News: Snapchat Summons Dragons from Westeros to New York for Game of Thrones AR Promo
Spring is here across the US, but, through the lens of Snapchat and augmented reality, winter is coming to New York.
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News: Google Glass Engineer's Patent Application Points to Potential Google AR Headset
If you thought Google was sitting on the sidelines of the growing race toward mainstreaming augmented reality, think again.
News: SK Telecom Rolls Out Magic Leap In-Stores in South Korea, Announces Harry Potter & League of Legends AR Partnerships
The partnership between Magic Leap and leading South Korean wireless carrier SK Telecom took on an added importance earlier this week as the company unveiled the world's first nationwide 5G network.
News: Medivis App for Magic Leap One & HoloLens Lets You Study the Human Anatomy in Augmented Reality
Not content to merely assist surgeons via the HoloLens, Medivis has expanded its augmented reality suite to Magic Leap One with an app for medical students.
News: NBA Update Delivers Live Games & Player Comparison Stats in Magic Leap App
It's a magical time of year for basketball fans, with the NCAA Tournament in full swing and NBA frontrunners in the midst of their push to clinch spots in the playoffs.
News: Scope AR Snags $9.7 Million to Expand Its Enterprise Augmented Reality Platform
While the tech industries giants and eager startups chase the dream of widespread consumer augmented reality, enterprise AR is living the dream today.
News: Torch App Teams with 6D.Ai to Add Occlusion & Persistence to AR Creations
Over the past year, two trends have emerged among augmented reality development software: make it easier to create AR content, and give AR apps better environmental understanding with just a smartphone camera.
News: HBO Crowns Snapchat as King of Its 'Game of Thrones' Augmented Reality Promotion at SXSW
The hype for HBO's Game of Thrones reached proportions as epic as the series itself this week with the latest release of the final season's official trailer, but it's a Snapchat promotion that will truly make fans at SXSW bend the knee.
News: Microsoft to Debut HoloLens 2 Livestream Video Series with Demos, Updates, & Developer Info
To build hype for the HoloLens 2 among developers, Microsoft is borrowing a page out of Magic Leap's playbook.
News: Magic Leap & SK Telecom Seal Exclusive Wireless Partnership for South Korean Market
As Magic Leap continues to spread its influence in the US with the help of wireless carrier AT&T, the augmented reality startup is also working its way into East Asia.
News: Google Leads Another $28 Million Funding Round into Neuron-Reading Technology at CTRL-Labs
It may sound like deja vu, but neural interface startup CTRL-labs has closed a $28 million funding round led by GV, Google's funding arm, for technology that reads user's nerve signals to interpret hand gestures.
News: 8th Wall Adds Another Brick to Its Web AR Platform with AR Camera for Easy Prototyping
In the past few years, augmented reality software maker 8th Wall has worked to build its platform into a cross-platform augmented reality toolkit for mobile apps, as well as web-based AR experiences.
News: Atheer's Enterprise AR Platform Goes to Work on iPhones & iPads as Remote Support Tool
Not all enterprise augmented reality tools require a high-end headset and heavy computing power. Sometimes, a smartphone can do the job just as well. Along those lines, software maker Atheer is now bringing its workforce AR platform to iPhones and iPads via a native app.
How To: Scan QR Codes in Your Pixel's Camera App
QR codes have become a staple in our everyday lives. Companies use them for everything from marketing promotions to movie tickets thanks to security they provided for these types of transactions. But for years, Android users had to download an app to scan these codes. Well, not anymore.
News: DigiLens Previews Smartglasses with Its Waveguide Displays in New Video on Design & Manufacturing Approach
Designing and manufacturing waveguides for smartglasses is a complex process, but DigiLens wants us to know that they have a software solution that partially solves that problem.
News: Leap Motion's New Experimental Tools Give Developers Access to Camera Data & Unlock Multiple Device Support
After weathering an executive departure and reports of a failed sale to Apple, Leap Motion is getting back to the business of pushing the envelope for augmented reality development and interaction.
News: Epson & DJI Drones Give California Firefighters a Smartglasses Assist During Deadly California Wildfires
The wildfires that spread across Northern California for two weeks in November were among the deadliest and most destructive in the state's history. Ultimately, the incident claimed 85 lives, and hundreds of people are still missing in the wake of the disaster, which impacted over 154,000 acres of land.
News: ARCore 1.6 Gifts Developers with Improved Lighting & Support for Screen Capturing
Christmas has arrived early for ARCore app developers, as Google just unwrapped a few iterative improvements to the augmented reality toolkit in version 1.6.
News: US Army Declares Microsoft the Winner in Battle for $480M AR Headset Contract
In their first head-to-head major contract clash, Microsoft has emerged victorious over Magic Leap, as the US Army has awarded a $480 million contract to the HoloLens maker.
News: Magic Leap Roars into the Auto World via Kia Stinger App from RelayCars
Magic Leap One owners, start your virtual engines, as automotive virtual reality developer RelayCars has published an app to Magic Leap World that lets users customize and test drive a 2019 Kia Stinger.
