News: Dior Returns to Instagram AR with Virtual Makeup Effect to Promote Holiday Collection
The cosmetics brands are among the earliest adopters of augmented reality, using virtual try-on tools to preview shades of makeup before buying.
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News: Adobe Previews Stationary Augmented Reality Display Called Project Glasswing
It appears that the Project Aero 3D content development tool isn't the only augmented reality project that Adobe has in the works.
News: Shutterstock Gives Customers the Ability to Preview Photos in Augmented Reality
Don't look now, but stock photo mega-site Shutterstock may have the most extensive library of augmented reality content available.
News: Home Decor App Houzz Expands Augmented Reality Catalog to Include Virtual Floor Tile
Apps that can display virtual furniture in the home are one of the most popular applications of mobile AR today, but Houzz has decided to raise the stakes with its latest update.
News: Vuzix Strikes Reseller Partnership with Verizon for Enterprise Customers
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
News: How to Pre-Order the HoloLens 2
The debut of Microsoft's HoloLens 2 went off without a hitch, and now it's time to figure out if you want to hop aboard the updated augmented reality train.
News: New Video from Microsoft's Alex Kipman Delivers Teaser for HoloLens 2 at Mobile World Congress
If there was a version of the Doomsday Clock for counting down the release of Microsoft's HoloLens 2, then the caretakers of that imaginary clock would move the minute hand to "one minute to midnight."
News: Facebook Acquires Visual Search Startup GrokStyle
The recent pitfalls and media fallout hitting Facebook hasn't stopped the social media giant from looking to the future.
News: ODG's Remaining Inventory & Physical Assets Become Available to Purchase via Auction
While the story of augmented reality headset maker Osterhout Design Group has come to an end, the epilogue of its demise continues.
News: Warby Parker Makes It Easier to Try on Eyeglasses at Home with AR Update to Glasses App for iPhone X Series
If there's one company that is a fan of the TrueDepth camera on Apple's iPhone X devices, it's the popular eyeglasses retailer Warby Parker.
News: Levi's Now Selling Exclusive Disney Denim Through Shoppable AR Lens on Snapchat
Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.
News: Snapchat Gets Sweeter with Augmented Reality Experience for Ariana Grande's New Album
It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform.
News: World of Warcraft Lens on Snapchat Lets You Transform into Orc or Elf & Do Battle in Augmented Reality
To promote Battle of Azeroth, the latest expansion for the World of Warcraft franchise, Blizzard Entertainment has conjured a Shoppable AR Lens that is now available in Snapchat's app carousel.
News: Snapchat Strikes Familiar Chord with Shoppable AR Lens for Nicki Minaj's New Album
On Friday, the release date for her new album, Queen, Nicki Minaj is already grabbing headlines for the track "Barbie Dreams," where she disses Drake and a host of other rappers.
News: Magic Leap One Finally Makes the Jump from Fantasy to Reality, Pre-Orders Open for $2,295
The day has finally come. About eight months after unveiling Magic Leap One: Creator Edition, on Wednesday, Magic Leap made the device available for order through a reservation page on its website.
News: Now You Can Even Try on Nail Polish in AR Before You Buy via This App for iOS & Android
Augmented Reality beauty tools have become quite popular lately, and while CoverGirl's didn't exactly turn heads, the new Wanna Nails app by Wannaby looks like a great tool for anyone who uses nail polish.
News: Essential Phone 2 Reportedly Canceled, Rubin Looking to Sell
The Essential Phone was undoubtedly one of the most underrated phones of 2018. It launched with buggy software and camera problems, but the company worked diligently to push out updates. Many Android enthusiasts were anxiously waiting for the Essential 2 release later this summer. Unfortunately, news today from Bloomberg indicates that Essential will not release a phone in 2018.
News: Liverpool Soccer Fans Can Try on the Team's Uniform in Augmented Reality with New Balance Snapchat Lens
New Balance is helping Liverpool Football Club (FC) fans see how they look in the team's new kits with an augmented reality experience in Snapchat.
News: Amazon AR View Video Reveals Android Version of Augmented Reality Shopping Feature
If the end of every year is focused on new iPhones, then February, which coincides with Mobile World Congress, is often when we get new Android news, and this month is no different.
News: 'Kinda Blue' Pixel 2 Now Available on the Google Store
The Pixel 2 and Pixel 2 XL launched in 2017 with three colors: Clearly White, Just Black, and Kinda Blue. For those who wanted to stand out from the crowd a bit, Kinda Blue was the clear choice. Verizon, however, had other plans in mind, and Kinda Blue became exclusive to the carrier. That is, until now.
News: iOS 11.2 Released to the Masses with Bug Fixes, Apple Pay Cash & More New Features
It's been a busy week for Apple. After two beta updates in one week, iOS 11.2 was released to the public around 1:30 a.m. PT on Saturday, Dec. 2. Usually, Apple releases updates around 10 a.m. PT, but this one was rushed in the wake of a huge time/date bug that was causing some iPhones to crash on Dec. 2 once 12:15 a.m. local time hit. But bug fixes aren't the only thing in this new iOS version.
News: Apple Tests Retail Waters for AR Hardware with MekaMon Gaming Robot
As it turns out, Apple did get AR hardware into its retail stores for the 2017 holiday shopping season, but it's not the headset we've been hearing rumors about for years; it's the MekaMon battle-bot.
