A year and change into its shift towards enterprise customers, Magic Leap has updated Lumin OS and the corresponding Lumin SDK with some key prerequisites for the business sector.
Despite the unfortunate social media-driven association of Corona beer with the virus behind a global pandemic, beverage maker Constellation Brands has pushed its marketing forward like a lime through the mouth of a beer bottle.
I must admit, upon learning that the NFL was broadcasting the contest between the New Orleans Saints and Chicago Bears on CBS, Amazon Prime Video, and Nickelodeon, the latter was the only option I wanted, purely for the novelty of the experience.
Roughly a year and a half after unveiling the HoloLens-like ThinkReality A6, Lenovo is back with its take on enterprise-grade smartglasses, and the results look impressive. Then again, looks can be deceiving.
When Treasury Wine Estates released 19 Crimes Snoop Cali Red this summer, named for its new partner in wine, rapper Snoop Dogg, it already came with the brand's signature AR-enhanced label.
Cruise Automation, the driverless car startup General Motors (GM) bought for $1 billion in 2016, is readying a formidable fleet of robo-taxis for rollout in cities throughout the US. But when it comes to details about how the company plans to realize these lofty goals, it's been fairly tight-lipped.
As augmented reality becomes more and more integrated into the mainstream, people have been wondering the future of AR is going to look like. Jay Samit has a pretty clear idea.
Apple claims that the iPhone 14 Pro and 14 Pro Max have the highest peak brightness of any smartphone, but is that really true?
Today is the 10-year anniversary of the death of Apple co-founder and former CEO Steve Jobs. To commemorate the occasion, Apple has posted a message and a mini-documentary on its website.
The beginning of autumn has delivered a number of new augmented reality developments, and we're on top of it.
Amid a troubling resurgence in coronavirus cases, led by the new Delta variant, augmented reality is once again moving back into the spotlight as a solution, especially now that the move to return to offices has been stalled.
The march to the mainstreaming of augmented reality can sometimes seem slow, but this week things picked up in earnest.
The Lens Studio community, now made up of more than 200,000 creators, has generated some impressive augmented reality effects in the last few years. Amazingly, the groundbreaking Lenses for Snapchat continue to come, often from the internal AR team at Snap.
Magic Leap has had a rough couple of years, highlighted by high-profile executive departures, lawsuits, troublesome patent shuffles, and massive layoffs.
Few brands have been more enthusiastic about augmented reality than Lego, which has now expanded its AR experiences from toys to theme parks.
The mission to rise above the fray to become a leading player in the augmented reality business is a moving target that depends on innovation, resources, and timing.
There's already some fierce competition between Snap and Facebook in the AR space, but it's about to heat up even more, with Snap snatching up a 3D mapping startup that could add some new AR capabilities to its arsenal.
This week, Google showed off some wild new and innovative AR experiences that showcase the WebXR protocol for browser-based AR content, while 8th Wall applied its own web-based AR platform in service of Captain Morgan.
While Apple has been rather secretive about its work on AR wearables (despite the abundance of leaks revealing details about their unannounced devices), Facebook has been rather chatty about its plans for smartglasses.
Amber, emergency, and public safety alerts on an iPhone are loud — startle-you-to-death loud even. They can happen at any time, day or night, and sometimes back to back when you're in a big city. Those blaring sirens can wake you from sleep, interrupt an important meeting, or disrupt an entire movie theater mid-movie, but you can turn most of them off if you're tired of hearing them.
If you had a phone in 2004, there's a pretty good chance it was a Motorola RAZR. The iconic phone is the tenth highest-selling of all time, and it marked the height of the flip phone era. Now that the technology has caught up, Lenovo (Motorola's parent company) is bringing it back in a big way.
As I've mentioned in recent days, it was refreshing to discover that Microsoft's HoloLens 2 stage production was every bit as accurate as presented (check out my hands-on test of the device for more on that).
