Not content to just be a provider of rugged smartglasses for enterprise users, DAQRI has made the jump into the AR software side of the industry with its new Worksense productivity suite.
Investors aren't keen to throw money at a new technology sector without at least some hope of a significant return on their investment in the future. That's why a recent run of activity within the augmented reality business space has stoked some new optimism among the financial community.
Mobile apps themselves are not always the end product or service for generating revenue. More often, they are deployed as tactics within a larger marketing or public relations strategy.
According to Digi-Capital, investors poured $1.8 billion into augmented and virtual reality companies over the last 12 months, including $300 million in the third quarter. These investments are not made without a means to monetize products and services.
The staff at Next Reality News is legitimately excited about the prospects that Google's ARCore could bring not only to smartphones and tablets running Android, but also to Android-based hardware such as smartglasses.
An update to the iFramed social media gateway app for iOS adds an augmented reality feature called JuxImage that gives its users Snapchat-like photo and video effects.
A pair of organizations recognized companies working in augmented reality for their innovative technologies over the past week. Meanwhile, another company used augmented reality for a sector that is overdue for a technology makeover, while another company has developed new camera modules that could usher in the next evolution of mobile AR.
It seems that mobile app developers are constantly coming up with new ideas to apply augmented reality, with Apple's ARKit promising to increase adoption in apps exponentially.
We're all guilty of a little social media stalking now and again. Or ... every day. Who's keeping track? Everyone secretly wants to know what their ex/arch nemesis is doing for the weekend via Snapchat or Instagram Stories.
If you find this update from Pinterest more than a little creepy, I agree. If you don't, then keep reading about how Pinterest's updated "Lens" feature is your next must-have tool!
Recent launches of YouTube TV and YouTube Go created a bit of excitement on the web. Though the latter allows downloading, it doesn't allow background playback, as that would require a YouTube Red subscription for $10 a month. However, there's still a way to get both of these features without paying a dime.
Verizon launched the $80 unlimited prepaid plan this week and we've found that it actually isn't as limitless as they would have you believe.
We all know Google's Image Search to be our trusty little companion when it comes to browsing through ideas on the web. Now, Google is adding on "style ideas" to its search feature to help you boost your "style IQ" every time Google catches you snooping through new handbags on the market.
Pottery Barn has teamed up with Google to create 3D Room View, a new mobile app to allow all wannabe interior designers (like me) to pick out the perfect couch, table, or whatever, and then overlay it onto a spot in his or her house.
Nokia, the Finnish telecommunications company, is about to shake things up a bit after its networks sales in the final quarter of last year declined 14% compared to sales in 2015.
The US Department of Education has put together a competition called the EdSim Challenge with a $680,000 purse to facilitate next-gen education. The event calls upon augmented and virtual reality, as well as video game developers, to bring immersive simulation concepts to prepare the workforce of the future.
Over the course of the past century or so, media consumption has gone from a few readers enjoying their local print publication to billions of users viewing countless hours of video across the globe each day. This was a gradual evolution at first, but recent advancements in mobile connectivity have sent us into a climb the likes of which we have never seen before.
Slowly but surely, Microsoft seems to be steering Windows in the direction of Google's Android. First, they released Windows 10 as a free upgrade, mainly because they wanted to cash in on the revenue that they hoped would come when more users had access to the Windows Store. Then, they included tons of tracking "features" to help populate Bing with targeted ads, which has always been Google's primary method for monetizing Android.
With shows like "The Mandalorian" and movies like "Frozen 2," Disney+ has quickly become a must-have streaming service. However, with Netflix, Amazon Prime Video, and Hulu, adding another subscription-based service can become expensive — but there are ways to trim down the cost.
You can block artists no matter where you are in Spotify's mobile app for Android or iOS, but it's not as easy when you want to hide songs from playing. Disliking tracks is possible here and there, but not everywhere, and that's a serious problem if you keep hearing songs you hate.
