Under the rocket's red glare and the bombs bursting in air, the Statue of Liberty is swaying in celebration this Fourth of July thanks to Snapchat.
The new film Brightburn, a horror take on the superhero genre produced by Guardians of the Galaxy director James Gunn, debuted in theaters on Friday, and it has some promotional backing from Snapchat to drive ticket sales.
With the latest software updates for its Focals smartglasses, North has essentially deputized its customers as marketing evangelists to friends and family.
With plans to compete with Niantic and other augmented reality game developers, game developer WarDucks has closed a $3.8 million funding round.
When wearables startup North officially unveiled its Focals smartglasses in October, the stylish frames strongly resembled, in form and function, Intel's canceled Vaunt smartglasses.
Despite the rise of music streaming, the experience of immersing oneself in the artwork and lyrics of old school albums is alive again, as sales of vinyl records and CDs have outpaced digital downloads for the first time since 2011. Now, the latest album from Amsterdam-based Necessary Explosion evolves this experience through augmented reality.
It looks like Snapchat is becoming the MTV of augmented reality. On Thursday, Ariana Grande, with her new album Sweetner, joined Drake and Nicki Minaj and other artists who are pushing new releases through Snapchat's Shoppable AR e-commerce platform.
On Friday, the release date for her new album, Queen, Nicki Minaj is already grabbing headlines for the track "Barbie Dreams," where she disses Drake and a host of other rappers.
For the curious, here are a number of close-up shots of the Magic Leap One's optics and the magnetic attachment that can be swapped out for a version with lenses matching your glasses prescription in the near future.
Amazon Prime Day is officially here with plenty of discounted smartphones to shop for. Whether you're looking for the latest and greatest or something a bit easier on the wallet, Amazon probably has a deal to fit your needs. You can save up to $300 during Amazon's giant discount day — here's what to expect.
Pixar's Incredibles 2 has entered the fray as the latest sequel in a summer of highly anticipated follow-up films and, like its peers, it also has an augmented reality experience to promote its presence in theaters.
We learned during the LG G7 ThinQ announcement that AT&T would be carrying a new V series device, the V35 ThinQ. In the LG V35 ThinQ's press release, LG revealed its specifications but left out pricing and availability. Thanks to Project Fi, we now know its price tag, and you may not like it.
On this, the most cherished day for Star Wars fans, May the fourth, Lenovo has released a significant new update to its Star Wars: Jedi Challenges app: real person versus person lightsaber battles.
Just a week after rumors surfaced of a massive new investment in Magic Leap led by Saudi Arabia's Public Investment Fund (PIF), the investment has been confirmed by the company's CEO Rony Abovitz.
Scary movies seem to be a natural fit for augmented reality experiences, with the latest example coming from the Insidious film franchise.
When it comes to marketing, sexy sells, a point that has been lost on most augmented reality hardware makers focused mostly on the geek space. But a new promotional spot from AR-in-the-car accessory maker WayRay indicates that AR companies are beginning to see the virtual sizzle reel light.
The same approach to augmented reality that some companies use to improve workforce productivity could also make it easier for car owners to operate and maintain their vehicles.
Last month, BMW rolled out its playful take on augmented reality with Snapchat, and now the automaker is bringing that same immersive computing whimsy to iOS directly.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
Thanks to augmented reality, fashion companies can let customers try on cosmetics, clothes, more cosmetics, and sunglasses from the comfort of their homes and through the non-judgmental eyes of their smartphone camera.
Measuring a room has never been so easy thanks to Apple's ARKit. SmartPicture 3D is known for its quick measurements based on pictures from your smartphone. Recently, they released a video of the company measuring a room using the ARKit.
If there's one thing I know, it's that people hate buying mobile games. I'm the same way — no matter how good a game looks, if I have to pay for it, I have to fight the urge to immediately walk away. That's why it's such a big deal when a great game goes on sale. Right now, that game is 'Reigns.'
