Just a week after rumors surfaced of a massive new investment in Magic Leap led by Saudi Arabia's Public Investment Fund (PIF), the investment has been confirmed by the company's CEO Rony Abovitz.
One of the most overlooked components of talking about augmented reality and virtual reality is getting people to actually use the hardware and software associated with these platforms.
When it comes to marketing, sexy sells, a point that has been lost on most augmented reality hardware makers focused mostly on the geek space. But a new promotional spot from AR-in-the-car accessory maker WayRay indicates that AR companies are beginning to see the virtual sizzle reel light.
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
To promote Star Wars: The Last Jedi, Disney and Lucasfilm released virtual porgs into the wilds of Snapchat via a Sponsored Lens on Sunday.
Last month, BMW rolled out its playful take on augmented reality with Snapchat, and now the automaker is bringing that same immersive computing whimsy to iOS directly.
The Star Wars saga may have occurred a long time ago in a galaxy far, far away, but Nissan is using a futuristic technology to bring stormtroopers and droids into its dealerships.
Just as the Transformers animated TV series of the '80s were basically half-hour commercials for toys, a new Transformers AR app for iOS similarly functions as a promotion for the latest installment in the film franchise.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
Thanks to augmented reality, fashion companies can let customers try on cosmetics, clothes, more cosmetics, and sunglasses from the comfort of their homes and through the non-judgmental eyes of their smartphone camera.
Wise Snacks wants baseball fans to reach for potato chips instead of peanuts and Cracker Jacks, and it's calling augmented reality out of the bullpen to close the deal.
Measuring a room has never been so easy thanks to Apple's ARKit. SmartPicture 3D is known for its quick measurements based on pictures from your smartphone. Recently, they released a video of the company measuring a room using the ARKit.
If there's one thing I know, it's that people hate buying mobile games. I'm the same way — no matter how good a game looks, if I have to pay for it, I have to fight the urge to immediately walk away. That's why it's such a big deal when a great game goes on sale. Right now, that game is 'Reigns.'
While it might be a little past its prime now, the running gag about Nokia phones never breaking was one of the internet's favorite jokes. "If you buy one," they would say, "you'll never need another phone again." I think if those users could see into the future, they'd change their tune, as the Nokia 6 is now available to preorder — and I'm guessing it would give any of Nokia's old bricks a run for their money.
While two augmented reality companies were recently recognized for their innovative technologies, other companies have turned to augmented reality to innovate in their respective fields. Over the past week, use cases have ranged from selling snacks and video games to raising awareness for public health issues.
Ok, I have to admit, I drop my phone around 2–4 times a week. I'm horrible at protecting it and I've gone through my fair share of cracked phones. Most of the time, once the phone is cracked it's just easier to get an entirely new phone, rather than have to fight your phone provider for a fix.
The US Department of Transportation says it is actively completing a previously promised revision of voluntary guidelines for driverless vehicles originally drafted by President Obama's administration.
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
OnePlus just unveiled a new version of their popular OnePlus 3T—a limited edition all-black "colette" version for the boutique's 20th anniversary today. The slick device will feature the iconic colette logo on the back.
Jurassic Park makes a great (and sometimes mediocre) action movie, but hopefully isn't the sort of thing we're dumb enough to actually make. Fortunately, on the HoloLens, you can now walk with the dinosaurs with no risk to your life and limbs.
As first reported by Korean media outlet Yonhap News Agency, Samsung has issued a global recall for all of its Galaxy Note7 models (except China, it seems). This unprecedented move will surely do serious damage to the Note brand, and even Samsung itself.
When you want to leave someone a quick message, you often write it down on a sticky note and paste it to the relevant location. Alternatively, you call to leave a voicemail. Holo Voice Memo lets you do both at the same time by leaving an audio clip on a physical object in the room so anyone with a HoloLens and the app can play it back.
It's looking more and more likely that rumors stating that the iPhone 7 will not include a 3.5 mm headphone jack are true. Chinese websites Wei Feng and Anzhuo.cn reported that anonymous sources on the supply chain confirmed that the controversial design choice is a reality.
Just last month, Microsoft announced plans to take away a huge chunk of storage from the free tier of their OneDrive cloud service, and users are understandably quite upset. At the same time, they reneged on an offer to give Office365 users unlimited OneDrive storage, and instead, will only be offering 1 TB of storage.