Mobile gaming has exploded, with roughly $70 billion in revenue in 2019. This gave rise to the so-called gaming phone, headlined by names like Razer and ASUS. While the Galaxy S20, S20+, and S20 Ultra are being marketed as everyman devices, make no mistake — these are unstoppable mobile gaming machines.
Augmented reality gaming pioneer and Pokémon GO mastermind Niantic is putting the pieces on the gameboard to prepare developers and gamers for the launch of its AR cloud platform.
There's a direct correlation between the proliferation of augmented reality apps and the demand for 3D content, and PTC just quantified that in dollars.
As much funding as Magic Leap has secured, another round of funding will still catch headlines. However, the latest funding solidifies the company's strategy for succeeding in the consumer segment of AR.
Augmented reality and computer vision company Blippar has a new lease on life, as previous investor Candy Ventures has completed a successful bid to acquire the assets of the beleaguered company.
Despite its status as a hot commodity amongst emerging technologies, the augmented reality industry is not immune to the ebbs and flows that occur in every industry.
Investors continue to bet on augmented reality, both for short-term returns and long-term plays. This week, Niantic reportedly picked up another round of funding from Samsung and others, based on the success of PokémonGO and the prospects for future revenue. Likewise, investors see value in WaveOptics, whose waveguide displays could make consumer smaller AR smartglasses possible within the next year.
Signaling a new direction forward for the company, Magic Leap shook up its executive suite by re-assigning to top leaders to new advisory roles. Meanwhile, a new startup backed by Hollywood executives, tech venture firms, and notable angel investors plans to bring new life to AR for marketing entertainment properties.
Now that the Magic Leap One is out in the real world, the mystery behind the company lies not in whether it will actually ship a product, but when it will ship a consumer product. Or, does CEO Rony Abovitz steer the company in a different direction first?
When you drive along the deceptively sedate streets of Silicon Valley, there are few hints that all those nondescript office parks and low-rise buildings contain the very future of the planet, but they really do. On a recent trip to tech's epicenter, I found that out firsthand when I got to visit the offices of Meta, the startup that produced the Meta 2 augmented reality headset.
Another piece of Magic Leap's mysterious story has been uncovered thanks to a new patent application revealed on Thursday, March 15.
The next frontier for AR hardware is the consumer headset, and tech companies of varying size and tenure are working hard to strike the right mix between comfort, cool factor, and cost. How these companies handle the hype and flow of information vary wildly.
Snapchat is mostly credited as the first AR social network, and, like most social media companies, its revenue model is nested largely within advertising. As such, the company now has a new avenue for branded content.
While ARKit and ARCore are poised to bring AR experiences to millions of mobile devices, one company is poised to anchor those experiences anywhere in the world with just a set of geographic coordinates.
Innovation Congress starts tomorrow, but its creator, Jason Keath, spoke to Next Reality today about the future of augmented reality.
While restaurants and classrooms have enacted policies banning cell phones, one father has had enough of his kids' obsessive phone habits. Dr. Tim Farnum is now seeking to ban the sale of smartphones to children under 13.
Every Friday, Next Reality reviews the latest headlines from the financial side of augmented and mixed reality. This Market Reality column covers funding announcements, mergers and acquisitions, market analysis, and the like. This week's column is led by two companies cashing in on visual inputs.
Last month, it was revealed that Juniper Networks' routers/firewalls were hacked. It was reported that a backdoor was implanted in the operating system of their routers/firewalls and that attackers could listen in on all encrypted communication. There are now fears that all confidential communications by U.S. government agencies and officials could have been compromised over the last three years.
Mostly all hackers like to have a laugh. We like to have fun! We like to troll. And maybe, even cause some havoc once in a while. But, while we do this, we must always stay in the line of the law.
Your Nexus 5 comes with a pretty cool feature baked in called Android Beam. Using NFC, or Near Field Communication, this functionality allows you to send information to another compatible device by simply touching the two together. Most flagship devices have NFC built into them these days, so there is a broad range of devices that your Nexus 5 is capable of sharing information with wirelessly.