While it might be a little past its prime now, the running gag about Nokia phones never breaking was one of the internet's favorite jokes. "If you buy one," they would say, "you'll never need another phone again." I think if those users could see into the future, they'd change their tune, as the Nokia 6 is now available to preorder — and I'm guessing it would give any of Nokia's old bricks a run for their money.
The US Department of Transportation says it is actively completing a previously promised revision of voluntary guidelines for driverless vehicles originally drafted by President Obama's administration.
For companies wary of the temperature, PTC just made it easier for them to dip their toes in the waters of augmented reality.
OnePlus just unveiled a new version of their popular OnePlus 3T—a limited edition all-black "colette" version for the boutique's 20th anniversary today. The slick device will feature the iconic colette logo on the back.
Jurassic Park makes a great (and sometimes mediocre) action movie, but hopefully isn't the sort of thing we're dumb enough to actually make. Fortunately, on the HoloLens, you can now walk with the dinosaurs with no risk to your life and limbs.
As first reported by Korean media outlet Yonhap News Agency, Samsung has issued a global recall for all of its Galaxy Note7 models (except China, it seems). This unprecedented move will surely do serious damage to the Note brand, and even Samsung itself.
When you want to leave someone a quick message, you often write it down on a sticky note and paste it to the relevant location. Alternatively, you call to leave a voicemail. Holo Voice Memo lets you do both at the same time by leaving an audio clip on a physical object in the room so anyone with a HoloLens and the app can play it back.
It's looking more and more likely that rumors stating that the iPhone 7 will not include a 3.5 mm headphone jack are true. Chinese websites Wei Feng and Anzhuo.cn reported that anonymous sources on the supply chain confirmed that the controversial design choice is a reality.
Apple's new Watch models go on sale April 24th in Apple Stores everywhere, and can be preordered online starting April 10th. If you're set on preordering one, how do you know which size to choose?
Korean electronics giant LG maintained a large presence at CES 2015. While their TVs and home appliances were heavily showcased, my interest was primarily on one device—the new LG G Flex 2 Android phone.
Polaroid's answer to the masculine-fueled GoPro comes in the form of a tiny family-friendly square, fittingly named the Polaroid CUBE. Starting at a very modest $99.99 , the water-resistant action camera comes in all different colors, shoots HD video at 1080p, allows users to take 6MP pictures, and supports a microSD card of up to 32GB. Attached to the bottom of the cube is a magnet that allows you to stick the camera in many places, including the side of a car (though the Polaroid representa...
As if Captain America: The First Avenger wasn't awesome enough, Marvel hit us with Captain America: The Winter Soldier this year, and it was even more spectacular than its predecessor. Grossing nearly $260 million in domestic sales, it's safe to say America loves Captain America and we'll probably get a heavy dose of Captain costumes this year for Halloween. Anyone can buy a costume from the store, but what will help set you apart from everyone else is a badass DIY Captain America shield, unm...
The Billboard Charts have been a measurement of commercial success for pop songs since roughly the time that radios became a household item. In its modern form, Billboard ranks the sales and performance of all singles with its "Hot 100" chart, as well as many other genre-specific rankings.
If you're trying to get a new iPhone 6 or 6 Plus, we know you've been struggling to find one, and we're here to help. With Apple's preorder numbers topping 4 million in the first 24 hours, it was nearly impossible to get one during the first wave.
Apple's new iPhone 6 and iPhone 6 Plus go on sale Sept. 19th, but pre-orders begin on Sept. 12th. If you're ready to trade in your iPhone 5 for one of these bigger and more iOS 8-friendly devices, you're probably going to pre-order.
Does it seem like everybody you know is declaring that they're gluten-free? Some wonder if the number of people with celiac disease are on the rise or if it's the latest fad diet. And it even goes beyond food: now there are beauty products that tout themselves as being free of gluten.
Personally, I know life would be a lot easier if the people in it could just read my mind. Since that technology is currently unavailable, it's comforting to know that your air conditioner can be your personal telepathist with Sensibo.
Google I/O 2014 is currently going on in San Francisco, but as the conference rolls on, the Android Gear smartwatches continue to be one of the hotter topics.
