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Market Reality: Snapchat Does E-Commerce, Renault Drives into Star Wars AR & Christie's Taps Wealthy Art Buyers via AR

It doesn't matter how cool or groundbreaking a particular technology is, if it doesn't offer the promise of big returns on investments, you'll have trouble drawing interest from both Silicon Valley and Wall Street. That's why we're increasingly seeing existing augmented reality players doing everything they can to focus in on revenue generation, which was the message coming from Snap Inc. this week.

Dev Report: Some Light Shed on Magic Leap's Persistent Object Locations Solution but Many Mysteries Remain

With the reveal of Magic Leap's developer documentation last week, many questions have been answered—and several new ones have been raised as well. But since the Magic Leap One (ML1) isn't simply called the "Leap One," these are questions that the company probably has no interest (at least for now) in answering. Understandably, Magic Leap wants to keep some of the "magic" under wraps.

News: 10 Awesome (& Free) Dark Themes for Your Galaxy S9

One of the best features on the Galaxy S9 is the ability to quickly apply new themes from the Samsung theme store. A number of the available themes are available at no cost. If you pick the right dark theme, you might even be able to save some battery life over the course of your day. Unfortunately, not every theme is worth your time, so we curated list of dark themes worth downloading.

News: How Razer Used IGZO Display Tech to Achieve 120 Hz Refresh Rates

With their first attempt at the mobile market, Razer introduced a device that looks at the smartphone differently. Instead of focusing on minimal bezels or an amazing camera, Razer decided to make a phone for gamers. So how could Razer target the growing mobile gaming market, which is projected to generate $40.6 billion in global revenue in 2017? It starts with the IGZO LCD Display.

Brief Reality: Fictional Heroes, Historic Warriors & Infamous Rogues Featured in AR Experiences

This fall, DC Comics fans will be treated to an augmented reality experience promoting the Justice League movie. Likewise, history buffs will be able to enjoy their own augmented reality content by way of the Terra Cotta Warriors exhibit at The Franklin Institute in Philadelphia, Pennsylvania and an in-store promotion featuring famous convicts from 19 Crimes wines.

News: What Is Social Media Day?

If you haven't been on any sort of social media all day — which I seriously doubt — then you might not have heard that today, June 30, is Social Media Day. It's been trending on Twitter, but has also been making appearances on Instagram and Facebook. While major influencers are talking up a storm about this, most people are simply asking "what is social media day?"

How To: Protect Individual Apps on Android That You Can Only Unlock with Your Face

Locking individual apps on your Android device gives you an added layer of security by safeguarding app data from unwanted attention. I personally prefer using an app locker over a standard lock screen because my kids play with my phone, and they've completely disabled it after inputting the wrong PIN. So app lockers give me the right balance between giving my children access to my device, and the security of locking down my data from would-be intruders.

How To: Install Anti-Theft App Cerberus on Your Android So Thieves Can't Remove It—Even After a Factory Reset

Dutch filmmaker Anthony Van der Meer published his 2015 thesis short from Willem de Kooning Academy in South Holland online in December 2016. It's a brilliant piece of work that managed to be touching, alarming, and informative at the same time. His documentary, which already has over 6 million views on YouTube, covered the journey made by a stolen smartphone and how the theft and ensuing tracking affected all parties involved.