It's a good sign for any emerging technology when one of the leaders of an industry adopts it. So when Mastercard, a brand so recognizable that it dropped its name from its logo at CES last year, decides to develop a mobile augmented reality app, the moment is a milestone for the AR industry.
One Instagram creator's augmented reality homage to Disney's deep bench of animated characters has earned him fifteen minutes of fame.
After hosting an augmented reality experience using its Snapchat Landmarker technology at the Statue of Liberty, Snap is now giving creators the opportunity to create their own Lenses with Lady Liberty.
When it comes to shooting games, battle royale titles like PUBG and Fortnite have come to dominate the scene, leaving other sub-genres like top-down and third-person shooters living in the shadows. They're far from irrelevant, though, as evidenced by all the great games released just in 2019 alone.
While the long awaited HoloLens sequel is scheduled to arrive later this year, Apple may force Microsoft to share the AR wearables spotlight, if reports of the company's first entry into smartglasses territory end up coming to fruition.
The release of Avatar Chat for Magic Leap One and Spatial for HoloLens during the fourth quarter of 2018 appeared to revolutionize video calling via augmented reality.
A year after making a splash at the annual Consumer Electronics Show in Las Vegas with Amazon Alexa integration, smartglasses maker Vuzix is bringing a notable weather app to its Blade smartglasses for the 2019 edition of the conference.
The team at Magic Leap just got a millennial-style boost with the announcement that financial news network Cheddar is coming to the Magic Leap One.
Hollywood has already proven that it's on board with augmented reality, with examples ranging from Avengers: Infinity War to Ralph Breaks the Internet. But one startup wants to make the augmented reality content that's being used to promote TV and film entertainment smarter.
So far, consumer augmented reality headsets haven't found mainstream success. That's primarily because no manufacturer has managed to hit the sweet spot between slim form factor, performance, and affordability.
Do price tags on mobile games give you pause? We get it. With so many freemium games out there, it's tough to justify spending three or four dollars on a game for your iPhone or Android device. That's why you wait for moments like this one, as both "Reigns" and "Reigns: Her Majesty" are aggressively on sale.
Rumors are swirling today that NASA's Jet Propulsion Laboratory (JPL) may have shown us the first public glimpse of the next-generation HoloLens. Are they real? Or just a prototype? We've been digging in all day to find the answers.
A Series B round of funding, totaling $30 million, will enable Helsinki-based startup Varjo to launch its industrial-grade augmented and virtual reality headset capable of "human-eye resolution" before the end of the year.
While it has been slower to arrive than a walker limping through thick Georgia mud, location-based augmented reality game Walking Dead: Our World finally has a confirmed launch date: July 12.
Investors aren't keen to throw money at a new technology sector without at least some hope of a significant return on their investment in the future. That's why a recent run of activity within the augmented reality business space has stoked some new optimism among the financial community.
With the Super Bowl just days away, it seems appropriate to draw parallels between football and the professional sport of technology business, or, more specifically, the augmented reality segment.
From its official launch back in September, iOS 11 has been equal parts revered as it has been criticized. Even with all the great, new features we've come to expect from a major iOS update, plenty of bugs and glitches have forced users to overlook the positives. Perhaps that is why, four months later, 25% of iPhone owners are still running iOS 10.3 or earlier.
With an eye toward future iPhone X-focused augmented reality functions, Apple's new investment in one of its components vendors will increase production capacity for the technology behind its TrueDepth camera, but could also apply to its future AR ambitions.
A Russian augmented reality startup wants the next frontier in real estate to be augmented reality estate.
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
With the announcement of Google Glass Enterprise Edition last week, a literal behemoth entered the arena of companies serving augmented reality solutions to business customers. While Google Glass, with the backing of Alphabet, has the potential to be a disruptor, the field already has a number of players who have been in the game.
Who would have thought back in 1991 that you'd eventually be able to play Sonic the Hedgehog whenever and wherever you wanted? Not a crappy Game Gear version, either. I'm talking the full Sega Genesis version of Sonic, available to you on a bus, a plane, or in a rest-stop bathroom. Now imagine how those people would react if you told them the game would also be free. They would think you were crazy.
This week's Brief Reality is led by a pair of stories with an eye to the future of the augmented reality industry, first in terms of standards for the industry, then with regards to its future applications in the automotive realm. Finally, one company looks to boost its future sales with an executive hire.