News: Virtual Faucets Pour Water & Light Fixtures Shine in ARKit Update of Build.com App
Thanks to ARKit, homeowners and apartment dwellers can visualize just about every aspect of their abodes, from furniture and decor with the IKEA Place, Houzz, and Amazon apps to new countertops with Cambria's app and retractable awnings via Markilux.
How To: Disable HDR Video Downloads on Your iPhone 8 or 8 Plus
HDR, or high-dynamic range, is currently the best way to view movies and TV shows on your iPhone 8 or 8 Plus. With a wider color gamut and a broad luminance range, there's no beating HDR video for the ultimate viewing experience. Unless, of course, you don't have the storage to hold those giant Dolby Vision or HDR10 files.
News: Wonder How Wristwatches Look No Longer with AR App from Formex
Thanks to augmented reality, fashion companies can let customers try on cosmetics, clothes, more cosmetics, and sunglasses from the comfort of their homes and through the non-judgmental eyes of their smartphone camera.
Dev Report: Urho3d Could Be a Development Bridge Between HoloLens & ARKit
Developers looking to create shared experiences that support both HoloLens as well as ARKit may be able to get it working in Unity since that the engine supports both platforms — though, the amount of effort it might take to get that working could be a bit much. Up to this point, Unity has been the only real approach to attempt this combination — at least, until now.
Apple AR: Directive Games Teases AR Battle Arena Game for ARKit
It's safe to say that mobile developers are excited about the prospects of Apple's ARKit, with demos popping up seemingly on the hour on YouTube, Twitter, etc.
News: Travel the World for a Price You Can Afford with Wander
Ah, the sand between your feet, the sun on your skin, and the debt you're accumulating. However strong my sense of wanderlust may be, I still can't justify dropping thousands of dollars on a vacation. Fortunately, a new site — Wander — promises to help you book vacations that match your budget.
News: Vuzix M300 Smart Glasses Gains Mac & PC Screen Mirroring via iDisplay
Screen mirroring app iDisplay has arrived for Vuzix M300 Smart Glasses. With the app installed on the M300 and the companion software running on a Mac or Windows computer, users can mirror or extend the computer's desktop to the headset's display, which is connected to the computer via Wi-Fi or USB cable. The app does not yet appear on Vuzix's app store.
Market Reality: Outlook for Augmented & Mixed Reality Remains Favorable
With many of the companies working in augmented and mixed reality focused on the Augmented World Expo, the finance side of the industry has been relatively quiet.
News: The Mummy Unwraps Augmented Reality Scavenger Hunt
Universal Studios and Cinemark Theaters have enlisted mobile augmented reality game Seek to promote The Mummy, a reboot of the action-adventure film franchise starring summer movie mainstay Tom Cruise.
News: OnePlus 3T 128 GB May Be Discontinued
UPDATE: It was previously reported that the OnePlus 3T 128 GB in Gunmetal would be discontinued. GSM Arena received an official rebuttal from the company which noted that the phone is not discontinued, but rather, out of stock. Though, it seems like the company has more of a problem keeping track with what its reps report, rather than its phone supply.
News: The Galaxy S8 Is the First Phone with the Longer-Range & Higher-Speed Bluetooth 5.0
Headphone drama has been all the rage in the past year, with Apple killing off the headphone jack and trying to force AirPods upon its users (Apple, stop trying to make tiny, expensive, easy-to-lose earbuds happen. It's not going to work).
News: Otto Cofounder Claims Autonomous Trucks Will Be Taking Over Highways Within 10 Years
Any truck driver who breathed a sigh of relief when US Secretary of Commerce Steve Mnuchin recently stated that driverless cars "will not affect jobs in a meaningful way for roughly 50 to 100 years" can go back to being anxious about job security again.
News: New iWork Update Lets You Unlock Password-Protected Documents with Touch ID
Monday has been a big update day for Apple. Alongside the release of iOS 10.3, iWork has been updated across both iOS and macOS. The biggest change is the ability to unlock password-protected files with Touch ID, either on iPhone and iPad, or on the new MacBook Pro with Touch Bar.
Deal Alert: Get a Free Season of Game of Thrones from Google Play—Right Now!
The Google Play Store is known for some pretty random promotions and offers, most of the time it's a free book or a discounted movie. But this time, an entire season for Game of Thrones is up for grabs. Yes, that's right, all of Season 5 of Game of Thrones is free to download, watch, or just stash in your library for later.
News: Coachella Partnered with Camera IQ to Alter Your Festival Experience with Hidden AR Easter Egg Hunts & More
Any stoked Coachella-goers out there? Well, get even more excited, because the celebrated music festival has partnered with virtual reality company vantage.tv and software platform Camera IQ this year to take the Coachella VR/AR app to augmented reality paradise.
News: 5-Year-Old Injured as Another Samsung Explodes
A 5-year-old girl was injured after the battery in another Samsung phone exploded in China. The Samsung Note 4 was reportedly charging next to the sleeping girl when it blew up in her Guizhou-based home.
News: Crayola Color Blaster Brings New AR Adventures to Tango-Powered Android Devices
Legacy Games, developer of mobile games for children, has just updated Crayola Color Blaster, an augmented reality Android adventure for Google Tango devices, with new content.
News: Image Recognition Expected to Generate $40 Billion by 2021
A market research report, posted on February 27, 2017, forecasts that the image recognition market will grow to nearly $40 billion worldwide by 2021. The market, which includes augmented reality applications, hardware, and technology, generated an estimated $15.95 billion in 2016. The report estimates the market to grow by a compound annual growth rate of 19.5% over the next five years.