Modern "mad men" are buying into augmented reality for marketing, with the two latest examples being trendy burger maker Bareburger and department store chain Zara.
A funny thing happened on the way to the release of the virtual reality epic Ready Player One — augmented reality grabbed a major piece of the spotlight. Specifically, Microsoft's HoloLens.
Augmented reality business followers, we've got good news and bad news. First, the good news: Upskill closed another round of funding, this time led by strategic investors Cisco and Accenture. (Well, this is probably bad news if you're competing with them on the enterprise AR front.)
Everything that has a beginning has an end. This week marked the end of the long wait for the reveal of Magic Leap's first product and the beginning of the wait for more substantive details. Likewise, Google Tango will meet its end in March 2018, when ARCore will officially begin its public rollout.
Between Renault Truck's testing of the HoloLens in factories and BMW promoting its newest model through Snapchat, the auto industry is hot for augmented reality to improve internal operations and engage consumers.
For a company who hasn't released a product and has a reputation for being secretive, Magic Leap sure has a tendency to make waves. Over the past few weeks, they've refreshed their website design, released an abstract YouTube video, and announced a partnership with Madefire to offer mixed reality comics on its device whenever it launches. Next, they are gearing up for another round of funding.
Using either iMessages or FaceTime on the iPhone is a great alternative for coworkers to stay in touch in the event that messaging services like Slack go down. They're also a handy means of communicating between buyers and sellers, as it provides a more intimate way of either checking out or showcasing a product. But you're not always going to want to give out your real number to everyone.
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
So cute, so furry, and so chock full of parasites. While raccoons are fun to watch, they are neither friendly nor clean — and they can make you sick in more ways than one.
Tesla's Autopilot self-drive interface in its new Model 3 signals the carmaker is already prepping its cars for Level 4 driving years ahead of the competition.
Zently — the mobile app for renters — is taking on Venmo with its newest feature. Traditionally used to automate rent payments, deliver rent checks for free, and communicate with your landlord, it now allows you to connect to your bank account and split bills with housemates. Following the addition of Zelle to several major banks apps — to allow users to transfer money to their contacts — the battle of the mobile payment apps is getting increasingly fierce. With this new update, Zently is als...
Streptococcus and staphylococcus bacteria produce toxins that can cause toxic shock syndrome.
Despite what you may have heard, sleep is NOT for the weak. It's essential, not to mention it makes us feel a hell of a lot better in general. But for some, getting to sleep is easier said than done. In fact, about 50 million to 70 million people in the US have a sleep or wakefulness disorder, according to the CDC.
With so many companies announcing news or demonstrating technologies at the Augmented World Expo 2017, it can be a challenge to see it all. In fact, we are still unpacking some of our in-depth on-site coverage. So, this edition of Brief Reality is focused on the news we did not cover last week.
Apple Maps. For years now, its reputation has been that of a punchline. Although Apple and Google battle for supremacy in most hardware and software categories, in the map game there's no question who has the superior app. But the news of the day shows Apple expanding the cities it plans on collecting street data from, opening up speculation that they're not ready to throw in the towel on Apple Maps.
This week in Market Reality, we see two companies capitalizing on technologies that contribute to augmented reality platforms. In addition, industry mainstays Vuzix and DAQRI have business news of their own to report.
In the US, ticks can spread several pathogens in one bite. A new test offers physicians the ability to identify what infections ticks are carrying and can detect if one of the pathogens could be the spreading Powassan virus.
Augmented reality could come in very handy for those of us prone to losing things—namely, our wallets. Pixie Technology, a company from Los Altos, California, has developed a way to locate your lost wallet and keys using AR technology and tracking chips, a platform they call the "Location of Things."
Lightform might just be the thing to have at your next party. The San Francisco-based company just created the first computer ever able to connect to a projector and instantly scan 3D scenes to mix reality with projected light.
Baidu's self-driving car unit has had a tough week. Today, the company's leading artificial intelligence (AI) expert, Andrew Ng, announced in an optimistic blog post that he would be leaving the Chinese search engine company to pursue AI research on his own.