Ask around anywhere that Android users gather online, and you'll find that SwiftKey is almost unilaterally the most highly-recommended keyboard for our favorite mobile operating system. It's no surprise either—SwiftKey's combination of insanely accurate word predictions and rapid-fire gesture typing comprise a hard combination to beat.
Apple's new Watch models go on sale April 24th in Apple Stores everywhere, and can be preordered online starting April 10th. If you're set on preordering one, how do you know which size to choose?
Korean electronics giant LG maintained a large presence at CES 2015. While their TVs and home appliances were heavily showcased, my interest was primarily on one device—the new LG G Flex 2 Android phone.
Polaroid's answer to the masculine-fueled GoPro comes in the form of a tiny family-friendly square, fittingly named the Polaroid CUBE. Starting at a very modest $99.99 , the water-resistant action camera comes in all different colors, shoots HD video at 1080p, allows users to take 6MP pictures, and supports a microSD card of up to 32GB. Attached to the bottom of the cube is a magnet that allows you to stick the camera in many places, including the side of a car (though the Polaroid representa...
As if Captain America: The First Avenger wasn't awesome enough, Marvel hit us with Captain America: The Winter Soldier this year, and it was even more spectacular than its predecessor. Grossing nearly $260 million in domestic sales, it's safe to say America loves Captain America and we'll probably get a heavy dose of Captain costumes this year for Halloween. Anyone can buy a costume from the store, but what will help set you apart from everyone else is a badass DIY Captain America shield, unm...
The Billboard Charts have been a measurement of commercial success for pop songs since roughly the time that radios became a household item. In its modern form, Billboard ranks the sales and performance of all singles with its "Hot 100" chart, as well as many other genre-specific rankings.
If you're trying to get a new iPhone 6 or 6 Plus, we know you've been struggling to find one, and we're here to help. With Apple's preorder numbers topping 4 million in the first 24 hours, it was nearly impossible to get one during the first wave.
Apple's new iPhone 6 and iPhone 6 Plus go on sale Sept. 19th, but pre-orders begin on Sept. 12th. If you're ready to trade in your iPhone 5 for one of these bigger and more iOS 8-friendly devices, you're probably going to pre-order.
Does it seem like everybody you know is declaring that they're gluten-free? Some wonder if the number of people with celiac disease are on the rise or if it's the latest fad diet. And it even goes beyond food: now there are beauty products that tout themselves as being free of gluten.
It seems like every cloud service out there is offering tons of upgrade options and free promotions to give people as much space as they need to store their files online. I personally have over 100GB of Google Drive space which is shared between multiple computers, phones, and tablets, so keeping track of everything can be a huge pain in the ass.
Personally, I know life would be a lot easier if the people in it could just read my mind. Since that technology is currently unavailable, it's comforting to know that your air conditioner can be your personal telepathist with Sensibo.
Google I/O 2014 is currently going on in San Francisco, but as the conference rolls on, the Android Gear smartwatches continue to be one of the hotter topics.
Even if your business is mostly online and computer related you will need paper, which in other hand will need classifier to be sorted out and easily accessed. The paperless office is as much of a myth as the paperless toilet, so accept it, if you are serious about business, you need paper. Important contracts between customers signed on papers, leaflets, reminders, advert previews, drafts for preview at the table. The paper is always used even in today highly computerized epoch.
Via Twitter, HTC, the Taiwanese device manufacturer, announced today that their barely 18 month old flagship phones will not see official updates for anything past Jellybean. HTC went on to elaborate, saying:
Apple computers have long been maligned as the computer for Starbucks aficionados and graphic artists. "Dude, have you used Excel on a Mac? It's terrible," says everyone that owns a Dell. The whole PC versus Mac battle was encapsulated in what I think to be the greatest ad campaign of all time, "I'm a PC and I'm a Mac." And yes, I know that PC really stands for Personal Computer, which means that a Mac would be a PC, but for the sake of the article, it will mean all things non Mac.
For the majority of my math classes in middle and high school, a graphing calculator was a must. While the calculators were very useful to have, they were quite steep in the price column. After losing the TI-83 graphing calculator my parents bought me in high school, I had to save up my own money to buy the next one.
