Whenever a new Apple event invite arrives, the entire tech industry begins tearing the invite's graphics apart in a bid to decipher what the company may be planning on releasing in the coming weeks.
People fundamentally distrust magicians. And they should. The illusions they proffer are just that, illusions meant to astound rather than tangible interactions and results that have weight and meaning in our real world. Our lizard brains know this, and, no matter what the outstanding feat of "magic" presented, we nevertheless hold fast to our survival-based grip on the truth: we just saw simply "can't be real."
China-based smartphone maker Oppo is ready to put Qualcomm's latest Snapdragon chips in its latest round of smartphones, but, like Qualcomm, Oppo is also preparing to move on to augmented reality wearables.
It looks like Snap's foray into augmented reality billboards last year was successful, as the company has returned with two more outdoor advertisements for its Snap Originals series.
Ever since Skynet took over the world in the Terminator film franchise, a large segment of the world's population has feared artificial intelligence.
Although Niantic is already an augmented reality startup unicorn thanks to the success of Pokémon GO, the company has reportedly captured yet another round of funding.
Mystery is a tricky thing. Used correctly, it can give onlookers the impression that wondrous and perhaps valuable things are afoot. However, once the veil of suspension of disbelief is removed in any significant way, that same mystery can quickly turn into not just skepticism, but outright anger at what may have seemed like an attempt to dupe trusting onlookers.
On Sunday, Apple CEO Tim Cook (the number one person on our NR30 list) made a rare television appearance to talk about and show off his current obsession: augmented reality.
Over the last few years, the virtual reality space has earned a welcome reputation for fostering better representational balance with regard to gender compared to the general tech industry, with women like Nonny de la Peña and many others leading the charge.
In the latest example of non-tech companies taking on augmented reality marketing, online travel site Travelocity has added an AR version of its Roaming Gnome mascot to its mobile app.
On Thursday, yet another piece of the Magic Leap puzzle fell into place at Twilio's Signal developer and customer conference in San Francisco.
Amazon Web Services is calling up an age-old tactic of the tech industry — the hackathon — to drum up excitement and encourage the development of apps built on the Amazon Sumerian AR/VR platform.
The rite of passage for every tech product, formally known as Federal Communications Commission (FCC) certification, has come for the Magic Leap One: Creator Edition.
Amazon Web Service's do-it-yourself tool for building augmented reality experiences and VR has graduated from beta and is now available to all interested users.
Apple CEO Tim Cook's most recent tech prophecy is that "AR will change everything." And now, that includes Apple's own website.
While Google has a water-resistant phone in the Pixel 2, its CES booth was anything but. According to Tech Crunch, Google had to shut down its two-level outdoor booth once it began to rain at the Las Vegas trade show. Even though Las Vegas is the driest city in the country, Mother Nature always has her idea of fun.
The would-be role of Snap Inc. as the first step toward mainstreaming wearable tech in the form of glasses has stalled, and now we have proof. In the company's third quarter financial results report, released on Tuesday, Snap Inc. revealed that it will lose nearly $40 million due to unsold Spectacles, the camera glasses first sold at kiosks throughout the US.
Animoji, short for animated emoji, was a focal point of the iPhone X presentation at the Sept. 12 Apple event. The reactions were split, to be sure, as some considered the attention to this feature on a $1,000+ smartphone to be a bit, well ... too much. As goofy as Animojis may seem at first, the tech behind them is undeniably impressive. In fact, it's possibly the most technically advanced feature of the iPhone X.
It's not rare to see an advertisement in tech directly call out the competition. Whether it's the famous Mac vs. PC ads from back in the day or the Pixel burning the iPhone 7's lack of a headphone jack, rivalries in these commercials are certainly commonplace. Samsung's new ad campaign takes a more subtle approach to this "throwdown" advertising, but the message is still clear — Samsung wants you to know its AMOLED displays are better than Google's and LG's POLED.
Update 10/23: The hits just keep on coming. We're now seeing reports of a "smearing" effect when scrolling through apps on the Pixel XL 2. We'll expand on that at the bottom of this article, but it's still worth reading the background information on issues with LG's new POLED displays.
