News: UK-Based Ultrahaptics Acquires Leap Motion for $30 Million
The long and somewhat tumultuous journey of Leap Motion has come to an end, thanks to another startup.
Reality Search Results
News: Pepsi Celebrates Summer with Hundreds of Instagram Camera Effects for Soda Drinkers
With the upcoming Memorial Day weekend serving as the unofficial start of summer, Pepsi is turning to Instagram to help sell its soft drinks to quench the thirst of beachgoers and BBQers.
News: Microsoft's Live HoloLens 2 Apollo 11 Demo Didn't Take Flight, but You Can See It Thanks to Unreal Engine's Video
On Monday, the Microsoft Build conference kicked off, showcasing a series of demos that went off without a hitch — except for one big one.
News: Magic Leap Deepens Funding from Telecom Industry with $280 Million from Japan's NTT Docomo
Magic Leap's business strategy for bringing augmented reality to the mainstream has become even clearer via its latest funding round.
News: Snapchat Summons Dragons from Westeros to New York for Game of Thrones AR Promo
Spring is here across the US, but, through the lens of Snapchat and augmented reality, winter is coming to New York.
News: Microsoft to Debut HoloLens 2 Livestream Video Series with Demos, Updates, & Developer Info
To build hype for the HoloLens 2 among developers, Microsoft is borrowing a page out of Magic Leap's playbook.
Exclusive: Meta Company Asks Court for More Time in Patent Infringement Lawsuit Case
The legal drama framing the closure of Meta Company continues even after the company's assets have been sold to a new owner.
News: Google Leads Another $28 Million Funding Round into Neuron-Reading Technology at CTRL-Labs
It may sound like deja vu, but neural interface startup CTRL-labs has closed a $28 million funding round led by GV, Google's funding arm, for technology that reads user's nerve signals to interpret hand gestures.
News: Google Releases ARCore 1.7 Update, Adds Face Filters & Expands Animation Support
Snapchat made augmented reality selfie effects famous, with Facebook copying the feature across its mobile apps. Of course, others have followed, but their face tracking apps often pale in comparison to the original.
News: 8th Wall Adds Another Brick to Its Web AR Platform with AR Camera for Easy Prototyping
In the past few years, augmented reality software maker 8th Wall has worked to build its platform into a cross-platform augmented reality toolkit for mobile apps, as well as web-based AR experiences.
News: Atheer's Enterprise AR Platform Goes to Work on iPhones & iPads as Remote Support Tool
Not all enterprise augmented reality tools require a high-end headset and heavy computing power. Sometimes, a smartphone can do the job just as well. Along those lines, software maker Atheer is now bringing its workforce AR platform to iPhones and iPads via a native app.
News: ODG Patents Headed to Auction Block After Failed Magic Leap Acquisition Deal, Report Says
Despite the hype and potential of immersive computing, the augmented reality industry is showing that it is not invincible, as another AR hardware maker, this time Osterhout Design Group (ODG), is reportedly going out of business.
News: ARCore 1.6 Gifts Developers with Improved Lighting & Support for Screen Capturing
Christmas has arrived early for ARCore app developers, as Google just unwrapped a few iterative improvements to the augmented reality toolkit in version 1.6.
News: Magic Leap Releases Series of Video Sessions from Inside the L.E.A.P. Conference
Magic Leap's recent L.E.A.P. conference was free to all who registered in time, but if you weren't able to make the trip to Hollywood, the company just released video of some of the sessions that took place over the course of two days.
News: Unreal Engine Maker Epic Games Lands $1.25 Billion Investment to Drive Future of Gaming & AR
While these days it is better known for the cross-platform gaming sensation Fortnite, Epic Games also makes Unreal Engine, one of the top development environments for 3D content and, in turn, augmented reality and virtual reality experiences.
News: AR Cloud Startup 6D.Ai Video Gives a Peek at Next-Level Mobile AR from Devs Using Company's SDK
A sizzle reel just released by augmented reality cloud company 6D.ai shows off what kind of hyper-realistic AR experiences developers can build with its SDK.
News: Snapchat Becomes SnapCAT with AR Lenses for Your Feline Friends
Have you ever browsed through Lenses on Snapchat and got bummed out when the app recommends that you "try this with a friend" and you're all alone? Well, now you can take AR snaps with your cat!
News: Apple Continues Assembling AR Arsenal with Acquisition of Spektral's Background Removal Tech, Report Says
Adding another arrow to its quiver of augmented reality acquisitions, Apple has reportedly acquired Spektral, a computer vision company with technology for real-time compositing (otherwise know as the "green screen" technique in broadcast TV and film).
News: Magic Leap's Acquisition of Computes Strengthens Mesh Computing Capabilities by Crowdsourcing Processing Power
The latest business move by Magic Leap could result in a significant boost to its spatial computing platform's performance and headset design.
News: Brainlab Prescribes Magic Leap as Cure for Visualizing Medical Imaging Data, Lumin Updates Pushed to Devs
While many of the latest content partnerships announced by Magic Leap appear to lean towards entertainment and gaming, a new partnership with medical technology provider Brainlab has Magic Leap getting down to more serious business.
