Over the last few years, the virtual reality space has earned a welcome reputation for fostering better representational balance with regard to gender compared to the general tech industry, with women like Nonny de la Peña and many others leading the charge.
Smartglasses and AR headset makers like Microsoft, Magic Leap, and Google (and aspiring AR wearables makers like Apple and Snapchat) need display components for their products, and LetinAR is among the companies ready to supply those components.
Magic Leap's recent L.E.A.P. conference was free to all who registered in time, but if you weren't able to make the trip to Hollywood, the company just released video of some of the sessions that took place over the course of two days.
Have you ever browsed through Lenses on Snapchat and got bummed out when the app recommends that you "try this with a friend" and you're all alone? Well, now you can take AR snaps with your cat!
Amazon Web Services is calling up an age-old tactic of the tech industry — the hackathon — to drum up excitement and encourage the development of apps built on the Amazon Sumerian AR/VR platform.
The latest sponsored augmented reality experience on Snapchat from a movie studio might be its scariest — and perhaps most popular — yet.
When Magic Leap One owners unbox their new devices over the next few months (or, if they are lucky, days), they will have some familiar augmented reality news content to consume.
On Thursday, Epic Games released Unreal Engine 4.20, which finally includes support for the latest iterations of ARKit and ARCore, as well as Magic Leap One early access.
After weeks of teasing what many hoped might be a live, on-device demo of Magic Leap software to go along with the hardware glimpse we got last month, it turns out that all we got was a bit of new demonstration video footage.
Developers can now publish augmented reality experiences that are viewable through the experimental version of Chrome and ARCore.
With developers chomping at the bit to play with ARKit 2.0, Unity has updated its ARKit plugin to enable access to the new augmented reality superpowers of the toolkit.
Germany-based Augmented reality software maker Re'flekt has added a new tool to its enterprise app development platform that makes it simpler to link AR content to physical objects.
Augmented reality headset maker Meta Company unveiled Meta Viewer, its first software application, during its keynote at the Augmented World Expo in Santa Clara on Wednesday.
If two hands are better than one, then two hand-tracking SDKs must be better than one as well. After uSens announced its Hand Tracking SDK at the Augmented World Expo in Santa Clara on Thursday, ManoMotion unveiled the latest version of its own SDK. Both technologies give apps the ability to track hand gestures with just a smartphone camera.
Mere weeks after rumors surfaced that Apple may be working on a headset capable of VR and augmented reality, it appears that Samsung is taking the same approach, but with an assist from Microsoft.
In hopes of strengthening its growing augmented reality team, Apple has reportedly hired Michael Abbott, an engineering and investment veteran with past ties to Twitter, Microsoft, Palm, and others.
A controversial video from Magic Leap's past has once again surfaced, but this time it comes with a lot more credibility and a good bit of excitement around the Magic Leap One headset.
In a LinkedIn post published on Tuesday, Microsoft's leading advocate for the HoloLens made a prediction that the mixing of immersive technologies will define augmented reality in 2018.
After Vuzix's scorching hot week at CES, the future of AR is so bright, we have to wear (smart) shades. Luckily, Vuzix is making it easier for consumers to grab a pair.
Shanghai-based Realmax is introducing the crowds at CES to the Realmax Qian, an augmented reality headset capable of a field of view (FoV) that topples anything available on the market today.
Snapchat has broken new ground in its augmented reality advertising efforts, as BMW has opted to show off its new X2 model in AR with the Augmented Trial Lens.
With a pair of new APIs and low-latency media servers, Twilio's Programmable Video platform could soon help ARKit and ARCore app developers build shared AR experiences between multiple users.
Microsoft's latest move to further secure its hold on the emerging mixed reality space comes in the form of two new Mixed Reality Capture Studios in San Francisco (the flagship studio) and London.
While some companies like IKEA and Lowe's zig towards ARKit to entice shoppers, Target has opted to zag to broader appeal with an augmented reality see-before-you-buy tool for its mobile website.
Today, anyone with a compatible PC can download the Windows 10 Fall Creators Update and experience Windows Mixed Reality.
Augmented reality headset maker DAQRI today named chief product officer Roy Ashok as the company's new chief executive officer to accelerate the company's growth.
ARKit and ARCore generate excitement among various segments of the tech industry for spurring adoption of augmented reality with consumers via mobile devices.
Now that iOS 11 is officially rolling out to millions of iPhones, many users are upset with the fact that Apple has removed the 3D Touch multitasking gesture that we enjoyed in older iOS versions. Though not as fluid as this gesture, there is still a hidden way to quickly get into the app switcher without having to double-click the home button.
Drive.ai (a startup founded by Stanford University graduates), Waymo, General Motors, and serial entrepreneur and author Vivek Wadhwa are featured in today's top news.
For months, consumers have been itching to know whether it will be Samsung or Apple that has the first in-screen fingerprint scanner in their next smartphone. Now, reputable researcher Jiutang Pan has taken to Weibo to report that the answer is neither.
Meet Android Excellence, Google's latest platform with the ability to showcase the highest quality apps and games on a quarterly basis. Sound familiar? It should.
Waymo's transfer of its driverless car know-how to commercial trucks will likely pose few challenges for the self-driving unit of Alphabet, which owns Google.
Today at Microsoft Build 2017 in Seattle, Washington, ScopeAR announced that their mixed reality smart instruction development platform, Worklink, will now work with the Microsoft HoloLens in addition to the mobile devices that are currently supported.
Intel launched their Advanced Vehicle Lab in Silicon Valley this week, and the tech giant is now on the hunt for potential partners.
At Next Reality, we've been following the Microsoft Hololens because of its enormous potential. Unlike virtual reality, which enshrouds the user in a complete virtual world, augmented reality melds the virtual with what's really there in front of you. And while some of us may use AR technology to stealthily surf the web during working hours, others are looking towards using AR for the betterment of society. Like putting the HoloLens in space.
The Drug Enforcement Agency (DEA) has been purchasing spyware from the Milan-based Hacking Team and its US subsidiary Cicom USA since 2012. Public records reveal invoices between Cicom USA and the DEA that have ranged between $22,000 to $575,000 from 2012 to 2015.
Welcome to the maiden voyage of our new Market Reality column. Each Friday, NextReality will give you a roundup of news briefs from the financial end of the augmented and mixed reality industry. We'll cover funding news, market analysis, and more.
Customer service just got a lot more interesting. Construction equipment manufacturer Caterpillar just announced official availability of what they're calling the CAT LIVESHARE solution to customer support, which builds augmented reality capabilities into the platform.
A group of researchers from Stanford University and Princeton University has put together the largest RGB-D video dataset to date with over 1,500 scans of over 700 different locations across the world, for a total of 2.5 million views.
Here at NextReality, we talk a lot about the many different ways of controlling holograms in the HoloLens and other augmented and mixed reality devices; New and creative ways are coming more and more every day. Most recently is something called the HoloSuit. In the 25-second clip below, you can see a woman moving the arm of a jacket which in turn moves a 3D model of Darth Vader on the screen. It's a simple idea with big potential.
