While the automotive industry is moving towards adopting AR displays in future models, BMW is already shifting into the next gear with its vision of the technology.
With the consumer edition of its Nreal Light headset, scheduled to ship in 2020, Nreal is prepared to bring the entire Android app ecosystem into augmented reality.
After several iterations of the product, Snap is focused on making sure the world knows that its smartglasses can be fashionable.
The next phase of the holographic display is upon us, and Looking Glass is aggressively making sure that it's at the tip of the spear when it comes to leading that charge.
Smartglasses from Apple have become the holy grail of augmented reality, and 2020 has been the rumored time horizon for the product's arrival for the past two years. The latest analyst report sheds more light on its potential debut next year.
Despite hints hidden in internal iOS 13 code, Apple did not unveil its long-rumored smartglasses at its annual iPhone launch event on Tuesday.
Augmented objects in the classroom are closer than they appear. Within celebrated the close of summer with Wonderscope's unveiling of a fourth installment in its iOS app, titled Clio's Cosmic Quest.
Until Star Wars-style 3D hologram projection technology becomes commonplace, the near future of certain kinds of remote work is in robotics. Now, a new dynamic is using augmented reality to give this kind of telepresence a kind of superpower.
Roughly six months after emerging from stealth, AR cloud company 6D.ai is now ready for public consumption, and it has a big name partner to help it kick off its platform.
Although early attempts at consumer smartglasses have employed trackpads and handheld or wearable controllers for user input, its the gesture control interfaces of the HoloLens 2 and the Magic Leap One that represent the future of smartglasses input.
This week, Snapchat parent Snap came closer to fulfilling its smartglasses destiny by adding new 3D content capabilities to its third-generation Spectacles. At the same time, the now defunct Meta Company continued its fall from grace, as a judge ruled in favor of the plaintiff in the patent infringement case against the Meta 1 and Meta 2 headsets.
Years ago, in 2013, Occipital introduced its original Structure Sensor for iOS, a mobile 3D scanning device for measuring three-dimensional objects. Soon after, in an unrelated deal, Apple acquired PrimeSense, the company that made one of the components for Occipital's scanning device.
Sports technology company Form is testing the waters for augmented reality wearables with a product aimed at a very specific user group.
Popular chat apps like Messenger allow us to communicate with friends and family across iOS and Android phones alike. However, that interconnectivity doesn't mean both apps are the same. While Facebook has made strides to close gaps between these two platforms, chat heads remain an exclusive feature for Android devices, and they let you keep Messenger threads close by.
If online retail is war (and who says it isn't), then CGTrader is prepared to arm its allies with augmented reality ammunition.
Magic Leap and Samsung are putting their money where their augmented reality plans are, with the former acquiring an AR collaboration technology and the latter funding a waveguide display maker.
As promised with its teaser from Build 2019, Microsoft has unveiled the details for its augmented reality version of Minecraft for smartphones.
After applying augmented reality as a solution for the sale and marketing of sneakers, Nike is taking the next step in its adoption of AR to improve the customer experience.
On Sunday, Microsoft did what everyone expected the company to do by unveiling the long awaited HoloLens 2.
As the opening act to the grand unveiling of the long-awaited HoloLens 2 at Mobile World Congress Barcelona on Sunday, Microsoft showed off the standalone Azure Kinect time of flight sensor, which also happens to supply the improved human and environmental understanding capabilities of the next-generation augmented reality headset.
While augmented reality made more of a cameo appearance during Samsung's official grand unveiling of the Galaxy S10 line-up on Wednesday, it's the company's move into 5G connectivity that has huge implications for AR.
Now that Lego Movie 2, a film about an imaginary world made of plastic bricks existing parallel to the real world, is in theaters, it's the perfect time to shop for Lego apparel at a store modeled after that world.
Beloved toy maker Lego is returning to the realm of augmented reality, this time with an experience that explores supernatural fun.
The HoloLens has made enough of an impact on the healthcare industry for Microsoft technology partner Medivis to convince investors to pledge $2.3 million in funding for its surgical platform.
Already a powerhouse for its graphic design tools, Adobe is making a run at the 3D content creation realm dominated by Unity and Epic Games by acquiring software maker Allegorithmic.
If waveguide display maker DigiLens has its way, enterprise businesses and consumers will soon be able to purchase smartglasses for less than $500 — as long as they can supply their own computing and battery power.
Location-based gaming pioneer Niantic has been preparing its flavor of AR cloud, the Niantic Real World Platform, to bring more realistic and interactive augmented reality experiences to mobile apps. And now the company is looking for a few good developers to help execute its vision on the platform.
Nearly a year to the day after the unveiling Magic Leap One, Magic Leap has dropped another update to the Lumin OS that runs the device.
Despite funding difficulties that forced Meta to place employees on temporary leave in September, the augmented reality headset maker is reminding enterprise companies that it remains a viable option for visualizing and working with 3D design models.
Augmented reality optics maker WaveOptics has just infused its operations with a fresh round of funding to facilitate its objective of bringing consumer-grade smartglasses at a $600 price point to market in 2019.
The game wizards at Insomniac take pride in diving deep when it comes to world-building, and the same is true for the studio's latest title for Magic Leap One called Seedling.
If you own a Google Pixel, you'll soon have augmented reality versions of Iron Man, the Incredible Hulk, and Childish Gambino on your camera.
The Daily Prophet, the enchanted newspaper from Harry Potter lore, is no longer the sole source for magical moving printed photos.
While they don't do augmented reality just yet, the latest styles of Snapchat's Spectacles 2 camera glasses serve as a peek into the future of how mainstream AR wearables may look.
The long, long, loooong wait finally ended this week for the augmented reality community as the Magic Leap One was finally released. The Florida-based company has loomed over the industry for years promising something big, and now the AR cat is finally out of the bag. Now we get to see if it will live up to expectations, but early reviews are a bit skeptical.
Luxury automaker Mercedes-Benz has joined the growing list of automakers adopting augmented reality to provide an assist to its manufacturing operations, in this case, via the Microsoft HoloLens.
The long and slow road toward the actual release of the Magic Leap One appears to be accelerating, with a couple of new demonstrations of how the system works revealed in this week's creator's portal updates along with the company's developer documentation.
If you cover a particular area in tech long enough, you develop certain pet peeves, and one of mine happens to be devices that attempt to keep us wed to the Google Glass style of augmented reality. And while I remain mostly uninterested in such devices, one of these products recently earned my admiration and might work for you, too, under the right circumstances. It's called the Golden-i Infinity.
Using the ARKit 2.0 announcement as its springboard, software maker Adobe is looking leap up to the level of Unity Technologies and Epic Games, the companies making the go-to tools for creating augmented reality experiences.
Apple is putting their Workflow acquisition to use with the new Shortcuts feature, integrated right into Siri. It allows you to connect commonly-used actions to a phrase that you activate with Siri. In addition to some of the other speed improvements in iOS 12, Shortcuts helps streamline your mobile experience.
