News: The 25 Biggest AR Investments in 2019
It's safe to say that we can call the annual ranking of AR investments a holiday tradition at Next Reality.
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News: Augmented Reality Headset Maker Daqri Shuts Down Office, Pursues Sale of Assets, Report Says
While the tech industry is hot in pursuit of mainstream smartglasses for consumers, another early maker of enterprise-focused AR hardware has apparently met its end.
News: 6D.Ai Launches AR Cloud & Supplies 3D Maps to Nreal Light & Qualcomm Snapdragon Devices
Roughly six months after emerging from stealth, AR cloud company 6D.ai is now ready for public consumption, and it has a big name partner to help it kick off its platform.
How To: Play Music at the Highest Possible Quality with Tidal
As you might know, Tidal differentiates itself from the competition with its audio quality. Unlike Spotify and Apple Music, it aims to give its subscribers studio quality audio from any device. However, before you sign up for Tidal, be aware there are few steps you need to take in order to stream such high-quality music.
Market Reality: Meta Company & Leap Motion Find New Owners as AWE 2019 Wraps Up
The annual Augmented World Expo (AWE) typically packs the front page of Next Reality with new products and services from companies in the augmented reality industry.
News: Meta Rises from the Ashes Under New Ownership, Along with a New CEO
Almost half a year after we broke the story about the demise of Meta Company, there's good news for fans of the augmented reality startup — a rebirth is at hand.
News: Amazon Will Pay You to Help Develop Its Augmented Reality System, No Skills Required
Many of us know that you can make a few bucks from Amazon by helping the company sell its wide array of products, but now there's a very different way to make a buck with the company, and it involves 3D technology.
News: Smartglasses Startup North Secures $40 Million in New Funding, Report Says
Despite the recent gut punch of staff layoffs, Canada-based smartglasses startup North and its Focals are likely to be in the game for a while longer.
News: Facebook Updates Spark AR with Windows Support & New Features, Instagram AR Arriving This Summer
Two years ago, Facebook founder and CEO Mark Zuckerberg kicked off the F8 Developers Conference keynote with augmented reality and the introduction of Facebook's AR camera platform, now known as Spark AR.
News: SK Telecom Rolls Out Magic Leap In-Stores in South Korea, Announces Harry Potter & League of Legends AR Partnerships
The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network.
Exclusive: Inside Magic Leap's Secret Headquarters
The long guarded veil of mystery surrounding Magic Leap for years was finally lifted last year when the company revealed its Magic Leap One device.
Market Reality: HoloLens 2 Secrets Revealed, Nreal CEO on AR Future, Meta Lawsuit Update, & Verizon Teams with Vuzix
As Microsoft continues to bask in the glow of its HoloLens 2 unveiling and begins ramping up the hype to launch, Nreal and Vuzix are carving out their own niches in the AR hardware landscape.
News: Matterport Lands $48 Million Investment for 3D Content Capture Technology
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
News: Apple Appoints Marketing Leader Behind iPhone Launch to Push Augmented Reality Products
While Apple augmented reality smartglasses are not yet official, the tech giant is ramping up its resources by appointing company veteran Frank Casanova to promote its augmented reality offerings.
News: Facebook Acquires Visual Search Startup GrokStyle
The recent pitfalls and media fallout hitting Facebook hasn't stopped the social media giant from looking to the future.
News: Warby Parker Makes It Easier to Try on Eyeglasses at Home with AR Update to Glasses App for iPhone X Series
If there's one company that is a fan of the TrueDepth camera on Apple's iPhone X devices, it's the popular eyeglasses retailer Warby Parker.
News: Blippar Reborn as One of Britain's 'Brothers Bling' Buys Up Augmented Reality Assets for Relaunch
Augmented reality and computer vision company Blippar has a new lease on life, as previous investor Candy Ventures has completed a successful bid to acquire the assets of the beleaguered company.
News: Snap CFO Resigns After Just Seven Months on the Job
In the business world, it's sometimes said that "where there's smoke, there's fire." At Snapchat parent company Snap, Inc., it appears the equivalent of smoke is executive turnover.
Exclusive: Layar Founders Hope to Buy Back Company in Blippar Asset Sale
After entering the UK's version of bankruptcy last month, Blippar's assets are up for sale, and bidding ended today.
News: ODG Patents Headed to Auction Block After Failed Magic Leap Acquisition Deal, Report Says
Despite the hype and potential of immersive computing, the augmented reality industry is showing that it is not invincible, as another AR hardware maker, this time Osterhout Design Group (ODG), is reportedly going out of business.
News: Magic Leap Shakes Up C-Suite, Shuffles Two Top Executives to Advisory Roles
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles.
News: Snap's Vice President of Content Is Ghost, as App Continues to Shed Users
In a move sure to stir up even more speculation about the future of Snap Inc., the company's vice president of content, Nick Bell, is leaving the company after five years.
News: Investors Back Another AR Display Maker as LetinAR Closes $3.6 Million in Funding
Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components.
