News: Mitsubishi's New Electric Car Shows Off AR Dashboard in Concept Video
Those going on crazy off-road adventures, taking their inspiration from various SUV commercials, are likely to encounter many unexpected, all-terrain dangers.
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News: LG Enhances South Korean TV Sets with Shoppable Augmented Reality Ads
Best known for its mobile phones and television sets, South Korea's LG has had a quieter presence in the US compared to the country's homegrown efforts.
Market Reality: Facebook Confirms Smartglasses & AR Cloud Platform as Unity Expands Its AR Capabilities
Facebook had a pretty big week in terms of augmented reality, with much of its news coming from the Oculus 6 keynote presentation. But Mark Zuckerberg's social media company found other areas of impact outside of Oculus 6 as well.
News: Oculus Confirms Reports of Coming AR Glasses & Cloud — but Will You Really Trust Facebook to Map Inside Your House?
Facebook and its Oculus subsidiary have been open about their intentions to bring AR wearables into the mainstream for some time now.
How To: Make Mario Kart Tour Gameplay More Like the Nintendo Switch
After playing Mario Kart Tour for a little while, you'll notice it's a bit different from previous games in the series. The biggest change is how they've deferred to new players by automating many of the controls. But what if you want the traditional experience? We've got you covered.
News: Google Brings Persistent Content Support to Cloud Anchors, Expands Augmented Faces to iOS
With Android 10 hitting the streets (at least for those mobile devices that get quick updates) and the public release of iOS 13 dropping on Sept. 19, Google is releasing an update on Thursday to ARCore that adds some fantastic new benefits to its cross-platform capabilities.
How To: 9 Ways to Improve Your Mobile Gaming Experience
While the portability of mobile phones makes gaming convenient, it isn't a perfect playing experience. With touch controls, small screens, and limited specs, smartphones lack the comfortability of dedicated gaming devices. But with a few tips, you can enjoy games as if you were playing on the Nintendo Switch.
News: Apple's [AR]T Walk Brings Contemporary AR Art Installations to the Streets of Major Cities
In recent years, augmented reality has increasingly helped to take art off museum walls and bring it (virtually) into people's homes and communities, offering new perspectives on classic pieces and modern creations alike.
News: Magic Leap Expands Multiplayer Support & Adds Hand Mesh Tracking in Latest Lumin OS Update
While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device's Lumin OS and SDK.
News: Google Arts & Culture Offers 'Pocket Gallery' Augmented Reality Museum Featuring Picasso, Van Gogh, & More
After debuting its virtual Pocket Gallery last year with the works of Johannes Vermeer, Google Arts & Culture has released a sequel that brings even more artists into your home via augmented reality.
Hands-On: Hands-On with the Looking Glass Pro, An Easy Alternative to AR for Interacting With Virtual Content
Here at Next Reality, our typical approach to all things augmented reality involves vision combined with remote control, either via a handheld device, gaze control, or hand/finger tracking.
News: Qualcomm & Bose Back RealWear's Enterprise Augmented Reality Wearables in $80 Million Funding Round
Some investors play the short game, placing their bets on industries that show the quickest return on their investment, and, in the augmented reality space, that means the enterprise sector.
Compared: The 5 Best Keyboard Apps for Android
Your phone's keyboard is one of the most commonly used apps. Whether you're typing out status updates, sending private messages, or just bombarding everyone in sight with as many emoji as you possibly can, you probably couldn't get by without a good keyboard app.
News: CGTrader Arms Retailers with Augmented Reality Content via ARsenal Platform
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
News: Meta Rises from the Ashes Under New Ownership, Along with a New CEO
Almost half a year after we broke the story about the demise of Meta Company, there's good news for fans of the augmented reality startup — a rebirth is at hand.
News: The Magic of Microsoft's HoloLens 2 Hand Interaction on Display in Mixed Reality Toolkit v2 Demo Video
Describing how and why the HoloLens 2 is so much better than the original is helpful, but seeing it is even better.
Market Reality: As the HoloLens 2 Arrives, Magic Leap Aligns with SK Telecom & CNN
On Sunday, Microsoft did what everyone expected the company to do by unveiling the long awaited HoloLens 2.
Hands-On: Hands-On with the Nreal Light, Smartphone-Powered Augmented Reality Immersion
While Microsoft dominated the augmented reality news at this year's Mobile World Congress, a small AR startup we've covered in the past arrived in Barcelona, Spain, to unveil the next phase of its mission.
News: Samsung Jumps to Head of Mobile AR Class with Galaxy S10 5G & 3D Depth Sensor, Shows Off AR Concept Video
While augmented reality made more of a cameo appearance during Samsung's official grand unveiling of the Galaxy S10 line-up on Wednesday, it's the company's move into 5G connectivity that has huge implications for AR.
News: Pokémon GO Developer Niantic Scores $245 Million in Funding to Fast-Track Real World Platform
With Pokémon GO as its cash cow and the forthcoming Harry Potter: Wizards Unite and Niantic Real World Platform promising future revenue streams, Niantic has convinced investors to bet on its flavor of augmented reality
News: Lowe's Unleashes Its Magic Leap One App in Time for the Holiday Shopping Season
On Monday, with just days left before Christmas, Lowe's dropped a surprise augmented reality treat in everyone's lap: a brand new Magic Leap One app.