News: ThirdEye Reveals X2 Smartglasses Design & Retail Partnership with b8ta
Smartglasses maker ThirdEye has announced that its X1 model wearable will be updated by the slimmer, as yet unreleased X2 model. Both devices will be promoted and sold through its partner, brick and mortar technology retailer b8ta.
News: Snapchat & Facebook AR Experiences Let You Unleash Your Inner Anti-Hero & Become Marvel's Venom
Venom, the latest in a long list of comic book characters to headline its own movie, is known by comic book fans by his catchphrase, "We are Venom."
News: Mobile AR Apps Can Now Track Any Surface Using Plane Detection via Wikitude SDK
In the latest update to its augmented reality platform, Wikitude has introduced new plane detection capabilities that can anchor virtual content to surfaces at any orientation.
News: Warner Bros. Conjures 'The Nun' Snapchat AR Lens to Scare Up Ticket Sales
The latest sponsored augmented reality experience on Snapchat from a movie studio might be its scariest — and perhaps most popular — yet.
News: Epson Launches AR App to Control DJI Drones via Moverio Smartglasses
Smartglasses maker Epson remains the top gun in the drone market with its Moverio line of wearables, and the company is further elevating its offerings with its new Drone SoAR app for DJI drones.
News: Magic Leap Reveals Partnership with Oscar-Winning Effects Studio Behind Marvel's Biggest Hits
For years, Magic Leap has promised to deliver stunning augmented reality experiences that will outperform any other competitor, and a newly revealed partnership hints that the company may be able to deliver on those promises.
News: Google, Amazon, & More Invest $28M in Nerve-Tapping Technology from CTRL-Labs
New York-based startup CTRL-Labs has closed a $28 million Series A round of funding from Google parent Alphabet's GV and Amazon's Alexa Fund, among others, for its next-generation neural interface technology for AR/VR and robotics.
News: Snow App Brings Animoji Alternative to Everyone with a Smartphone
Augmented reality avatars that mimic facial expressions are no longer the exclusive province of Animojis on the iPhone X or AR Emojis from Samsung. Camera app Snow has added its own alternative to Apple and Samsung's features, which it also calls AR Emoji, for iOS and Android.
News: Renault Uses Shazam AR to Harness the Latest Star Wars Movie Hype
French automaker Renault is tapping into the promotional machine for Solo: A Star Wars Movie by deploying an AR experience through Shazam that's triggered via synergistic advertising.
News: Microsoft Japan Concept Video Demos How HoloLens Will Help Pilot the Drone Ships of the Future
Although the HoloLens is still primarily the domain of developers and researchers, the device is nevertheless on the cutting edge of showing us what will be possible with augmented reality in the coming years. The latest example comes via Microsoft Japan and a new concept video that shows off how the HoloLens will be used in the relatively near future to pilot autonomous ships.
News: Verizon's Envrmnt Team Opens Early Access to AR Design Easy App Creation Tool
The augmented reality and VR arm of Verizon, Envrmnt, wants to make it really easy for anyone to create AR apps.
News: Startup YOUAR Demos Persistent, Cross-Platform AR Experiences via ARKit & ARCore
Another AR cloud candidate has emerged in YOUAR, a startup that has developed a new system that enables persistent augmented reality experiences on iPhones and Android devices.
News: Vuzix Seeks $80 Million in Defamation Lawsuit Over Unflattering Blade Smartglasses Report
Augmented reality device maker Vuzix has filed a defamation lawsuit asking for $80 million in punitive damages, money damages, and interest against a short seller who has publicly claimed that the Amazon Alexa functionality of the company's Blade smartglasses is fraudulent.
News: Developers Can Now Add Native 3D Content Search & Download from Sketchfab to Their Apps
Sketchfab, one of the leading 3D model aggregators, continues to defend its turf from encroachment by Google. This time, the company has deployed a new API that gives developers even easier access to Sketchfab's extensive library.
News: Cisco & Accenture Lead $17.2 Million Investment Round in Upskill's Enterprise AR Suite
Enterprise augmented reality software provider Upskill has raised $17.2 million in its latest round of funding, led by new investors Cisco and Accenture.
News: Yahoo! Japan's Maps App Unveils AR Mode with an Unbearably Cute Mascot to Guide the Way
Whenever Japan does something new in tech, the cute factor is almost always taken into account. The same holds true for augmented reality, as Yahoo! Japan has just revealed its take on AR map navigation with a new AR Mode.
News: Magic Leap Filed Police Report on Over $1 Million Theft Linked to Employee
It turns out that coming up groundbreaking technology and raising billions may actually be the easy part for Magic Leap, as a new report has revealed yet another legal entanglement at the Florida-based company.
News: Leap Motion Exec Posts Early Peek at Hand Interaction Project via Meta 2
It's been months since Leap Motion, the hand-tracking interface startup, announced the hiring of Keiichi Matsuda as the VP of design and global creative director based in London. Since then, Matsuda's normally active social media stream has been fairly quiet — until now.
News: Snapchat Makes Its World Lens More Social with 3D Friendmojis
Because it takes two to tango, your dancing Bitmoji World Lens on Snapchat is getting a dance partner.
News: Facebook Is Making It Easier to Post AR Content in Its News Feed
A recent update to Facebook's News Feed could significantly broaden its reach when it comes to delivering augmented reality content.