News: 'Hyper Reality' Visionary Keiichi Matsuda Parts Ways with Leap Motion
After a little more than a year at motion tracking technology maker Leap Motion, Keiichi Matsuda has resigned his position as vice president of design and global creative director, the company announced on Wednesday.
News: Exec Shuffle — Snapchat Chief Strategy Officer Imran Khan Resigns, Lampix Marketing VP Gordon Meyer Exits
In an SEC filing published on Monday, Snap, the company behind Snapchat, disclosed that Imran Khan, its chief strategy officer and a member of the NR30, is leaving the company to "pursue other opportunities."
News: Magic Leap Announces L.E.A.P. Conference Dates in Los Angeles for First Developer & Partner Event
Magic Leap has been promising to launch a developer conference for years, and now the company is finally making good on that promise. On Wednesday, Magic Leap sent out the official announcement for its first L.E.A.P. conference, which will be held in Los Angeles in October.
Market Reality: Magic Leap Steps on Apple's Big ARKit Moment, DreamGlass Starts Selling Its Meta 2 Competitor
Last week's Augmented World Expo felt like a distant memory by this Monday, as Apple unveiled ARKit 2.0 at its annual Worldwide Developers Conference. Certainly, this news would overshadow anything augmented reality this week as it nearly eclipsed AWE when early reports leaked of the toolkit's new superpowers.
News: Magic Leap's First Twitch Video Show Had Toys, Philosophy, but No New Peeks at the Headset
We watched the first piece of public-facing content Magic Leap has released so you don't have to, and, well, you didn't miss much.
News: WaveOptics Enlists Waveguide Manufacturing Partner to Help Produce Lower-Cost, Mainstream AR Smartglasses
On Thursday, waveguide maker WaveOptics announced that semiconductor and microelectromechanical systems supplier EV Group (EVG) will provide the manufacturing infrastructure for the production of its waveguide displays designed to support lower-cost, third-party augmented reality wearables.
News: Leap Motion Reveals Open-Source AR Headset Called Project North Star
If it had come out just a week earlier, around April 1, no one would have believed it. But it's true, Leap Motion has developed its own prototype augmented reality headset, and it looks pretty wild.
News: Magic Leap Resolves Legal Conflict with Former Security Director
Flying under the radar during Magic Leap's big week at the Game Developers Conference, the company settled a potentially ugly lawsuit with a former employee.
News: AR Startup Avegant Shuffles Leadership, Cuts Staff, Report Says
Augmented reality hardware maker Avegant has reportedly laid off between 20 and 30 employees, with founder Edward Tang returning to the CEO role at the company.
How To: Improve Bluetooth Audio on Your Galaxy S9 with Custom Codecs
Many Samsung fans were excited when the Galaxy S9 kept the 3.5 mm headphone jack. While this is a rare delight in 2018, you also have the option for high quality audio playback over Bluetooth. When used with compatible headphones, the S9's new Bluetooth audio codecs can greatly improve audio quality.
News: Magic Leap Takes Legal Action Against Employee Who Alleges HoloLens Trade Secret Violations
Accused of violating whistleblower and age discrimination laws by its security director, Magic Leap has taken an internal situation to the US District Court to clear its name of the allegations.
News: Meta Caters to Design Professionals with 3D CAD Support for Solidworks
In another move that pushes Meta 2 toward becoming a legitimate workplace tool, Meta Company has partnered with Dassault Systèmes to bring augmented reality support to the latter's Solidworks 3D CAD software.
Market Reality: While Apple & Vuzix Bet on AR, Game Developers Are Less Enthusiastic
This week, saw two companies leaning on AR to prop up their financial futures. On one hand, Apple made quite a bit of AR-related news ahead of its quarterly earnings report next week. On the other hand, Vuzix launched a pre-order program for its Blade smartglasses and closed the largest financing deal in the company's history to fuel its ongoing headset production.
News: Vuzix Launches Program Allowing Consumers to Order Blade AR Smartglasses Along with Business & Developer Customers
After Vuzix's scorching hot week at CES, the future of AR is so bright, we have to wear (smart) shades. Luckily, Vuzix is making it easier for consumers to grab a pair.
News: Realmax Claims Crown of Widest Field of View for an AR Headset at CES
Shanghai-based Realmax is introducing the crowds at CES to the Realmax Qian, an augmented reality headset capable of a field of view (FoV) that topples anything available on the market today.
News: Rokid Glass Offers a Fashionable Entry into AR Smartglasses Space
This year's CES seems particularly obesessed with VR, but augmented reality is offering a few surprises as well. One of those surprises arrived on Monday in the form of China's Rokid Glass.
News: Apple's First Augmented Reality Commercial Is Short but Powerful
Earlier this year at WWDC, Apple made a big show of featuring augmented reality as a central part of iOS moving forward. But since then, other than comments from the company's CEO, Tim Cook, we haven't seen much direct promotion of augmented reality from the company. Until now.