Former Google and Uber engineer Anthony Levandowski's scathing accusations challenging the physics behind Tesla CEO and founder Elon Musk's claims about Autopilot should force Musk to make his case that self-drive cars don't need LiDAR in the next few months.
Elon Musk has repeatedly said Tesla models in production today have the requisite hardware to offer "full self-driving" capabilities. But for features more advanced than Level 3, Tesla will, in fact, have to revamp Autopilot's hardware to handle the extra computing load.
As more companies begin adopting augmented reality in the workplace, providers like Vuzix reap the benefits.
Cruise Automation follows Waymo's and Uber's lead with its debut of a beta version of an app-based driverless ride-hailing service for its employees in San Francisco, ahead of a possible launch of a full-fledged commercial offering within four years.
Augmented reality can be used to fascinate and entertain, but it can be applied in the workplace. While companies on the entertainment end received their votes of confidence via funding, two companies working with enterprises demonstrated their worth by teaming up to pursue customers.
The augmented reality productivity app market for is a crowded space, so differentiation can be an advantage. Atheer is doing just that this week with their AiR Enterprise application.
Tesla founder and CEO Elon Musk said during the Model 3 launch party Friday night that all Tesla cars in production have the same driverless hardware, signaling that Tesla's jump to Level 4 hinges on a software update — but Musk didn't exactly say that.
After watching Samsung's exploding phone fiasco this past year, I took comfort knowing that the likelihood my iPhone would suddenly combust was slim. However, after hearing about a recent incident in Wisconsin, iPhone owners may have reason to worry.
Verto Studio 3D is a 3D modeling package that has been in the works for a while now by Michael Farrell, the owner of Verto Studio LLC. Farrell has been working toward bridging the gap between XR 3D modeling and what we have become accustomed to with desktop 3D modeling packages like 3D Studio Max, Maya, and Blender.
If it's not official by now, it really should be: if you're going to sell cosmetics, you need an augmented reality app. Of course, that's not all augmented reality is good for. It can be used to animate medical models and engage sports fans. Read on below…
Tesla founder and CEO Elon Musk offered some insight into how hackers might seek to turn driverless cars into zombie fleets, but remained upbeat about what can be done about it.
As our cells age, they eventually mature and die. As they die, they alert nearby cells to grow and multiply to replace them. Using a special imaging process that combines video and microscopy, scientists have observed the cellular communication between dying and neighboring cells for the first time, and think they may be able to use their new-found information against cancer cells, whose damaged genomes let them escape the normal dying process.
Zently — the mobile app for renters — is taking on Venmo with its newest feature. Traditionally used to automate rent payments, deliver rent checks for free, and communicate with your landlord, it now allows you to connect to your bank account and split bills with housemates. Following the addition of Zelle to several major banks apps — to allow users to transfer money to their contacts — the battle of the mobile payment apps is getting increasingly fierce. With this new update, Zently is als...
When it comes to differentiating from the competition, brands are continuing to leverage augmented reality to give consumers to the point that there are few "firsts" left to achieve in the marketplace. While L'Oreal jumps on the augmented reality bandwagon for cosmetics, Acura finds a new way to make augmented reality a spectacle in the automotive industry.
Volvo Cars' "all-electric" announcement last week was seen as a direct threat to Tesla's electric vehicle (EV) and driverless lead, but German auto giant Volkswagen (VW) says it is in a better position to challenge Tesla.
China's Baidu, the Chinese equivalent of Google, live streamed a video yesterday of CEO Robin Li riding a self-drive vehicle along the streets and highways of Beijing.
The automotive industry is traditionally very conservative, so when a carmaker says it will launch a particular model or feature by a certain date, it means a lot.
One of my favorite things about Instagram, and the reason why it's still my go-to app, is the fact that it's not like Facebook or YouTube. After our last presidential election, well, I think we've all been scarred from going anywhere near Facebook. And YouTube, I'm not sure why comments on that platform are some of the worst, but they are.
The evidence is mounting and is becoming indisputable: Gut bacteria play a role in strokes and heart attacks. The link may seem a little far-fetched, but cardiovascular disease may have less to do with what we eat and more to do with what chemicals gut bacteria make from the food we eat.
Tesla has confirmed the EV carmaker has begun to upload videos from models equipped with its latest flavor of Autopilot, as Tesla seeks to "fleet source" data to help improve its cars' machine learning capabilities.