News: Niantic Picks an AR Fight with Pokémon GO Players via Trainer Battles Rollout
Augmented reality gaming company Niantic Labs is now instigating conflicts between Pokémon GO players, but it's not as bad as it sounds.
News: Inside Magic Leap's Cinematic Partnership with Andy Serkis & The Imaginarium's Experimental Motion Capture Experience
By now, you've probably already seen Andy Serkis and his performance capture demo for Magic Leap. And sure, marrying motion capture acting and augmented reality sounds compelling, but how does it really work as an experience?
Market Reality: Unity Leads the NR30 AR Software Segment, Magic Leap & Microsoft Pursue Military Partners
Continuing our NR30 series this week, we focused on the leaders of the software development industry that make augmented reality experiences possible. In other news, two of the current leaders in making AR headsets, Microsoft and Magic Leap, are pursuing multiple verticals with their products, as both now appear to be interested in making AR headsets for the military.
NR30: The Mobile AR Leaders of 2018
This time last year, we got our first taste of what mobile app developers could do in augmented reality with Apple's ARKit. Most people had never heard of Animojis. Google's AR platform was still Tango. Snapchat introduced its World Lens AR experiences. Most mobile AR experiences existing in the wild were marker-based offerings from the likes of Blippar and Zappar or generic Pokémon GO knock-offs.
News: Microsoft Launches Its First Mixed Reality Capture Studio in Hollywood
Microsoft is adding another important piece to its growing immersive computing arsenal by putting its newest Mixed Reality Capture Studio in the center of the movie business: Hollywood.
News: Magic Leap's Good News — the Haters Are Wrong, Bad News — Now Everyone Will Focus on Apple Glasses
I've had a few days to live with the Magic Leap One, and it's time to finally weigh in with some thoughts as someone who has been tracking this company from the beginning, for almost five years now.
How To: 4 Ways to Get Your Fortnite Fix While You Wait for the Official Game on Android
Since early March, iOS users have been able to enjoy the most popular video game sweeping the rounds. Android users have been left envious as they wait for a "few months," the only vague release date given by Epic Games. In the meantime, there are a few ways we can still satisfy our urge to play.
News: Magic Leap Unveils Two New Demos Showing How Spatial Computing Works
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
Market Reality: AT&T Invests in Magic Leap, Facebook & Snapchat Continue AR Duel
As it prepares to ship its first product by the end of the summer, Magic Leap has managed to impress yet another high-profile investor in telecommunications giant AT&T.
Market Reality: Snapchat Expands Ad Offerings, Magic Leap Takes Flight with Content, & Microsoft Readies New HoloLens
At present, consumer-facing augmented reality is a mobile world, and Snapchat is making money on it through advertising partnerships.
News: Adobe's Project Aero Takes on Unity & Unreal for AR Content Creation Supremacy
Using the ARKit 2.0 announcement as its springboard, software maker Adobe is looking leap up to the level of Unity Technologies and Epic Games, the companies making the go-to tools for creating augmented reality experiences.
News: Epson's Moverio Smartglasses Line Gets Major Upgrades with New SDK and Web-Based Publishing
Electronics maker Epson is courting developers to its Moverio smartglasses with an updated software development kit (SDK) and integration with a web-based tool for publishing augmented reality experiences.
News: Epson Adds Biometric Authentication from Redrock to Its Smartglasses
Users of Epson's smartglasses can now tell their devices to "talk to the hand" when it comes to passwords and authentication.
Market Reality: Bareburger & Zara Use AR for Marketing, While vTime Gets a Cash Infusion to Move from VR to AR
Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
News: How 'Ready Player One' Used Microsoft's HoloLens to Help Build Its VR Cinematic Universe
A funny thing happened on the way to the release of the virtual reality epic Ready Player One — augmented reality grabbed a major piece of the spotlight. Specifically, Microsoft's HoloLens.
News: Meet the Huawei Mate SE — the 'Plus' Version of the Honor 7X
Huawei's push into the US market has by no means stopped, even despite the recent US government pushback. Huawei has already released their top-notch flagship device from 2017, the Mate 10 Pro, and a couple great budget and midrange devices. Their latest release offers an upgrade to a past release.
News: AR Cloud Company 6D.Ai Seeks Developers for Closed Beta of SDK
Augmented reality startup 6D.ai is now accepting applicants for the closed beta of its 6D SDK. While operating in the background on a smartphone, the computer vision platform captures a dense 3D mesh in real time using just the device's camera (such a feat typically requires a depth sensor).
Google vs. Samsung: How Does the Galaxy S9+ Stack Up Against the Pixel 2XL?
Google and Samsung are the biggest players in the Android world. Despite a rocky launch, Google's Pixel 2 XL became one of the premier Android devices of 2017, headlined by fast performance and a pure version of Android. Still, many users prefer Samsung's offerings, and their Galaxy S9+ is poised to be the phone to beat in terms of specs.
News: Deutsche Telekom & Zeiss Launch Smartglasses Startup Tooz
A new smartglasses powerhouse is rising in Europe, led by two of the region's leading brands, optical systems company Zeiss (also known as Carl Zeiss) and telecommunications giant Deutsche Telekom.