Not content to let NFL's official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut's playbook with a promotional augmented reality game.
Free beer and AR? What could be better? Amstel, a Dutch beer brand, has launched an innovative sampling campaign using an AR app called "Snatch." Snatch is a treasure hunt gaming app, and if you win the game, your prize is 10,000 free pints of Amstel beer, redeemable at Mitchell & Butler pubs.
For the most part, Xbox Live is amazing, but there is one thing that has been annoying for pretty much everyone, to say the least. Microsoft Points.
AMC Theatres was never a fan of MoviePass and even predicted its unsustainability. After the struggling MoviePass turned off diehard fans with too many new restrictions to combat its cash problems, AMC stepped in to save the day with its AMC Stubs A-List subscription for cheaper movie tickets.