It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform.
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
Cable TV network Nickelodeon is looking to break new ground with a new series that will be experienced in virtual and augmented reality.
Now even muggles can see how they'd look chasing the Golden Snitch on a Nimbus 2000. That's because Snapchat is gifting Harry Potter fans with a 3D Bitmoji Lens that adorns their digital doppelgängers in the robes of the houses of Hogwarts.
Like Marvel's Avengers, Facebook's Camera AR platform now has a number of new AR superpowers at its disposal, so it is fitting that Earth's Mightiest Heroes have the distinction of displaying them.
Given Dwayne "The Rock" Johnson's blockbuster movie pedigree and the promotional power that usually accompanies his work, there's a certain predictable symmetry in the news that Rampage, a movie adaptation of the classic arcade game, has now become an augmented reality mobile app.
Marvel and Walmart are looking to capitalize on the uber-successful Black Panther film with a mobile augmented reality app designed to push the franchise's merchandise.
As part of its ARCore push this week, Google has promoted Just a Line from one-time AR experiment to a full-fledged app.
After pouring out $10 million for 60 seconds of Super Bowl advertising time, Doritos and Mountain Dew continued their Sunday marketing binge on Snapchat.
Move over, Hype Williams, it looks like Snapchat is about to take some of your music video-making business, and pop rock group Maroon 5 is the proof.
To commemorate the rollout of the AR+ update for Pokémon Go, Apple CEO Tim Cook took to Twitter to promote and celebrate the moment his company's ARKit platform made possible.
When it comes to identifying what's fashionable on the runway, including cutting edge tech that bleeds into the mainstream of style, Vogue magazine stands at the top of the list.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
The creative possibilities are part of what makes Apple's ARKit so exciting. We've seen new camera effects, painting, and new ways to tell stories through ARKit. Now, the app developer studio "Orb" has created an app to let you create scenes with 3D objects of your choosing.
In the world we live in now — a world of complete data overload — new ways to sort through that data moves well past "nice-to-have" and firmly into the needs category. Mind mapping has been one tool that allowed someone to break down large problems into like components and help visualize the problems in different ways. Now thanks to Data Experts gmbh's Windows Store release Holo-Mind, we can do that in 3D on the HoloLens.
To celebrate the release of Spider-Man: Homecoming and to advertise Dell's newest gaming laptop, Dell and Sony Pictures teamed up to create a live game in Times Square. Simply walk through the tourist hotspot to unlock the game and help Peter Parker save the day.
Despicable Me 3 is coming to theaters this summer, and it seems that Minions are everywhere. Literally. You can't even escape them on social media because they've taken over Snapchat with the release of three augmented reality lenses. That's right, this new AR feature means that there could be Minions in your flower crown.
Baidu signed a cooperation agreement on June 7, the first day of the CES Asia conference, with multiple companies in the autonomous vehicles industry. The companies listed in the press release include Desay SV, United Automotive Electronics, and Hangsheng Electronics, as well as possibly additional auto manufacturers. Baidu plans to "jointly develop" upcoming intelligent driving production plans.
The latest trend in smartphone design is all about the display. Manufacturers want larger screens with smaller bezels. The rumors are heating up about Google's next big release, the Pixel 2, and with that, we may have a clue that shows us Google is hopping on the display train.
Universal Studios and Cinemark Theaters have enlisted mobile augmented reality game Seek to promote The Mummy, a reboot of the action-adventure film franchise starring summer movie mainstay Tom Cruise.
The force is strong with this project. Colin Furze is a British YouTuber who is a self-proclaimed "garage inventor and video maker." In a recent collaboration with eBay, Furze created the "ultimate Star Wars project," an 18-feet-tall playhouse version of the AT-ACT from Rogue One: A Star Wars Story.
If you're a developer looking to get some exposure for your high-quality app, or if you're a user hunting for new apps and would like a chance to win a paid app at no cost, then Jack Underwood's new Promo Codes app may get you there, which you can install for free from the Google Play Store.
