News: Here's Your First Look at the US Army's Combat-Ready HoloLens 2 in Action
Though Microsoft has had trouble keeping up with the demand for HoloLens 2, the company has been able to supply modified headsets to the US Army.
Though Microsoft has had trouble keeping up with the demand for HoloLens 2, the company has been able to supply modified headsets to the US Army.
After more than two years of teasing, augmented reality startup Mojo Vision has confirmed that "invisible computing" means what we've suspected all along.
Sure, it's the giving season, but sometimes you've just got to treat yourself to some cosmetics. If you're shopping at Walmart, L'Oreal just made that a shade easier when shopping for Garnier hair color products with an assist from Google Lens and the Modiface AR platform.
Snapchat parent company Snap credits its popular augmented reality experiences and its flourishing Lens Studio creator community to its user growth throughout the year.
After leveraging the well-known intellectual property of Rovio's Angry Birds for its first game for the Magic Leap One, Resolution Games is singing a new song with a familiar refrain for its next game for the augmented reality headset.
Most augmented reality experiences are purely visual, with spatial audio gaining in popularity to make visual experiences more realistic. However, leveraging the sense of touch may be the next frontier for AR experiences.
Another major retailer is putting all its chips in on the relentless rise of selfie culture. Sally Beauty is rolling out kiosks to try-on "some of its best" hair dyes in 500 of its stores throughout the US. The in-store augmented reality-powered kiosks invite you to view yourself on video, overlay a punky (or otherwise) hair color, and snap a selfie on the screen to share your #glowup with friends.
Augmented reality gaming pioneer and Pokémon GO mastermind Niantic is putting the pieces on the gameboard to prepare developers and gamers for the launch of its AR cloud platform.
The longest-running children's television show in the United States, Sesame Street, hasn't survived 50 years without leveraging new technology along the way.
Just as Apple, Snapchat, and other tech giants are working on augmented reality wearables in the race to replace smartphones for the future of mobile computing, so is Samsung.
Higher-fidelity 3D content and next-generation AR experiences take more computing power than most modern AR headsets and mobile devices can handle. But Nvidia is introducing a new cloud-based solution to address that need that will stream AR content to modern devices.
Big-box retailer Target has been on a bit of an augmented reality advertising shopping spree via Snapchat lately.
Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.
Following in the steps of Snapchat, Instagram, and YouCam, another popular photo app has gotten into the virtual try-on augmented reality game.
Increasingly, cutting-edge platforms like blockchain technology and augmented reality are overlapping, forging new digital frontiers that promise to change the way we interact with the virtual and the real world.
Over the past decade, Marvel Studios has been a dominant force at the box office, raking in more than $21 billion dollars. Averaged out over that span of time, the yearly earnings of those movies outweigh the gross domestic product of some countries.
Fans of the friendly neighborhood Spider-Man have yet another way to experience the web-slinger in augmented reality.
For those about to rock, Live Nation salutes you, now with augmented reality. This week, at the Cannes Lions Advertising Festival of Creativity in France, the live entertainment giant unveiled a suite of AR experiences that music festivals and their sponsors will be able to deploy in their mobile apps to engage attendees.
Perhaps it's a coincidence that the Vuzix Blade smartglasses look like the sunglasses that a police officer would wear, but a new partnership with an AI software company makes the wearable a perfect fit for law enforcement.
One of the masters of science fiction, Neal Stephenson, may be on staff at Magic Leap, but that doesn't mean he can't take a moment to visit the halls of competitor Microsoft, the maker of the HoloLens.
After testing the waters with a few pop-up stores along the West Coast earlier this year, North is bringing its smartglasses to more cities across the US and Canada.
The perfect promotion for Pokémon: Detective Pikachu has finally come to fruition as Niantic has added some movie-related perks to Pokémon GO.
Months ago, we showed you some of the powers of Spatial, the HoloLens app that allows groups of workers to collaborate in augmented reality using 3D avatars.
Finland-based Rovio, one of the pioneers of mobile gaming, is now ready to break new ground in augmented reality with its Angry Birds franchise.
As one of the leading 3D engines for augmented reality development, a new release of Unity is a significant event that carries the potential to facilitate huge leaps forward in AR content creation.
The era of AT&T and Magic Leap has quietly entered a new phase that ramps up the mainstreaming of the cutting edge augmented reality device.
The first annual Snap Partner Summit kicked off on Thursday in Los Angeles, and with it came some new products announcements, several of which enhance Snapchat's already robust augmented reality powers.
Just weeks after revealing plans to port one of its most vital augmented reality products from HoloLens to the smartphone world, Microsoft has finally opened the mobile software floodgates to the public.
It's a magical time of year for basketball fans, with the NCAA Tournament in full swing and NBA frontrunners in the midst of their push to clinch spots in the playoffs.
Current-generation mobile augmented reality apps offer users numerous opportunities to punch up photos and videos with 3D content, but there's surprisingly few options for users to express themselves using virtual characters.
As I've mentioned in recent days, it was refreshing to discover that Microsoft's HoloLens 2 stage production was every bit as accurate as presented (check out my hands-on test of the device for more on that).
Intel's RealSense family of depth tracking cameras has a new addition with a different set of sensory capabilities.
Augmented reality and computer vision company Blippar has a new lease on life, as previous investor Candy Ventures has completed a successful bid to acquire the assets of the beleaguered company.
Last year at CES, RealMax blew away the AR headset competition with a prototype AR headset surpassing 100 degrees field of view.
If you salivate at the idea of waking up to the Jarvis-powered smart window from the opening minutes of Marvel's Iron Man, then connected home appliance maker CareOS is here to make your playboy billionaire philanthropist dreams come true.
Returning to the spotlight after its debut at last year's CES, augmented reality smartglasses maker Rokid is back with a new update.
The Federal Communications Commission (FCC) has cleared a path for Google to move forward with hand-tracking technology that could pose a major threat to Leap Motion.
Owners of Google Pixel devices now have a plethora of imaginary friends to play with thanks to the Playground augmented reality app.
In the aftermath of the launch of the Magic Leap One, Magic Leap has ejected two more executives from their leadership roles.
On Sunday, Apple CEO Tim Cook (the number one person on our NR30 list) made a rare television appearance to talk about and show off his current obsession: augmented reality.