This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks.
With the announcement of Google Glass Enterprise Edition last week, a literal behemoth entered the arena of companies serving augmented reality solutions to business customers. While Google Glass, with the backing of Alphabet, has the potential to be a disruptor, the field already has a number of players who have been in the game.
According to Electrek, Tesla CEO Elon Musk, in a covert conference call with a select few investors, commented in detail about his plan to have Tesla's Model 3 driving on the road earlier than we all expected.
Aside from the occasional "creative" collage, most of your friends on social media are content with pretty basic image and video posts. You can easily one-up them with celebrity cameos or awesome time-lapse videos, but to truly outshine them, try your hands at some creative double exposures.
Keeping your golf bag neat can save you a ton of time on the course. If you aren't quite Tiger Woods and don't have your own caddy, check out this tutorial. In it, you will learn the best way to organize your bag and keep the game flowing. When arranging a golf bag, it's important to separate the clubs into three sets, including the woods, the middle clubs and the short irons. Find out how to arrange golf clubs in a descending order with the short irons in front in this helpful clip.
The still-unfolding story of China's Nreal augmented reality startup continues to develop, with each turn uncovering another unexpected wrinkle.
The "what (blank) are you" augmented reality filters on Instagram have become so popular that more and more Hollywood giants are following the augmented reality-powered social media meme train, with the latest example coming via Snapchat.
Google pushed a new kind of augmented reality walking navigation to the mainstream last year, and now startup Phiar is hoping users will use its AR app in the same way for driving navigation.
This week's Magic Leap Lumin OS update contained a number of goodies, including iris authentication, and a way to stream to Twitch from the device.
A relatively unknown musician from the early-'70s that's gained popularity stateside over the last ten years just got the remastered treatment with two new reissues available on CD and 180-gram vinyl. And they're available right now.
Facebook had a pretty big week in terms of augmented reality, with much of its news coming from the Oculus 6 keynote presentation. But Mark Zuckerberg's social media company found other areas of impact outside of Oculus 6 as well.
Facebook and its Oculus subsidiary have been open about their intentions to bring AR wearables into the mainstream for some time now.
The augmented reality space is brutal, and that means shifting directions quickly to meet whatever need the market demands.
While Magic Leap has remained mostly silent regarding its plans for its Magic Leap One successor, the software team continues to makes strides with improvements to the device's Lumin OS and SDK.
When there's a new game you want to play or app you need to use, but a Wi-Fi network isn't available, you can always download it over cellular data. If the size of the app is too large, however, you may not be able to on your iPhone. But that changes in iOS 13, which finally gives control over cellular data downloads in the App Store.
The recent industry whispers in augmented reality are mostly about Apple and its rumored fashion-friendly smartglasses, but one company isn't waiting for the iPhone heavyweight to enter the fray.
Aircraft manufacturer Airbus is so impressed with the boost in productivity it has gained from Microsoft's HoloLens, the company will begin offering augmented reality software to its customers.
While augmented reality industry continues to grow, analog board games are also making a comeback. So, why not join the two together?
Face ID does an excellent job with keeping your iPhone safe, boasting a million-to-one odds against unauthorized access when compared to Touch ID, which is 20 times less secure. However, it's far from being truly hands-free, as you still need to swipe up the lock screen once it detects your face to access apps. But if you have a jailbroken iPhone X, this issue can easily be remedied.
Months after Next Reality broke the story surrounding the financial troubles at Meta Company, there's a new update in the company's ongoing patent lawsuit.
Tapping on your iPhone's display to pick up an incoming call can be annoying when your hands are wet or dirty. It might even fail to register and cause you to miss your call. If you have a jailbroken iPhone, however, you can get rid of this problem entirely, thanks to a free tweak that lets you instantly pick up calls without having to interact with your phone's screen.
While Google isn't ready to commit to a wide release of the AR walking navigation mode for Google Maps, the company has begun testing the feature with members of its Local Guides crowdsourcing community.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
Browsing the web can be dangerous. With all of the various threats out there, it isn't enough to just avoid bad links and visit only HTTPS websites. You need to take advantage of the tools available to you so you don't end up the victim of some scam. Fortunately, Opera is making this a bit easier.
Among a crowded field of AR cloud companies aiming to power the future of augmented reality by creating a world of persistent holographic content that lives in a cloud, accessible across devices and accounts, Ubiquity6 is hoping it has found a way to differentiate its platform.
On Monday, with just days left before Christmas, Lowe's dropped a surprise augmented reality treat in everyone's lap: a brand new Magic Leap One app.
Augmented reality gaming company Niantic Labs is now instigating conflicts between Pokémon GO players, but it's not as bad as it sounds.
Another contestant has emerged in the race to deliver a mainstream augmented reality car navigation system, with Silicon Valley-based Phiar picking up $3 million in seed funding to launch its own artificial intelligence-based mobile app by mid-2019.
On Thursday, Mojo Vision, a startup comprised of former engineers from Apple, Amazon, Google, and other Silicon Valley mainstays, emerged from stealth backed by $50 million in funding for a hands-free augmented reality platform that runs without smartphones, tablets, or other devices.
Fresh off shipping an augmented reality game for Magic Leap, Resolution Games has farmed another $7.5 million in funding through a Series B round.
A Series B round of funding, totaling $30 million, will enable Helsinki-based startup Varjo to launch its industrial-grade augmented and virtual reality headset capable of "human-eye resolution" before the end of the year.
Automotive augmented reality company WayRay has set its destination for a $1 billion valuation with an estimated time of arrival of 2019, and it has just passed a major milestone towards that goal.
While we've seen Snapchat apply sky segmentation to AR content, the makers of the Blue Sky Paint app have applied similar capabilities to create and share airborne art.
The arrival of Magic Leap One is tantalizingly close and, although the company has been saving the last details for launch day, a few of the more important details were found this week hiding deep in the code on Magic Leap's website.
The mainstreaming of augmented reality won't happen overnight, but it's becoming increasingly clear that traditional media is leading the charge in the effort to introduce the public to immersive computing. A recent example came from none other than USA Today via its 321 Launch app.
OnePlus pulled out almost all the stops with their latest flagship, but there are a few areas where the phone falls just short of perfect. The single bottom-firing speaker leaves a lot to be desired, for instance, but thanks to the awesome development community for the OnePlus 6, you can already give your phone true stereo speakers with a software mod.
Nearly one year after its announcement, AirPlay 2 has finally landed on iPhones everywhere. Not only can you easily control multiple speakers including Apple TVs and HomePods from your iPhone, but you can use Siri to help you get the job done. It's one of the iOS assistant's best features, and if you're running iOS 11.4 with a compatible speaker, you can try it out right now.
Augmented reality is expected to eventually change everything, and the prevailing view is that those changes will be for the better. The converse view, however, is that the technology will further erode privacy.
Last week, we told you about Microsoft's Alex Kipman and his nomination for the annual European Inventor Award, presented by the European Patent Office (EPO). And while that's big news in and of itself, it turns out we overlooked a very important detail buried in the EPO's video presentation. What was it? Only one of the most sought-after data points related to the HoloLens since its launch: how many have been sold.
The LG G7 ThinQ will likely be lambasted for its notch and awkward name, but one thing they seem to have gotten right is the new display. The G7 ThinQ will give many a first look at a new type of panel with lots of promise. While it was previously limited to TVs, from what we know, it should really shine on a smaller screen.