If you like free stuff and own a Samsung Galaxy device, then you're entitled to two free popular movies in the Google Play Store—but you better hurry fast, because there's only a certain number of free downloads available.
If you've decided to forgo the super heroes and television characters and go medieval this year for Halloween, David J. Guyton has just the thing to take your costume over the top. To promote his new book, he built this awesome gauntlet armor—and made a step-by-step tutorial. David's is made of brass because it's meant to be a prop (would work well with Steampunk), but if you wanted to make it legit, he suggests trying steel instead. He started with a paper template, which he used to trace th...
Have you ever wanted to be famous? Of course you have! Now you can make your Twitter profile look like it's verified, just like professional skater Lil' Wayne. With Twitter's new header, you can now upload a cover photo onto your profile to be seen online and on mobile devices. Just click here and change your header with the images below to get "verified" in seconds! Note that this will not work on the newer Twitter profile designs, since the verified symbol is located outside of all images.
Want greener and healthier grass around your home? With some care and a little work, you could have the greenest landscape in the county. Lowe's has the tips you need in this five-part video series on lawn maintenance.
In this year of everything going virtual and remote, it makes even more sense now that Hollywood is leaning heavily on augmented reality. In this case, it's HBO using AR to promote its highly-acclaimed original programming.
Scalp massage not only feels good, it stimulates blood flow, which can reduce hair loss and help promote the growth of healthy hair. In this how to video, Roni Proter, host of Simply Beautiful on Veria TV, demonstrates how to give yourself a scalp massage. Watch this tutorial and you will be able to treat yourself to a invigorating scalp massage in no time.
This match involves a queen sacrifice to promote, along with a queen/king checkmate. See how it's done, and listen to a great commentary to learn from.
Getting a Rapunzel-like mane takes time, but you can speed things up with these valuable tips. You Will Need
Research shows that color can have a powerful effect on our emotions. Start harnessing that power today. Watch this video to learn how to improve your life with chromotherapy.
Help me, George Clooney. You're my only hope. If that mash-up of cultural references doesn't make sense, it will momentarily.
Amid the coronavirus chaos, two companies at the forefront of augmented reality technology took starkly different approaches to their upcoming developers conferences, as Facebook has canceled its annual F8 conference and Magic Leap plans to invite a limited number of attendees to its Florida headquarters for LEAP Developer Days.
This week, while Apple was the subject of thinly sourced reports that it had canceled development of its oft-rumored smartglasses, the Cupertino was actually laying the foundation for its AR hardware future with a new initiative focused on mentoring Chinese developers in mobile AR development.
Over the past two years, the tech industry has formed a series of symbiotic relationships that are now converging in the augmented reality space. This week, we took a look at these interrelated technologies and how they are shaping the future of AR.
The era of AT&T and Magic Leap has quietly entered a new phase that ramps up the mainstreaming of the cutting edge augmented reality device.
Right after Apple released iOS 12.2 dev beta 6 on Monday, March 18, it seeded the public beta version. So far, from what we can tell, the sixth beta includes a patch for an Apple Pay issue and yet another update to the "About" page in Settings, this time with a new section for warranty and insurance information.
Public beta testers are in for a treat today. While Apple is extremely inconsistent with the release schedules for the developer and public betas, the company has once again released both versions of iOS 12.2 beta 5 today, March 11. If you're a public tester, you now get to experience all of iOS 12.2's new additions for yourself, instead of needing to read about them for up to 24 hours in advance.
If you're an iOS app developer, your Monday just got better; Apple just released iOS 12.2 developer beta 5 to your Software Updates today, March 11. This fifth beta includes a number of small UI changes and tweaks, and likely some degree of under-the-hood improvements and bug fixes.
Apple released iOS 12.2 beta 4 to developers on Monday, March 4, then shortly thereafter also pushed it out to everyone on the iOS 12.2 public beta program. All previous public beta updates for iOS 12.2 were released the following day, but this one changes course. In the iOS 12.2 public beta 4, there are new icons, an updated "About" page, and better Now Playing tile.