing game to its credit, Epson has just added another credit to its pioneering efforts in the AR-meets-drones space with the launch of a drone simulator app.
According The Venture Reality Fund, the introductions of Facebook's camera platform and Apple's ARKit catalyzed increased activity among companies developing consumer applications.
Driverless partnerships continue to appear as Continental AG, leading German automotive manufacturing company, has signed a strategic cooperation agreement with global electric startup, NIO. The goal of this partnership is to research, share, and develop autonomous technology, among other developments.
Sony announced that it is releasing its flagship Xperia Z5 and Z5 Compact handsets to the United States on February 7th, a first for these flagship devices.
The surging activity in augmented reality in both the business and consumer sectors is being matched with a wealth of updates and partnerships from Snap Inc.
The year 2019 was filled with all the normal peaks and valleys of the tech business cycle, but this year was particularly important in a space as relatively young as the augmented reality industry.
We're still basking in the afterglow of the HUGE Snap Partner Summit last week, where Snap made Snapchat a much stronger augmented reality platform while also unveiling the AR smartglasses version of Spectacles. This week, we got a peek at how Spectacles AR started and got our hands on Lenses from Lego and Disney featured during the keynote.
Brace yourselves: Nreal Light clones are coming. Since the China-based startup wowed the crowd at CES 2019 with its consumer-centric smartglasses, a number of followers from Asia have emerged, and all with very similar aesthetics to Nreal Light.
As we predicted this time last year, Magic Leap is finally moving from consumer entertainment hype to making a firm commitment to enterprise customers.
We already know that major players like Magic Leap have been planting the seeds of augmented reality for mainstream consumers through wireless partnerships with AT&T, NTT Docomo, SK Telecom.
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
Smartglasses are the future of augmented reality, and Samsung is betting on waveguide maker DigiLens to emerge as a leader in the growing AR wearable industry.
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles.
Departing from the long string of entertainment-focused partnerships released in recent weeks and months, a new, enterprise-focused Magic Leap app has finally emerged in the form of Onshape.
Augmented reality productivity software maker Upskill has expanded the reach of its Skylight platform with support for Microsoft HoloLens.
While many of the latest content partnerships announced by Magic Leap appear to lean towards entertainment and gaming, a new partnership with medical technology provider Brainlab has Magic Leap getting down to more serious business.
One developer has taken the formal name of the Magic Leap One: Creator Edition quite literally with an app that enables users to create a custom universe in their own living room.
It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market.
The critics of Magic Leap have been circling for a couple of weeks now, but that isn't stopping the company from pushing forward with major new partnerships. The latest Magic Leap tie-up is with none other than motion capture actor Andy Serkis and his UK-based The Imaginarium Studios.
Smartglasses maker Epson remains the top gun in the drone market with its Moverio line of wearables, and the company is further elevating its offerings with its new Drone SoAR app for DJI drones.
Fans attending the US Open Tennis Championships in Queens, New York, which kicks off on Monday, will have the opportunity to meet tennis star Venus Williams in an augmented reality game sponsored by American Express.
As if riding roller coasters and meeting your favorite childhood cartoon characters weren't amusing enough, Snapchat is amping up the fun with augmented reality at the world's leading amusements parks in the this summer.
On Thursday, at the Augmented World Expo, Stockholm, Sweden-based eye tracking company Tobii announced that the augmented reality display company Lumus will integrate its eye tracking technology into the Lumus DK50 AR development kit.
With the theatrical premiere of Deadpool 2 less than two weeks away, the hype train for the sequel to 2016's surprise R-rated hit is gaining steam, and augmented reality is on board for the ride.
Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.