As if riding roller coasters and meeting your favorite childhood cartoon characters weren't amusing enough, Snapchat is amping up the fun with augmented reality at the world's leading amusements parks in the this summer.
Although retailers like Mac Cosmetics and Zara have been celebrated for deploying innovative in-store augmented reality experiences in their brick-and-mortar locations, a new report throws cold water on the practice.
Department store chain Target is the latest retailer to offer an augmented reality cosmetics app for customers to virtually try on lipstick.
Badges? We don't need no stinkin' badges! That is, unless they have augmented reality content embedded in them and give us full access to Facebook's annual F8 developers conference — in that case, yes, we'll take all the badges.
During Snap Inc.'s quarterly earnings report, released on Tuesday, the company disclosed that it snagged a revenue total of $230.8 million for the first quarter of 2018, an increase of 54% compared to last year, largely fueled by its augmented reality offerings and other advertising products.
Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.
It appears that the new AR app from LEGO is inching closer to release.
Meta Company has filed its response to allegations that the user interface for their augmented reality headsets infringe on six patents owned by a mostly-unknown company.
For the first time, the US Food and Drug Administration (FDA) has approved medication to treat children with a serious infection called Chagas disease, which stealthily infects and damages the hearts of millions of victims a year.
It's fitting that students at the University of Washington can catch a glimpse of the new, 135,000 square-foot computer science building in augmented reality before construction is completed.
If you've ever wanted to see a selfie stick in centuries old works of art, now's your chance. The Art Gallery of Ontario is launching an exhibit called "ReBlink." The exhibit uses augmented reality to give modern updates to their paintings which visitors can see through their smartphones or tablets.
Heathrow Airport's most recent arrival isn't a flight, but rather an interactive children's game featuring augmented reality technology.
The Stories feature on Instagram has a pretty great editing program, and it's one that I think is extremely undervalued. Instagram Stories goes beyond just its Snapchat-like features, but also allows you to create more creative and original content to post on your actual profile page.
Instagram can be pretty exact when it comes to where you are located. That's why, sometimes, it's best never to geotag your precise location, but a broader area where you are less likely to get, well, um ... stalked?
The common thread between this week's Brief Reality stories is that augmented reality is beginning to prove its worth as a technology that improves workflows and processes. From customer service to healthcare to manufacturing, augmented reality is helping companies improve productivity.
The body's usual response to a bacterial infection in the blood — called sepsis — takes time. It requires a carefully orchestrated sequence of events that gets the body's immune system ramped up to deal with the invading bacteria.
Mobile augmented reality developer Blippar has escalated the augmented reality advertising arms race, introducing a new rich media ad format that enables augmented reality experiences without a dedicated app.
Bitmoji has experienced explosive success this year thanks to Snapchat. The app allows users to create their own personal emoji and send responses to other friends, and even though it's only two and a half years old, this customizable emoji app is growing at an impressive pace.
On Wednesday, Microsoft launched a chatbot on social media that learns from conversation, and trolls quickly taught it how to be a shameless, Nazi-loving bigot. Oh Internet, an opportunity for a Hitler joke never slips past you, does it? This Is Why We Can't Have Nice Things
A judge just handed down a ruling that will make the U.S. government's quest to unlock the work iPhone of one of the San Bernardino shooters much more difficult.
I mentioned in 2015 I wanted to start a 'DoXing' series, and since I havent seen this on Null Byte, I am now going to introduce this to the community.
We know that spring seems ions away, but if you're a gardener then it's time to begin thinking about what flowers you'll be planting to bloom during the spring. If you don't have much garden space but would love a very fragrant bloom, check out this video to learn how to grow lavendr provence in a container.
Kids will be kids, which means they'll always be getting into trouble and they'll always be getting hurt. But that's just a part of growing up. Don't worry about preventing these mishaps, just be prepared for when they happen. Children are so active that there’s always a chance they will get cuts, scrapes and bruises. Stay calm and follow these tips to get your child back on their feet.
Here's a classic throw-back to times past with a timeless game of kick the can. Just because you don't need expensive equipment doesn't mean you can't have tons of fun. You can play this game just about anywhere.
Roughly half of all Americans believe in extra sensory perception... Are you part of that statistic? Ever get the feeling you have a paranormal ability? You can investigate your psychic abilities and hone your skills with these tips.
Everyone benefits from positive coping strategies when dealing with divorce – learn how. Step 1: Stay in touch with both parents
Septic shock is a serious and often life threatening emergency medical condition in which the blood pressure is extremely low. Insufficient blood therefore reaches the body tissues and this means that not enough oxygen and nutrients are delivered to the body. Medical shock is a serious circulatory condition not to be confused with emotional shock or surprise. Learn more about shock and the symptoms in this medical how-to video.
In this video series, our expert will teach you how to identify signs of depression. If you suspect you, a friend or family member is suffering from depression, let our expert explain the various symptoms of depression and when you may need to seek professional help.
The COVID-19 pandemic has hit everyone hard. With over 36 million American workers filing unemployment claims, finances are at the front of everyone's mind. Understanding your accounts has never been as important.
SEO is the name of the game. If you want your business or brand to succeed, ranking on the front page of Google is a boon. Getting to the front page of search engines takes work, but it's not impossible when you master SEO best practices.
With plans to compete with Niantic and other augmented reality game developers, game developer WarDucks has closed a $3.8 million funding round.
Recently, Google's Messages app has become an important cog in the Android ecosystem. That's because, for the time being, it's one of the only texting apps which supports RCS Universal Profile for iMessage-style conversations. Even better, Google just gave it a highly sought-after feature: dark mode.
When it comes to augmented reality apps, visually immersive experiences are plentiful, but audio experiences are somewhat underrepresented. A new app for iPhones and iPads seeks to shift the AR paradigm toward the latter.
Royal wedding fever has officially taken over the media, and that obsession with the UK's latest marriage event has now extended to Snapchat, thanks to a new Lens from the Today Show.
Intel Corp.'s augmented reality division could ship consumer-focused smartglasses before the end of the year, according to reports.
It seems like it was just last week that AMC and Next Games unveiled their location-based zombie game based on hit TV series The Walking Dead. (Wait, actually it was just last week.)
5G is showing up more and more in the news, as an increasing number of companies jump on the bandwagon. AT&T made a splash earlier this year with their embarrassing "5G Evolution" debacle, and the other three major wireless carriers soon followed suit, detailing their own vague plans for 5G. Today we find another company has joined the fray, just not a cellular one — Apple has officially been approved to test 5G networks.
Don't even think about posting a fake camping picture to Instagram because this account is committed to calling you out. The account entitled @youdidnotsleepthere is exposing fake pictures posted by travel bloggers to its over 36,000 followers.
If you haven't heard yet, Google is revamping the Play Store with version 8.0. While it so far doesn't seem to have any life changing features, there are ones that certainly will make your life easier, like their new updates feature.
As you all journey along with me on my challenge to become some sort of Instagram expert, let me share with you one hack that is currently helping me out a lot. If you've ever wanted to put a line break in your posts, then keep on reading.