News: Vermeer Beta iPhone App Lets You Use Augmented Reality to Map Out Your Drone Flight
Augmented reality and drones already go together like turkey and stuffing, but a new iOS app adds some spice to the combination with a new kind of flight path automation.
News: Magic Leap Launches App Creator Grant Program Awarding Up to $500,000 in Funding
On Thursday, Magic Leap decided to step up its efforts to foster its developer community by launching the Independent Creator Program.
News: Children's Book Classic Peter Rabbit & Other Tales Come to AR via iOS App
The landscape for mobile augmented reality apps is still mostly filled with utility and gaming apps, but a new entrant into the space is looking to pull children into the mix.
News: Investors Back Another AR Display Maker as LetinAR Closes $3.6 Million in Funding
Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components.
News: Air New Zealand Takes Wraps Off Magic Leap One Adventure Tourism Game
The thrill and excitement of great tourism generally requires visitors to take part in the country's local fare in person. But Air New Zealand's new augmented reality experience for the Magic Leap One gives visitors an immersive taste of what the country has to offer without ever setting foot in the country.
News: Onshape Partners with Magic Leap to Bring Its Collaborative Industrial 3D Design Tool to AR
Departing from the long string of entertainment-focused partnerships released in recent weeks and months, a new, enterprise-focused Magic Leap app has finally emerged in the form of Onshape.
News: Upskill Releases HoloLens Version of Skylight AR Productivity Platform
Augmented reality productivity software maker Upskill has expanded the reach of its Skylight platform with support for Microsoft HoloLens.
News: Magic Leap's Acquisition of Computes Strengthens Mesh Computing Capabilities by Crowdsourcing Processing Power
The latest business move by Magic Leap could result in a significant boost to its spatial computing platform's performance and headset design.
News: Brainlab Prescribes Magic Leap as Cure for Visualizing Medical Imaging Data, Lumin Updates Pushed to Devs
While many of the latest content partnerships announced by Magic Leap appear to lean towards entertainment and gaming, a new partnership with medical technology provider Brainlab has Magic Leap getting down to more serious business.
NR30: The AR Hardware Leaders of 2018
It is almost indisputable that smartglasses and head-worn displays are the future of augmented reality. However, at this precise moment, they are still a very niche market.
News: Verizon Is Giving Away the iPhone XS via Snapchat AR Scavenger Hunt
Now that the iPhone XS is officially available for pre-order, Verizon and Apple are giving Snapchat users the opportunity to win the device through an augmented reality scavenger hunt rather than forking over $1,000 for one.
News: Mobile AR Apps Can Now Track Any Surface Using Plane Detection via Wikitude SDK
In the latest update to its augmented reality platform, Wikitude has introduced new plane detection capabilities that can anchor virtual content to surfaces at any orientation.
News: 7-Eleven Puts Augmented Reality in the Game to Attract Football Fans
Not content to let NFL's official pizza sponsor corner the market for feeding football fans, 7-Eleven has taken a page out of Pizza Hut's playbook with a promotional augmented reality game.
News: ARKit App WiARframe Wants to Be the Destination for AR Prototyping & Discovery
A new app for iPhones and iPads gives developers a sandbox for testing their AR experiences and sharing them with the world.
News: Venus Williams Joins Her Sister in AR via American Express Installation at the US Open
Fans attending the US Open Tennis Championships in Queens, New York, which kicks off on Monday, will have the opportunity to meet tennis star Venus Williams in an augmented reality game sponsored by American Express.
News: Kickstarter Game System Uses iOS & Android Devices to Merge Tabletop Gaming with Augmented Reality
The fortunes of ARKit and ARCore are still in the hands of developers, who have been increasing the number of mobile augmented reality apps on the market, but perhaps not as fast as companies like Apple might have expected. But one new product is looking to literally kickstart mobile AR gaming by introducing a few key components that harness the traditional board game model.
News: Nexus Phones Are Finally Dead
It's a sad day for one of the most beloved series of Android phones. For the first time since 2009, there's a new version of Android, but it's not being made available to Google's own Nexus devices.
How To: 11 Micro-Gig Apps to Earn Extra Income Right from Your Phone
The gig economy is thriving, and if you aren't already making money with your phone, you could be missing out on easy residual income. Some people just want extra cash, and some even manage to completely ditch the 9–5, enabling them to work at their own pace and set their own hours.
News: AT&T Joins Forces with Magic Leap as Exclusive Launch Partner
Another massive piece of the mysterious augmented reality puzzle known as Magic Leap fell into place on Wednesday as AT&T announced that it will be the exclusive launch carrier for the device.
News: Snapchat Takes a Trip to the Amusement Park with AR for Disney, Universal, & Six Flags
As if riding roller coasters and meeting your favorite childhood cartoon characters weren't amusing enough, Snapchat is amping up the fun with augmented reality at the world's leading amusements parks in the this summer.