Renovation Experience Search Results

News: Magic Leap Used to Bring AR to H&M & Star Wars Fashion Collaboration in Tokyo Developed by Warpin Media

There may be questions from some about the future of Magic Leap, but in Japan, The Force is with the augmented reality startup.

News: Magic Leap & Weta Workshop Launch Boosters Game from Dr. Grordbort's Invaders Universe

Magic Leap took years to launch, but when it did, the company managed to quickly become the leading rival to Microsoft's HoloLens (at least when it comes to experimental immersive experiences).

News: HBO Returns to the AR Well with 'Watchmen' Lens on Snapchat

After leaning on augmented reality for its outdoor advertising, HBO has called on augmented reality again via Snapchat to promote its Watchmen series.

News: 'Terminator: Dark Fate' Invades Snapchat with Pair of Augmented Reality Camera Effects

The original iterations of the Terminator film franchise have served as the inspiration (via the heads-up display of the T-800) for future augmented reality dreams, so it is fitting that the current crop of AR gives the latest installment in the series a promotional boost.

News: 8th Wall Expands Web AR Offerings with Cloud Editor + Hosting for One-Stop Development

Silicon Valley-based startup 8th Wall has spent much of the last few years building a reputation for enabling AR experiences that are platform agnostic via web browsers and mobile apps. Now, 8th Wall is promising to give developers the freedom to build and host AR experiences from anywhere via a simple web browser.

News: Disney's 'Maleficent' Brings Its Magic to YouTube with Augmented Reality Make-Up Experience

Dark mode themes for mobile apps are all the rage these days, but YouTube is taking that a bit literally with its latest augmented reality experience.

News: 8th Wall Escalates Race for Volumetric Video Content with Microsoft Mixed Reality Capture Support

As demonstrated by holographic experiences for the Microsoft HoloLens and the Magic Leap One, volumetric video capture is a key component of enabling the more realistic augmented reality experiences of the future.

News: Microsoft Mixed Reality Capture Demonstrates the Future of Music Videos via Volumetric Capture

Video may have killed the radio star, but will volumetric capture and augmented reality kill the video star?

News: ReplayAR Anchors Your Photos in Real-World Locations So You Can View Them in AR Later

Imagine sitting on your patio, scrolling through your phone's photos, reminiscing about the past. Now imagine being able to see those photos floating in the air, at the exact vantage point from where they were taken a year ago.

News: Sony Gives Spider-Man a New Augmented Reality Home via iPhone & Android Apps

Fans of the friendly neighborhood Spider-Man have yet another way to experience the web-slinger in augmented reality.

News: Snapchat Turns Wrigley Field into the Upside Down for 'Stranger Things' Promotion

With the third season of Netflix's hit series Stranger Things set to debut July 4, it's time to crank up the hype machine, this time, in augmented reality.

News: Unity Bulks Up Advertising Capabilities with Responsive AR Ads

Augmented reality has taken the advertising industry by storm, but the technology has a steep learning curve. Luckily for advertisers, Unity is here to flatten the curve a bit.

News: Snapchat Assists Warriors & Raptors Fans in Rooting for Their Teams with NBA Finals AR Experiences

With the defending champion Golden State Warriors and Drake's favorite team, the Toronto Raptors, set to face off in the NBA Finals starting Thursday, Snapchat has gifted hoops fans with a pair of augmented reality experiences.

News: Magic Leap Drops Video Teaser for Game of Thrones Experience

There are only three more episodes of Game of Thrones left before the saga is over, but Magic Leap is capitalizing on the series' popularity while it still can.

News: North Lets Focals Owners Share Their Experience with Friends via New Software Updates

With the latest software updates for its Focals smartglasses, North has essentially deputized its customers as marketing evangelists to friends and family.

News: Budget Airline easyJet Packs Augmented Reality Luggage Checking Feature into Its Mobile App

Mobile app publishers are using augmented reality to solve everyday measurement problems from measuring the length or height of items to previewing furniture in the home.

News: Bluetooth 5.1 Adds Precision Location, Offers Beacons for Indoor Navigation & More Augmented Reality Experiences

The ability for apps and devices to determine the precise location of physical and virtual objects in space is a key component of augmented reality experiences, and the latest advancements in Bluetooth technology may have a hand in facilitating such location services in the near future.

News: Adobe Boosts Its 3D Content Creation Capabilities with Allegorithmic Acquisition

Already a powerhouse for its graphic design tools, Adobe is making a run at the 3D content creation realm dominated by Unity and Epic Games by acquiring software maker Allegorithmic.

News: Magic Leap & AT&T Team Up to Bring Fans 'Fantastic Beasts' AR Movie Experience in Chicago

Despite less than glowing reviews from critics, the latest installment from the Harry Potter spinoff movie series, Fantastic Beasts: The Crimes of Grindelwald, is winning at the box office.