Last week, Next Reality wrote about how the Microsoft HoloLens team is partnering with thyssenkrupp. Their mission? To bring mixed reality to the workplace. Now, Microsoft has just confirmed in a blog post that the HoloLens has passed the basic impact tests for protective eyewear in North America and Europe.
Osterhout Design Group just announced the upcoming release of the newest addition to their smartglasses lineup, the R-7HL, short for R-7 Hazardous Location. ODG worked directly with customers who work in extreme environments to come up with a durable solution that fits their needs; These smartglasses can not only survive but function well in many areas that would otherwise be considered too harsh for augmented reality tech.
There have been mumps outbreaks in three different US colleges so far this year as instances of the illness are on the rise, according to the Centers for Disease Control and Prevention (CDC).
Apple's anxiously awaited iPhone 8 with a 5.8-inch OLED display is all set to launch this September, alongside the iPhone 7s variants. However, according to MacRumors, which cites information from a number of Barclays analysts, stock will be very limited, and most won't ship until late in the fourth quarter.
Nokia, the Finnish telecommunications company, is about to shake things up a bit after its networks sales in the final quarter of last year declined 14% compared to sales in 2015.
It's 2017 and finally ordering "fries with that" at McDonald's is an even easier prospect for all you lovers out there ball and chained to the fast food game. The great big golden arches are moving one step closer to making your order as golden as it ought to be through a mobile ordering app using geofencing technology to track your location.
Norovirus outbreaks occur all year long, but peak in the winter months, which means we are in the middle of norovirus season. But there's still time to protect yourself from the highly infectious bug.
Intel, the company which is mostly known for creating computer processors, once again showed off their Project Alloy "merged reality" experience, this time during their CES 2017 press conference. Intel's Chief Executive Officer, Brian Krzanich, stated that they will be "productizing" this tech with their partners in the fourth quarter of 2017.
There's a new operating system on the horizon, and this one's so big that it may actually live up to its galactic moniker. Andromeda, a merging of Android and Chrome OS, has the potential to bring Google to the ubiquitous status that Microsoft's Windows enjoyed in the '80s and '90s.
New Android versions have always been released on a fairly regular schedule—in late Fall, Google debuts a new Nexus device, while simultaneously publishing the next iteration of the world's leading mobile operating system. But things are different this year, as we now have numerous indications that Android Nougat could be released as early as August or September.
A cold drink on a hot day is a welcome sight; but a cold drink with ice-encased fruit is both both refreshing and irresistible.
Over the course of the past century or so, media consumption has gone from a few readers enjoying their local print publication to billions of users viewing countless hours of video across the globe each day. This was a gradual evolution at first, but recent advancements in mobile connectivity have sent us into a climb the likes of which we have never seen before.
Cooking on a budget isn't always easy, but there's a silver lining: it can be really fun. Ever since I started supporting myself I've enjoyed going shopping, finding the most affordable items, and learning how to make the most of them. Sure, sometimes I wish I could afford to buy a filet mignon and some morel mushrooms every night, but there's a different kind of enjoyment that comes from being able to turn a few dollars into a gourmet meal. For me, that means starting with cheap meat, and af...
There are a lot of frustrations when you're dealing with cramped living quarters, but you can do a lot of good cooking in your tiny kitchen if you make the most of your space. These storage hacks will make it easy to cook delicious meals, no matter how limited your square footage.
Mac OS X has finally added a way to use two apps side by side in full screen mode, à la Microsoft's Windows Snap. But since it's only available in 10.11 El Capitan right now, those of us with older systems will have to wait until the El Capitan Public Preview or final build is released later this year.
iCloud Drive is Apple's new solution to file management syncing across iOS and Mac OS X. If you've upgraded to iOS 8 and you have an iCloud account, you can use iCloud Drive to store files for certain apps. While you won't really be able to benefit with file syncing between iOS and Mac apps until you get Yosemite, you can still access your iCloud Drive documents online.
How to build a really easy, but AWESOME Grind Box.! A grind box, or a skate box is a must for any skater. The grind box in this video is not only very easy to build but it can be made in under a day and with minimal tools. This grind box also has wheels that makes it incredibly easy for the kids to move around. The coping is galvanized steel with a slightly rounded formed edge. This makes for an ultra smooth grind! The skate surface is thick plywood, which makes for a very solid and tough gri...