At the eMerge Americas investors conference in Miami, Florida, Magic Leap founder and CEO Rony Abovitz previewed details of the launch of their highly-anticipated device.
Get ready IG influencers, the Instagram promotional world as you know it is about to change. Instagram is one of the top places for influencers to make money with product promotion. So, of course, it is to be expected that these IG dominators would run into their fair share of disasters. Especially since over 90% of celebrities and influencers on Instagram don't follow FTC guidelines.
Much work needs to be done before laws and regulations no longer block driverless' rollout in the US, Rob Csongor, vice president and general manager of Nvidia's automotive division, said today during a US Senate committee hearing.
Waymo revealed more clues about its future business model after it said yesterday it plans to kill its Firefly pod-like car project and focus more closely on offering driverless systems for commercially available car and truck models.
A case of West Nile virus recently confirmed in a person in Barton County, is the first human case of 2017 in Kansas. State health officials confirmed the appearance of West Nile this year in a press release on June 9th.
Multistate outbreaks of Salmonella infection in humans have led the Centers for Disease Control to advise caution when interacting with poultry. A press release on June 1st mentioned eight multistate outbreaks connected to backyard flocks. As of May 25, 372 people in 47 states were reported infected with the outbreaks' Salmonella strains. That means this year could be as bad as 2016, a record year, for salmonella outbreaks with 895 people infected.
At Apple's yearly event, the World Wide Developers Conference, the tech giant finally announced their decision to enter the augmented reality space. Through adding basic AR functionality to the beta release of Xcode 9, the development environment for Mac computers, as well as their line of iOS devices, the company has said they understand the importance of the tech.
With so many companies announcing news or demonstrating technologies at the Augmented World Expo 2017, it can be a challenge to see it all. In fact, we are still unpacking some of our in-depth on-site coverage. So, this edition of Brief Reality is focused on the news we did not cover last week.
Augmented reality is quickly becoming a popular tool for marketing use cases, as demonstrated by new projects serving the automotive, entertainment, and tourism industries this past week.
Mitochondria are known as the powerhouses of our cells because they generate energy to power them. But they also play a key role in the death of cells when they're damaged, infected, stressed, no longer needed, or at the end of their life.
Marketing and healthcare, two of the leading industries in the adoption of augmented reality, continue to demonstrate applications for the technology in their businesses. Meanwhile, improvements to augmented reality devices are just around the corner with new developments from two display makers.
Your friends are ditching Snapchat for Instagram. After the social network turned camera company announced it lost $13.30 per user in its first quarter as a publicly traded company, well, it doesn't look too good for the platform's future, y'all.
Our canine best friends could spread our bacterial worst nightmare, according to a recent study. The problem with drug-resistant bacteria is well known. Overused, poorly used, and naturally adaptive bacteria clearly have us outnumbered. As science drives hard to find alternative drugs, therapies, and options to treat increasingly resistant infections, humans are treading water, hoping our drugs of last resort work until we figure out better strategies.
Buying a smartphone used is an excellent way to save money, but those savings come with a risk that your seller isn't as forthcoming as they claim. You don't want to end up buying a stolen smartphone because it might not work correctly ... and, you know, it's wrong. Luckily, there's an easy way to check if the phone you're about to buy is legit.
There have been a number of rumors about the iPhone 8 over the past couple of months, but the latest speculation about the device's dual FaceTime camera, that could take 3D selfies, has definitely grabbed our attention.
Magic Leap has always been intensely secretive about its work on its augmented reality headset, so it's interesting that they're now publicly recruiting developers to build software for the device before its launch.
This week's Brief Reality is led by a pair of stories with an eye to the future of the augmented reality industry, first in terms of standards for the industry, then with regards to its future applications in the automotive realm. Finally, one company looks to boost its future sales with an executive hire.
The US driverless market has become a competitive – and crowded – arena, with big names like Google, Apple, Uber, and even Intel intent on leading the pack. Not to be outdone, the EU is also getting in on the automated car action with self-driving fleets launching in both the UK and the Netherlands within the next two years.
This week in Market Reality, we see two companies capitalizing on technologies that contribute to augmented reality platforms. In addition, industry mainstays Vuzix and DAQRI have business news of their own to report.
Your Android phone could be listening to ultrasonic ad beacons behind your back. The unwelcome news comes year after app developer SilverPush promised to quit using its (creepy!) eavesdropping software.