News: YouTube Unleashes First AR Makeup Try-On Tool with Mac Cosmetics
While Modiface, YouCam, and others have been playing in the virtual make-up marketing pool for a while, here comes Google ready to splash down with a cannonball.
While Modiface, YouCam, and others have been playing in the virtual make-up marketing pool for a while, here comes Google ready to splash down with a cannonball.
The mobile augmented reality war for dominance between Apple and its Asia-based rivals is in full effect.
After North cut the base price of its Focals smartglasses, Vuzix is now testing the waters of a lower price point for its Blade smartglasses.
It looks like it's cuffing season for AR hardware makers and telecommunications corporations. With AT&T aligned with Magic Leap as its exclusive wireless retailer on the high-end AR side, Verizon has also reached a master reseller agreement with Vuzix, according to a filing with the Securities Exchange Commission.
The augmented reality industry has an insatiable lust for 3D content, which makes an investment of $48 million into Matterport a no-brainer for investors.
The recent pitfalls and media fallout hitting Facebook hasn't stopped the social media giant from looking to the future.
In the realm of internet security, it's becoming clear that augmented reality is not immune to the increasing wave data breaches plaguing users.
Augmented reality wearables maker ThirdEye Gen, Inc. has officially released what it claims are the "smallest mixed reality glasses" in the X2, which will be available for hands-on demonstrations at the company's CES 2019 booth this week.
The interactive displays of the future as visualized in Steven Spielberg's science fiction classic Minority Report, as well as the augmented reality interfaces used by millionaire playboy Tony Stark in the Marvel Cinematic Universe, are now closer to becoming reality in the military realm.
One of the best aspects of the Magic Leap One is the spatial audio, a feature that enhances the overall sense of immersion when interacting with virtual objects and content through the device. Now the company is aiming to boost the quality of that component by partnering with one of the leading names in high-quality audio.
While numerous examples exist of hospitals deploying the HoloLens to assist doctors, surgeons, medical professionals, and students while treating patients, California's Lucile Packard Children's Hospital Stanford is actually using the augmented reality headset to improve the patient's experience.
Burning Man 2018 is underway, but Intel and the Smithsonian American Art Museum are giving those not in attendance the ability to view the art from the event through Snapchat.
Cable TV network Nickelodeon is looking to break new ground with a new series that will be experienced in virtual and augmented reality.
If you're a part of Generation X or a Millennial, there's a good chance that the first mobile game you played was Snake on an old school Nokia phone. Now, you can relive that nostalgia of monochrome and push buttons in augmented reality with the Facebook Camera.
In keeping with its focus on loading the Magic Leap One with content at launch, Magic Leap has inked a creative partnership agreement with augmented reality production studio Square Slice Studios.
The spirit of Google's Tango augmented reality platform lives on at Vivo, a China-based company that has developed its own 3D sensor for mobile devices.
Just in time for the release of Pixar's highly anticipated sequel, AR Emoji based on characters from The Incredibles 2 have arrived for Samsung Galaxy S9 and S9+.
Waveguide manufacturer DigiLens has closed a $25 million Series C round of funding from automotive technology company Continental, which uses the technology in its heads up displays.
Do you see a red door and wonder if it might be a good idea to paint it black? You could "ask Ask Sherwin-Williams," or, better yet, you could just ask the new augmented reality features in the retailer's mobile app.
On Thursday, Osterhout Design Group (ODG) revealed a new, specially-crafted oxygen mask that uses the same augmented reality technology from its smartglasses to assist FedEx Express pilots navigating dangerous conditions.
Less than a week after ARKit 1.5 became available to the public through the iOS 11.3 update, the App Store has its first app with AR features (Artsy) to leverage Apple's AR toolkit update.
Space might be the final frontier, but NASA is making a detour into augmented reality first. The Spacecraft AR app, developed by NASA's Jet Propulsion Laboratory (JPL) in collaboration with Google, debuted exclusively for Android this week (an iOS version is also in the works).
Flying under the radar during Magic Leap's big week at the Game Developers Conference, the company settled a potentially ugly lawsuit with a former employee.
Just a week after rumors surfaced of a massive new investment in Magic Leap led by Saudi Arabia's Public Investment Fund (PIF), the investment has been confirmed by the company's CEO Rony Abovitz.
Soon, kids young and old aspiring to imitate Iron Man will only need to learn how to duplicate Tony Stark's snarky wit, because Hasbro will now supply the augmented reality helmet.
On Monday, German newspaper and digital publisher Axel Springer announced its role as the latest company to invest in Magic Leap. This is just the latest in a series of investments the augmented reality company has garnered from the likes of Google, Qualcomm, Alibaba, Legendary Entertainment, Warner Bros., and others amounting to almost $2 billion in overall funding.
Enterprise augmented reality developer Atheer is bringing its AR solution for enterprise businesses to the HoloLens by way of a joint venture with fellow AR developer Design Interactive.
In another move that pushes Meta 2 toward becoming a legitimate workplace tool, Meta Company has partnered with Dassault Systèmes to bring augmented reality support to the latter's Solidworks 3D CAD software.
While flying can be a frustrating and sometimes nerve-racking experience, Airbus is banking on augmented reality features in its new iflyA380 app for iPhones and iPads to help passengers learn to love the ordeal.
Scary movies seem to be a natural fit for augmented reality experiences, with the latest example coming from the Insidious film franchise.
When it comes to making smartglasses that look more like regular eyeglasses and less like sci-fi helmets, Corning International might be among the suppliers to make it happen.
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
To create a destination for coffee connoisseurs, Starbucks has ordered up a venti cup of augmented reality to make the visit more interactive.
Lately, any subject in the realm of politics is a figurative powderkeg primed to explode on the nearest social media channel. Now, one app wants to use your iPhone and AR to strike a match.
If you own a Porsche, there's a good chance you're interested in two things: speed and quality. Porsche Cars North America wants to extend that experience from the driver's seat to the service center.
Thanks to ARKit, homeowners and apartment dwellers can visualize just about every aspect of their abodes, from furniture and decor with the IKEA Place, Houzz, and Amazon apps to new countertops with Cambria's app and retractable awnings via Markilux.
Just days after the launch of Google Poly, the marketplace for 3D virtual objects that developers can use for augmented and virtual reality apps, SketchFab, the current leader in the space, is firing back with a major enhancement to its platform.
While Snap's third quarter financial reports disappointed Wall Street, China's Tencent took the opportunity to expand its investment in the social media company.
A partnership between augmented reality company Zappar and IoT services provider EVRYTHNG will bring AR experiences to consumers while supplying market data to brands.
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