News: Walmart & Target Unwrap New Augmented Reality Features to Bring in Holiday Shoppers

This year's holiday shopping season is shaping up to be fertile ground for augmented reality to show its worth, as both Walmart and Target have crafted immersive experiences designed to engage shoppers in the coming weeks.

News: Niantic Demos Real World Platform & Spatial Audio Features for Pokémon GO & Ingress at Tokyo Conference

In the waning days of October, at the Innovation Tokyo 2018 conference, attendees got their hands on some of the new augmented reality experiences that Niantic is working on through its Real World Platform.

News: Levi's Now Selling Exclusive Disney Denim Through Shoppable AR Lens on Snapchat

Snapchat continues to deepen its roster of clients adopting its Shoppable AR Lens, with clothing giant Levi's and Disney becoming the latest brands to try on the e-commerce platform for size.

News: AR Cloud Startup 6D.Ai Video Gives a Peek at Next-Level Mobile AR from Devs Using Company's SDK

A sizzle reel just released by augmented reality cloud company 6D.ai shows off what kind of hyper-realistic AR experiences developers can build with its SDK.

News: Wingnut AR's Pest Control Is Unreleased, Mostly Unseen, but Undeniably One of Magic Leap One's Best Titles

Despite the relatively small size of Magic Leap's first annual L.E.A.P. conference, there was a lot to see and experience. Apparently missed by many was one of the best experiences I had at the event: Wingnut AR's unreleased Pest Control game.

News: Warner Bros. Conjures 'The Nun' Snapchat AR Lens to Scare Up Ticket Sales

The latest sponsored augmented reality experience on Snapchat from a movie studio might be its scariest — and perhaps most popular — yet.

News: Magic Leap Lifts Curtain on Augmented Reality Experiences for Magic Leap One

In the wake of the smoke from the meticulously orchestrated launch of Magic Leap One, the company has revealed what "leapers" can expect to experience via Lumin OS when their devices arrive between now and the end of the year.

News: Unreal Engine Update Brings Support for Latest Augmented Reality Toolkits from Magic Leap, Apple, & Google

On Thursday, Epic Games released Unreal Engine 4.20, which finally includes support for the latest iterations of ARKit and ARCore, as well as Magic Leap One early access.

News: Snapchat's Lens Explorer Guides You Through a Land of Augmented Reality Creations

Augmented reality experiences created in Lens Studio now have a permanent home in the Snapchat app. On Tuesday, Lens Explorer will begin giving users access to a scrollable screen full of a variety of new Lens Studio creations.

News: Zappar's ZapWorks Promises to Give Anyone the Power to Create Complex AR Experiences Without Coding Experience

Another entrant into the do-it-yourself AR content creation market has emerged, as Zappar has updated its ZapWorks Studio software to include features for development newbies.

News: Liverpool Soccer Fans Can Try on the Team's Uniform in Augmented Reality with New Balance Snapchat Lens

New Balance is helping Liverpool Football Club (FC) fans see how they look in the team's new kits with an augmented reality experience in Snapchat.

News: Target Taps YouCam for Augmented Reality Cosmetics Web App

Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick.

News: U2 Takes Fans Behind the Scenes of Its New Augmented Reality Tour

Last month, we told you about U2's new augmented reality-powered music tour. But if you don't have the means to travel to the show, the group recently revealed an inside look at what it will be like and what inspired the band to dive into immersive technology.

News: Star Wars Holochess Comes to ARKit-Friendly iPhones & iPads

Part of the Star Wars: Jedi Challenges experience that was once exclusive to users of Lenovo's Mirage AR headset is now available to anyone with an ARKit-compatible iOS device.

News: Verizon's Envrmnt Team Opens Early Access to AR Design Easy App Creation Tool

The augmented reality and VR arm of Verizon, Envrmnt, wants to make it really easy for anyone to create AR apps.

News: Facebook Debuts Image Recognition in Camera AR with 'Ready Player One' & 'A Wrinkle in Time' Poster Promos

Despite the wide availability of markerless augmented reality experiences for mobile devices, there is still a market for scanned triggers for content, as evidenced by the new image recognition capabilities on Facebook's Camera AR platform.

News: Mapbox Launches Location-Based AR Platform with Multi-User Support

Location services provider Mapbox is giving developers a means for building location-based AR apps and multi-user experiences with its new Mapbox AR toolkit.

News: Theaters Turn to Mobile AR Gaming to Reclaim Pre-Show Movie Experience

Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.

News: Here's What Magic Leap's Screens Feature Might Look Like

During the unveiling of its content partnership with the NBA, Magic Leap CEO Rony Abovitz, with an assist from former player/current pitchman Shaquille O'Neal, described at least one of the ways fans would be able to experience sports using the augmented reality device.

News: Cover Girl Opts for Browser AR Try-on Tool Instead of Mobile App & the Results Are Tragic

The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week.

News: See & Feel a Supercar in Augmented Reality with Ultrahaptics on the Meta 2

With today's augmented reality experiences, we can see and hear virtual content, but Ultrahaptics wants you to be able to feel those experiences, too.