Huawei is making a fresh attempt at launching into the US market to challenge Apple and Samsung's monopoly on premium smartphones. In its latest attempt to break into America, Huawei is trying to get its Chinese mobile chipset accredited by AT&T.
As many as 700 species of bacteria live on our teeth and in our mouth, and just like the microbiomes inhabiting other parts of our bodies, they change in response to diseases and other health conditions.
WordPress did not become what is arguably the most popular blogging and CMS platform on the planet because it was difficult to use. Rather, its user-friendly and rich feature set led to it finding a home on somewhere north of 70 million websites—and that's just counting blogs hosted on WordPress.com.
What's the best part of the holidays, other than gorging yourself on food until you're physically able to hibernate? Imbibing delicious, hot drinks that are spiked to the gills with liquor.
We all got a little jealous of the iPhone 7 Plus's dual-lens camera during the Apple Keynote in September. It's okay, you can admit it. But just because your Android doesn't have two lenses doesn't mean you can't recreate the fun bokeh effect of the iPhone's now wildly popular Portrait Mode.
If the recent "state sponsored" Yahoo hack wasn't enough motivation for users to stop using their services, the latest news about Yahoo should be. Joseph Menn, a reporter at Reuters, just revealed that Yahoo created a custom email wiretap service for the US government.
When we talk about augmenting our reality, we often first think about vision instead of our other senses—but there's more to an immersive experience than what you see. One inventor figured out how to utilize sound and touch to create a simple, upgraded version of laser tag that you can play with your smartphone.
Squiche, also known as a sweet quiche, is the newest trend to hit the brunch table. For those who are not familiar with this delectable dessert, it's a close cousin to a custard tart, but less sweet and with the density of a savory quiche. It's also really simple to make—in whatever flavor you desire.
From fungi to foie gras, the weird ingredient cocktail game across the nation is growing by leaps and bounds. We had our hesitations about trying some of them out, and especially about attempting to make any ourselves, so we did a bit more research and realized the flavor profiles aren't as unfathomable as one may think.
Augmented reality began on smartphones but technical limitations have prevented further development. Google's Tango (formerly Project Tango) aimed to change all that, and with Lenovo's help, they now have their first device.
In-N-Out Burger uses only quality, fresh ingredients, and that means no frozen, prepackaged, or over-processed anything in sight. Because of this, their food is exceptionally tasty, and one of the first things tourists flock to when they visit the West Coast.
Virtual reality headsets are all the rage these days, and among the menagerie of tech companies gunning for the top spot, there's one mysterious startup that is ahead of the game—Magic Leap—and you can tell just by watching their latest demo video of their product in action.
Your slow cooker isn't just for making lunch and dinner—it's also perfect for making a complete and super delicious breakfast with little work.
"It just ticked me off," he said. In March 2011, Neil Singh paid $50 to back the Hanfree iPad stand on Kickstarter. The project was funded at $35,000, but production stalled, and the delivery estimates kept getting pushed back.
Mobile data is expensive. The internet connection that comes with your cell phone plan is generally limited to a certain amount of gigabytes that can be downloaded before your monthly cap kicks in, at which point you run the risk of incurring costly overage fees.
A slow cooker can be both your culinary companion and your go-to gadget in the kitchen. That's right: the idea of slow cooking is no longer for Southern housewives or purveyors of the Ladies' Home Journal anymore. The times, they are a'changing!
Most primary cocktail ingredients just sound delicious. Lime and tonic water? Yes, please. Bitters and simple syrup? Sign me up. Egg whites and... wait... egg whites? In a cocktail?
Given how much use it gets on a daily basis, the power button is always one of the first hardware features to call it quits on an Android phone or tablet. So if your power button is acting up, or you don't want it to, you can extend its lifetime by simply finding ways to use it less.
NOTICE: Ciuffy will be answering questions related to my articles on my behalf as I am very busy. Hope You Have Fun !!!
As touchscreen phones continue to evolve, the need for physical buttons seems less and less pronounced. While hard keys may seem like an endangered component on mobile devices, save for the Samsung Galaxy line, it'd be difficult to fathom a world where volume keys are absent.