On May 25th, 1977 a small movie with a $13,000,000 budget came out. At the time, the executives involved had no faith that this film would make any money. To the surprise of many in the industry, not only did that film set records, it led to a number of other movies, video games, books, toys, cartoons and so much more. This film we know as Star Wars became a long lasting hit that is still setting records 40 years later.
Drive.ai (a startup founded by Stanford University graduates), Waymo, General Motors, and serial entrepreneur and author Vivek Wadhwa are featured in today's top news.
There was big news today from Google, Apple, Volvo, and Nvidia regarding their self-driving efforts.
German groups ZF Friedrichshafen AG and HELLA are collaborating to add to their autonomous portfolios with camera and radar development.
From the iPhone to the HomePod, Apple has revolutionized the tech industry. The company has changed the devices we use and how we use them, creating a new reality for all of us. As Apple continues to innovate, there's no guessing what the company will do. In fact, Apple's newest venture is possibly the most surprising one yet. With the hiring of two television executives from Sony, it appears that the tech giant is gearing up to take their phones and tablets back from Hulu, Netflix, and other...
If you're a tech enthusiast, there's no way you're not watching HBO's Silicon Valley. So you surely know the Pied Piper crew's latest shenanigans involve an app that uses a phone's camera to find facts about food items — a sort of Shazaam for food, if you may.
Samsung has some competition as LG may be incorporating OLED panels for their new flagship V30 launching later this year.
Intel launched their Advanced Vehicle Lab in Silicon Valley this week, and the tech giant is now on the hunt for potential partners.
Just like in the Spy Kids 3D movie, US soldiers may soon upgrade their mission planning from 2D to 3D. Welcome to the wonderful world of augmented reality, US Army.
In a twist in the tumultuous lawsuit between Uber and Waymo, Uber revealed today that they found a document on an employee device, allegedly stolen from Waymo.
It may seem strange to find the director of engineering at a question-and-answer site all of a sudden pick up and lead a new driverless startup, but to Kah Seng Tay, both engineering tasks require building the right infrastructure to handle large amounts of AI data.
Apple is in the process of developing its own graphics processors for future iPhones, according to recent reports.
Soon, users will no longer need an expensive headset or even a smartphone to experience mixed reality. The new Microsoft update will be bringing mixed reality applications to every Windows computer next month. This new upgrade to Windows 10 named the Windows 10 Creators Update.
Today, at Abundance 360, an exclusive event for tech entrepreneurs in Beverly Hills, California, Boston Dynamics unveiled a video of "Handle," a humanoid-like robot with wheels instead of feet.
Magic Leap, the mysterious Florida-based mixed reality start-up, announced on Wednesday that it would be opening a 260,000 square-foot expansion in Florida, and bringing along with it 725 new jobs over a five-year period. To make this happen, they will be making an $150 million capital investment, with government incentives, of course.
All across the country, retailers like Best Buy, Target, and Walmart are gearing up for their Black Friday sales. Brick and mortar stores are already packed to the brim with inventory in anticipation of the craziness that will strike as soon as the doors open the day after Thanksgiving.
We're inching closer towards the singularity—that point where technology advances to the steepest slope of the logistic function S-curve and simply skyrockets at a rate we've never seen before. Somewhere along the way, the line between humans and the tech we rely on will become blurred, and MIT's latest project might very well be a step in that direction.
The 2015 LA Auto Show showcases the best of the auto industry—well, at least according to car companies. Increases in horsepower, better fuel economy, and most importantly—the latest tech—is all on display during the 10-day event in Southern California. Once of my first missions at the show was to figure out who is putting the most care and thought into in-cabin electronics, mainly the ones that guide us around and play our music, affectionately known as "infotainment."
With developments from tech giants Apple and Samsung being shared throughout the interwebs, the term smartwatch has become increasingly popular over the last year. That being said, smartwatches have been around for a while.
With rumors of the Active and Prime versions on the immensely popular Galaxy S5 circling the web for the past few weeks, today, we've got some clear proof of the upcoming Active variant.