The longest-running children's television show in the United States, Sesame Street, hasn't survived 50 years without leveraging new technology along the way.
As one of the household brands in creative software, Adobe is now ready to lay its claim to the artistic side of augmented reality.
As Microsoft works toward fulfilling its $480 million contract to supply modified HoloLens 2 headsets to the US Army, Airbus is preparing to supply advanced augmented reality apps for the device.
With Snapchat making the leap into the smartglasses realm, Facebook had to find a way to try and steal its competitor's augmented reality thunder.
Just weeks after revealing plans to port one of its most vital augmented reality products from HoloLens to the smartphone world, Microsoft has finally opened the mobile software floodgates to the public.
While a release date for Harry Potter: Wizards Unite has not yet materialized, co-developers Niantic and WB Games have finally released gameplay footage and an in-depth game description to whet the appetites of eager Harry Potter fans.
After some social media teasing, the Star Wars universe's Magic Leap debut has finally arrived. On Tuesday, Magic Leap announced the release of Star Wars: Project Prog, which is available for free via Magic Leap World.
An augmented reality system developed by Lyft might make it less awkward for drivers to figure out who they are supposed to pick up.
Despite the hype and potential of immersive computing, the augmented reality industry is showing that it is not invincible, as another AR hardware maker, this time Osterhout Design Group (ODG), is reportedly going out of business.
Removing unwanted apps from your iPhone is a straightforward affair — long-press an app's icon, then hit the delete button once it appears. Unfortunately, the same can't be said when it comes to uninstalling tweaks from a jailbroken iPhone.
The Federal Communications Commission (FCC) has cleared a path for Google to move forward with hand-tracking technology that could pose a major threat to Leap Motion.
Automotive augmented reality display maker WayRay is making a move to help developers get all those slick, futuristic AR functions we see in concept videos into the real cars of today.
New documents reveal that electric car company Tesla has filed a surprising new patent that has nothing to do with batteries or autonomous driving and everything to do with augmented reality.
The famous Flappy Bird (technically Flappy Droid) game is still around in Android 9.0 Pie. First introduced in 5.0 Lollipop, the game was originally the version number easter egg for the new Android update. But after Android Marshmallow, Google began to hide it from its usual location, and Pie continues this tradition.
On Thursday, Epic Games released Unreal Engine 4.20, which finally includes support for the latest iterations of ARKit and ARCore, as well as Magic Leap One early access.
As if riding roller coasters and meeting your favorite childhood cartoon characters weren't amusing enough, Snapchat is amping up the fun with augmented reality at the world's leading amusements parks in the this summer.
Developers can now publish augmented reality experiences that are viewable through the experimental version of Chrome and ARCore.
While mobile gaming, in the 10 years since the App Store launched, has matured to console-level quality, premium augmented reality games built with ARKit (or ARCore) have been scarce.
Snap Inc. added stickers back in 2016 to its Snapchat app, and it has been building on that functionality ever since. Now, you can add Bitmojis and even GIFs from Giphy to your photos and videos. Even better, you can pin any of these stickers to background items or moving subjects when sharing videos. That means stickers aren't pinned to the screen itself but to a real-world location.
Instagram is no stranger to stealing features from Snapchat. Stories, originally a Snapchat invention, feels more at home with Instagram today. Now, Instagram is attempting to repeat this feat with nametags, a way to quickly add new friends akin to Snapchat's Snapcodes.
Snapchat has released three new augmented reality Lenses that boast uber-accurate face tracking courtesy of the TrueDepth camera on the iPhone X and ARKit.
Accused of violating whistleblower and age discrimination laws by its security director, Magic Leap has taken an internal situation to the US District Court to clear its name of the allegations.
If you're an Android user, you're very likely jealous of your iPhone friends who have access to the wide, wonderful world of augmented reality thanks to ARKit.
In its continued pursuit to elevate retail technology, Amazon has been awarded a patent from the US Patent and Trademark Office for a digital mirror that lets customers virtually try on clothes with different backgrounds.
Cuphead may have taken the indie gaming scene by storm, but its "introduction" to the iOS App Store is what everyone in the smartphone world is talking about. There is no official Cuphead game available for iPhone, and that's what is so surprising — a fake version was approved and released for iOS devices, and at this scale, incidents like this just don't happen for Apple.
Google caught a lot of flak for the Pixel 2 XL's POLED display issues, regardless of whether the problems were real or perceived. It's too late to contract another screen manufacturer at this point, but Google is doing the next-best thing: Fixing as many user complaints as possible with software updates.
Immersive advertising company Vertebrae has extended its native ad platform to augmented reality via mobile Chrome browsers for Android and Safari for iPhone.
In June at the eMerge Americas investors conference, Magic Leap founder (and NR50 member) Rony Abovitz proclaimed that the launch of their flagship product was "not far away."
The Franklin Institute is rolling out the augmented reality carpet for the arrival of the Terracotta Warriors of the First Emperor exhibit, which will open on Sept. 30 in Philadelphia.
Google Play's newest feature may have once been exclusive, but it's now available for everyone. New Release Radio — a feature that provides you with a personalized playlist of new songs compiled based on your listening history — was originally released a month ago for Samsung devices. Now, it's available for all smartphone users with the Google Play Music app.
With significant advancements in the treatment and prevention of HIV, you'd think the stigma surrounding the deadly virus and AIDS, the syndrome the infection causes in the body, would have lessened. Unfortunately, a new project looking at conversations on Grindr — a social networking app for gay, bi, curious, and queer men — has shown that this stigma is very much present.
The Sharknado franchise is, somehow, releasing a fifth movie "Sharknado 5: Global Swarming" (groan) next month. In anticipation of the film's release, the company has decided to create an augmented reality mobile game called, prepare yourself, "Sharknado: ShARkmented Reality".
With augmented reality making its way into the mainstream, consumers have been expecting a company bloodbath for a while now, one that will have a ton of casualties. Blippar has been expected to be one of those casualties due to the reported loss of millions of dollars earlier this year. Now, their situation might be made worse as the creators of the Layar app, Raimo van der Klein and Martin Lens-Fitzgerald, are rumored to be asking for their company back.
A patent from Universal was filed today looking to improve the visual experience at Universal Studios Parks.
Can't wait till Apple's ARKit is released? Me neither. Luckily, a fun new app launched today that is close to what the ARKit promises to deliver in a few months.
Finding the perfect lip color can be a difficult task, to say the least. Thankfully, we're living in a world with augmented reality, where it's possible to try on lipstick from different brands at home.
We are totally buggin' about Pinterest's update to their Lens. I know, I had to.
Ok, I have to admit, I drop my phone around 2–4 times a week. I'm horrible at protecting it and I've gone through my fair share of cracked phones. Most of the time, once the phone is cracked it's just easier to get an entirely new phone, rather than have to fight your phone provider for a fix.
According to a source at TechCrunch, a new version of Snap's 'Spectacles' could include augmented reality.
Waymo's transfer of its driverless car know-how to commercial trucks will likely pose few challenges for the self-driving unit of Alphabet, which owns Google.
