The international profile of augmented reality startup Nreal continues to quietly rise thanks to gradual updates and various strategic branding opportunities.
One of Android's biggest strengths relative to iOS is how simple it is to sideload apps that aren't on the official app store. Rather than having to sign IPA files or tell your phone you trust a developer every two weeks, you can just enable a setting and be done with it.
It looks like Pokémon GO players may get a surprise gift from the game's developer, Niantic, this holiday season.
There may be questions from some about the future of Magic Leap, but in Japan, The Force is with the augmented reality startup.
Halloween is barely in the rearview mirror, but Coca-Cola is ready to bypass Thanksgiving altogether to accelerate the arrival of Christmas, and the brand has enlisted augmented reality as an accomplice.
The streaming content vision from Magic Leap recently underwent a quiet but major update, courtesy of AT&T.
The augmented reality cloud will probably be one of the most important pieces of digital real estate in the next few years, and China has no intention of being left out of the virtual land grab.
It's been proven that hackers can manipulate your screen with fake taps through specific exploits, so they can potentially hit the "Grant" button when you get a superuser request. This is the last thing you'd want to happen since the malicious app from that point forward has full system privileges. Luckily, using a fingerprint to lock your superuser requests can prevent this.
Perhaps it's a coincidence that the Vuzix Blade smartglasses look like the sunglasses that a police officer would wear, but a new partnership with an AI software company makes the wearable a perfect fit for law enforcement.
Google Lens can perform many different tasks with your smartphone's camera thanks to advanced machine learning, such as foreign text translations, landmark identification, and business cards to contacts conversion, to name a few. With this year's Google I/O conference, we have another cool Lens feature to look forward to — receipt calculations.
The Avengers aren't the only shiny new toys available to Pixel handset owners, as the animated stars of the upcoming Pokémon Detective Pikachu movie have arrived in the Google Playground app.
At its F8 developer's conference in 2016, Facebook went on record with a roadmap that called for augmented reality integration into Oculus within 10 years. Now, it appears as though Facebook is accelerating those plans.
I noticed the neon yellow sign at the new location of Pho Bar in Chinatown right away. The sweeping cursive yellow letters spell out "Crazy Rich Broth"; the same phrase printed on the back of servers' shirts. It's the kind of minimalist but colorful design feature that is especially popular on Instagram at the moment — shots of patrons in front of a glowing sign.
The Game of Thrones premiere is fast approaching, and along with it, Magic Leap has begun to unveil some of the fan-centric swag associated with its immersive experience based on the hit TV series.
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
The actual augmented reality portion of Pokémon GO is about to get even more fun for players. On Tuesday, the company revealed GO Snapshot, an extension of AR+ Mode facilitated by ARKit and ARCore that will enable players to pose Pokémon characters in augmented reality for photo capture.
Simulated training can help soldiers and sailors learn how to use their weapons safely, but simulations can sometimes lack the stressful environment of a real firefight.
Whether you've celebrated multiple cake days or you're just now getting your feet wet with Reddit, it's a rite of passage to choose your preferred smartphone client. Quick spoiler: Your best option most certainly is not the official Reddit app.
Intel's RealSense family of depth tracking cameras has a new addition with a different set of sensory capabilities.
After weathering an executive departure and reports of a failed sale to Apple, Leap Motion is getting back to the business of pushing the envelope for augmented reality development and interaction.
On Sunday, Apple CEO Tim Cook (the number one person on our NR30 list) made a rare television appearance to talk about and show off his current obsession: augmented reality.
It looks like the Harry Potter version of Pokémon GO won't appear in 2018 after all, as the company has decided pushed the game's release to 2019.
With HoloLens and its enterprise-focused software offerings, Microsoft continues to make an impression on companies looking to adopt augmented reality, with Toyota Motor Corporation among the latest.
With barely a whisper of augmented reality during the first day of its developer's conference, Samsung came out swinging on day two with the introduction of its version of the AR cloud and a partnership with Wacom that turns Samsung's S-Pen into an augmented reality magic wand.
You can mod every aspect of your phone's software with root, but if you want to make changes at the hardware level, you'll need a custom kernel. If you've looked into custom kernels before, one name undoubtedly kept coming up: ElementalX. It's easily the best custom kernel out there, and the reason for that is its awesome developer, flar2, aka Aaron Segaert.
In the latest example of non-tech companies taking on augmented reality marketing, online travel site Travelocity has added an AR version of its Roaming Gnome mascot to its mobile app.
Last week, Twilio showed off how avatar-based chat communications will work on the Magic Leap One, and now a new startup has unveiled yet another way that augmented reality telepresence and remote collaboration can take place on the device.
Adding another arrow to its quiver of augmented reality acquisitions, Apple has reportedly acquired Spektral, a computer vision company with technology for real-time compositing (otherwise know as the "green screen" technique in broadcast TV and film).
The thrill and excitement of great tourism generally requires visitors to take part in the country's local fare in person. But Air New Zealand's new augmented reality experience for the Magic Leap One gives visitors an immersive taste of what the country has to offer without ever setting foot in the country.
While many of the latest content partnerships announced by Magic Leap appear to lean towards entertainment and gaming, a new partnership with medical technology provider Brainlab has Magic Leap getting down to more serious business.
Amazon Web Services is calling up an age-old tactic of the tech industry — the hackathon — to drum up excitement and encourage the development of apps built on the Amazon Sumerian AR/VR platform.
Smartglasses maker Epson remains the top gun in the drone market with its Moverio line of wearables, and the company is further elevating its offerings with its new Drone SoAR app for DJI drones.
Users on Instagram have taken the app's new "Questions" sticker and run with it — it's tough to find a story in your feed that doesn't proudly sport "Ask me a question." However, it appears there's some confusion when it comes to the anonymity of your answers to these questions. News flash — your username is attached to every response.
Customizing the lock screen, status bar, and other aspects of your Galaxy's UI usually requires root. Thankfully, Samsung has reintroduced a well-regarded app that gives you the freedom to tailor parts of your Galaxy's interface in just a few simple steps.
Developers can now publish augmented reality experiences that are viewable through the experimental version of Chrome and ARCore.
Less than two months since unveiling Project North Star, Leap Motion has released the reference design that will allow developers, makers, and even manufacturers to build their own augmented reality headsets based on Leap Motion's work.
Enterprise augmented reality software maker Scope AR is bringing the powers of its two productivity apps together like the Wonder Twins into the form of a single app.
Although retailers like Mac Cosmetics and Zara have been celebrated for deploying innovative in-store augmented reality experiences in their brick-and-mortar locations, a new report throws cold water on the practice.
We've been able to download our Facebook data onto our computers for a while now, but now you can do so right from the comfort of your iPhone or Android phone. With it, you'll be able to integrate your data into other apps that support it or even just download it before you deactivate your account.
Snapchat is making it easier for developers and creators to build augmented reality effects in Lens Studio with a slew of new features, including seven face templates.