Unlike VR, when you're talking about augmented reality, describing what an experience is like can be incredibly difficult — primarily because the experiences are even more contextual than relatively static virtual worlds that don't involve real-world settings.
Influencers of augmented reality demonstrate expertise in their fields and outline a strong vision for the future that they evangelize to others. They help define the direction of the industry and identify others who foster and create innovation in the field.
People say that money makes the world go 'round. And it's no different in the world of augmented reality.
One could argue that, at least for the moment, software development is more important to the augmented reality experience than hardware. Since a viable augmented reality headset has yet to emerge for the broader, mainstream consumer market, currently, the same devices that make texting and selfies possible are leading the charge to enable easy-to-use AR experiences.
The war on dehydration is a commercially burgeoning marketplace. An increasingly sophisticated consumer population hoping to conquer everything from 26-mile marathons to vodka shots is deconstructing every functional remedy in the fight to quell the effects of severe dehydration.
The headphone jack is becoming outdated technology in smartphones — that's what many manufacturers would have you believe. For the convenience of the audiophiles out there, we recently published our list of all phones that have removed the 3.5 mm jack. But what did each company gain inside their flagship phones by removing this supposedly antiquated port?
A new technological movement without the technology itself is just an idea sitting and waiting. Once the technology is present in the equation, movement forward can begin. This is how many of us see the head-mounted displays (HMDs) and smartglasses that have recently entered the augmented and mixed reality market — or are coming out in the next few months. This is a movement that will sweep over the world, changing everything in its path, and these are some of the people behind it.
Welcome back, my fledgling hackers! Hacking has a long and storied history in the U.S. and around the world. It did not begin yesterday, or even at the advent of the 21st century, but rather dates back at least 40 years. Of course, once the internet migrated to commercial use in the 1990s, hacking went into hyperdrive.
There is much to be learned about Apple Music and the revamped Music application introduced in iOS 8.4. Throwing their hat into an already competitive field with other companies like Spotify, Tidal, or Rdio, this is a bold move on Apple's part. So, before you consider signing up for the new streaming service, let's take you through all the changes and features you should know about before doing so.
The oven is arguably our most essential kitchen appliance (right alongside the fridge, freezer, and yes, even the microwave). But even though we've been using them for a few millennia, many of us know so little about our ovens that our cooking or baking can feel like a roll of the dice sometimes.
Apple's newest mobile operating system, iOS 8, is out for the general public, and we've got a rundown on the best new features you can use on your iPad, iPhone, and iPod touch. While there's not a huge visual change as there was from iOS 6 to iOS 7, there's still plenty of cool new features in iOS 8 to be excited about.
On this platform, we talk a lot about the future of augmented reality, and we pay attention to what is being said elsewhere as well.
Over the past few weeks, Google, Snap, and Facebook have all taken their turns to show off their new augmented reality technologies. This week, it was Apple's turn, with new AR features for iOS 15 along with new capabilities for developers.
Google and Snap held their annual conferences this week, and both companies managed to upstage their new AR software features with fantastic new AR hardware.
The race for the future of AR wearables gained steam this week with several pivotal developments. First, Apple, the subject of numerous reports and rumors regarding its purported AR headset, is reportedly eyeing an in-person unveiling of the device for later this year, rather than introduce it at its upcoming virtual Worldwide Developers Conference, which would usually be as good a time as any to make a big AR hardware announcement.
You can feel it in your bones. You may die if you don't get this phone. There's just one problem — the price. Suddenly, you come across what seems like manna from heaven. That very device, at a deeply discounted rate, can be yours.
There is no iPad version of Apple's Calculator app (at least, not yet), so you won't find it on your Home Screen, in your App Library, or as a shortcut in the Control Center. But that doesn't mean your iPad doesn't have an official calculator.
Bash scripting is a convenient way to automate things on any Linux system, and we're going to use it here to automate certain tasks we use all the time.
